Samsung Presents New Healthcare Experience at MEDICA 2013

on Nov 20, 2013

New products deliver confidence and efficiency, showing Samsung’s commitment to become global leader in medical market

DÜSSELDORF, Germany – November 20, 2013 – Samsung Electronics Co., Ltd. today announced that it is showcasing a New Healthcare Experience with its latest medical devices and solutions, including Samsung Medison’s new ultrasound systems, at the world’s largest annual medical trade fair, MEDICA, being held at the Düsseldorf Fairgrounds in Germany from November 20 to November 23.

▲ Samsung booth at MEDICA ▲ 'Hello Mom' supported by UGEO WS80A

At booth #B60 & #C60 (Hall 9), Samsung is showcasing its latest ultrasound, digital X-ray and in-vitro diagnostics (IVD) products that deliver easy, fast and accurate diagnoses that result in better patient care. Visitors will be able to witness Samsung’s expansion into various medical fields such as Radiology, Cardiology, OB/GYN and more.

UGEO WS80A is the first premium ultrasound for OB/GYN that feature innovations in display such as ‘Hello Mom,’* an Android smartphone application that wirelessly connects to the ultrasound device, allowing parents to download images and movies of the fetus. Parents can then easily share the images with family and friends and keep track of their babies' growth using 'Hello Mom'.

Samsung Medison is also showcasing its new handheld diagnostic devices, the UGEO HM70A and UGEO PT60A, at the conference. Both devices are versatile and can be used across a number of fields including OB/GYN, radiology, cardiology and point-of-care (POC).

Additionally, visitors to the booth will be able to see Samsung’s portable blood analyzer, the LABGEO IB10, that enables medical teams to diagnose cardiac patients while in transit to the hospital. A successful pilot** with the National Health Service (NHS) in Scotland earlier this year highlighted LABGEO IB10 for bringing highly efficient emergency care to cardiac patients. Samsung will also introduce a new digital X-ray system expected for release next year that will allow hospitals to easily convert their analog X-ray and Computed Radiography devices into Digital Radiography devices.

“Samsung is proud to be part of MEDICA to present our latest innovations in medical device and healthcare solutions,” said Soo-in Cho, President and Head of the Health & Medical Equipment Business at Samsung Electronics. “Samsung will put its best efforts to bring efficient medical solutions to doctors and hospitals across various medical fields, enabling patients to benefit from a new healthcare experience.”

To learn more about Samsung Electronics’ healthcare division, its subsidiaries and products, please visit

Note to Editors:

*Hello Mom is not intended for medical diagnostic purposes.

**A pilot was conducted with the National Health Service (NHS) in Scotland, Borders General Hospital (BGH), the Scottish Ambulance Service (SAS), and the Scottish Centre for Telehealth and Telecare (SCTT) for the Samsung LABGEO IB10 portable blood analyzer to diagnose cardiac patients in transit to hospital. The results showed a reduction of 2.5 hours in the average time of diagnosis compared with conducting laboratory test after arrival at the hospital. The clinical abstract on this pilot received a National Academy of Clinical Biochemistry (NACB) Distinguished Abstract Award in July at the 2013 Annual Meeting of the American Association for Clinical Chemistry (AACC) meeting in Houston.

About Samsung Electronics Co., Ltd.

Samsung Electronics Co., Ltd. is a global leader in technology, opening new possibilities for people everywhere. Through relentless innovation and discovery, we are transforming the worlds of televisions, smartphones, personal computers, printers, cameras, home appliances, LTE systems, medical devices, semiconductors and LED solutions. We employ 270,000 people across 79 countries with annual sales of US$187.8 billion. To discover more, please visit

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