Samsung Electronics Australia and Prince Alfred College Join Forces to Form a Lighthouse in Digital Teaching and Early Learning Excellence

May 08, 2013

Sydney, Australia – 8 May 2013 – Samsung Electronics Australia announced today an education relationship with Prince Alfred College in South Australia to deploy 35 Samsung ATIV Smart PC Pro devices and a 65” interactive e-board with Samsung Magic Software in their Early Learning Centre.

The Prince Alfred College Early Learning Centre has five classrooms catering up to 140 children aged two to four years. Each of these rooms has been equipped with a minimum of four 11.6-inch Samsung ATIV Smart PC Pro devices. As the Early Learning Centre expands to eight classrooms this year additional ATIV Smart PC Pro devices will be included.

Combining the functions of a notebook PC with the convenience of a tablet – the 11.6-inch Samsung ATIV Smart PC Pro features a detachable keyboard-docking system that allows users to easily switch between clamshell notebook and tablet formats. It is equipped with the Samsung S-Pen, delivering a real writing and drawing experience.

The solution will help enable the College to enhance collaboration between students and teachers, as well as use multi-media tools including audio and video to deliver a rich learning experience. With intuitive touch-screen and S-Pen capabilities, the ATIV Smart PC PRO with Windows 8 enables students to hand write notes, comments and equations directly into Microsoft OneNote 2010, a note taking and collaboration software.

“We are pleased to be working with Prince Alfred College, a leading education institution with a history of inspiring excellence in students,” said Andre Obradovic, Director for Enterprise and SMB, Samsung Electronics Australia. “The investment in Samsung ATIV Smart PC PRO with Windows 8 will help enhance student-teacher engagement, spur creative thought and help students to concentrate more effectively through interactive learning.”

The Early Learning Centre will complement Application (APPS) based eLearning for the children through the use of a 65 inch e-board with fully interactive touch screen and software. The screen will be mounted on a height adjustable stand which can be adapted to suit the needs of the children.

Over the next term an additional 35 Samsung ATIV Smart PC Pro devices will be deployed throughout the Preparatory School with pods of devices being allocated to every year level from Reception to Year Six.

“By introducing APPS based learning to our youngest students in the Early Learning Centre we recognise that technology can have a great effect on educational outcomes with boys and girls,” said Prince Alfred College’s Director of Teaching and Learning, Mr Kelvin Sparks.

“A relationship with a provider such as Samsung positions us at the leading edge of teaching and learning developments globally. Ultimately our students will benefit.”

In addition to providing students with a high tech learning environment, the site will be used for teachers’ professional development initiatives to drive the IT technologies as tools in delivering education and learning. Initiatives will focus on ensuring that Prince Alfred College teachers have the support and training they need to keep up with changing ways of teaching and learning as ‘digital natives’ come through the education system.

“The lighthouse program with Samsung will enable teaching staff to develop a better understanding of the role of APPS and innovative educational programs in the learning cycle of students from the Early Learner to the Year 12 graduate. This data will be shared with Samsung to benefit all teachers world-wide,” added Sparks.

Prince Alfred College Early Learning Centre is the first institution in South Australia to invest in this intuitive digital learning technology, and the first school in Australia to adapt the technology with a specific focus for pre-school early learners.

“With touch, pen and type Windows 8 moves schools beyond compromise. They’re no longer limited by challenges they’ve historically faced,” said Sean Tierney, Academic Programs Manager, Microsoft Australia. “It’s great to see Prince Alfred College leading the way.”

About Samsung Electronics Co., Ltd.
Samsung Electronics Co., Ltd. is a global leader in semiconductor, telecommunication, digital media and digital convergence technologies with 2011 consolidated sales of US$143.1 billion. Employing approximately 222,000 people in 205 offices across 71 countries, the company operates two separate organisations to coordinate its nine independent business units: Digital Media & Communications, comprising Visual Display, Mobile Communications, Telecommunication Systems, Digital Appliances, IT Solutions, and Digital Imaging; and Device Solutions, consisting of Memory, System LSI and LCD. Recognised for its industry-leading performance across a range of economic, environmental and social criteria, Samsung Electronics was named the world’s most sustainable technology company in the 2011 Dow Jones Sustainability Index. For more information, please visit

About Prince Alfred College
Prince Alfred College is one of the oldest and best-known schools for boys in Australia. The College comprises three schools, the Preparatory School, including the Early Learning Centre for children aged 2-4, and boys from Reception to Year 6, the Middle School for students in Years 7 to 9 and the Senior School, for Years 10 to 12. We educate 1,200 two-eighteen year-old boys every year, including overseas students and boarders. In everything we do, we aim to inspire excellence.

Crystal Reinitz
Edelman for Samsung Electronics Australia.
Tel: +61 2 9291 3385