Samsung Pay Announces Early Access Program in Hong Kong
Event Photo 1: Lachlan Ma, Head of Samsung Pay, Samsung Electronics H.K. Co. Ltd. introduces Early Access Program for Samsung Pay in Hong Kong.
Hong Kong – April 26, 2017 – Samsung Electronics H.K. Co. Ltd. today announced the start of its Early Access Program for Samsung Pay in Hong Kong, making everyday payments more flexible, secure and convenient.
Samsung Pay is a highly secure mobile payments platform that supports payments via both Near Field Communication (NFC) and Samsung’s patented Magnetic Secure Transmission (MST) technologies, ensuring that Samsung Pay can be used almost anywhere a point-of-sale (POS) terminal is available in Hong Kong.
Samsung Pay is expected to launch within the second quarter of 2017, with support from card issuers including American Express, Bank of China (Hong Kong), Citibank, Dah Sing Bank, DBS Bank, and Standard Chartered Bank. Starting today, American Express, Citibank, Dah Sing Bank and Standard Chartered Bank cardholders can register online to participate in the Early Access Program.
“As a global leader in information technology, Samsung has always aspired to create better and more fulfilling experiences for our users through meaningful innovations,” said Yiyin Zhao, the Vice President and Head of Information Technology and Mobile Communication Business for Samsung Electronics H.K. Co. Ltd. “We hope to offer our consumers a payment service that is truly safe, simple, and widely-accepted. We are also thankful for the support of American Express, Mastercard, Visa, and card issuers. Together, we are creating a more complete payment experience, further enhanced with promotions, to bring mobile payments capability to more users than ever before.”
Event Photo 2: Haley Kim, Head of Service Business Operation, Samsung Electronics announces the launch of Samsung Pay in Hong Kong.
Simple, Secure, Works Almost Anywhere
Samsung Pay has been widely adopted in many places around the world since its launch in August 2015, now encompassing 12 markets around the world and 4 markets currently in Early Access. Consumers in global markets have embraced the new technology: Globally, over 240 million transactions were processed by Samsung Pay in the past year and a half. Rapid scaling of the new payments service has been made possible by Samsung’s collaboration with over 870 global bank partners worldwide as of March 2017.
Users in Hong Kong can now enjoy the safe and convenient shopping of Samsung Pay with a few simple steps after registering on a supported Samsung device:
Simple: To make a payment with Samsung Pay, simply swipe up from the home button, scan a fingerprint or iris (which can be different from the authentication registered to unlock the device), and tap the back of the phone on a POS machine.
Secure: Samsung Pay is built with three levels of security — biometric authentication, card tokenisation and Samsung’s comprehensive mobile security platform, Samsung Knox, providing multi-layered protection from the device down to its kernel. In case users lose their phones, the FMM (Find My Mobile) feature enables users to lock or wipe Samsung Pay remotely.
Works Almost Anywhere: Samsung Pay works with Near Field Communication (NFC) as well as with Samsung’s proprietary Magnetic Secure Transmission (MST) technology. MST replicates a card swipe by wirelessly transmitting magnetic waves from the supported Samsung device to a standard card reader, allowing Samsung Pay to work almost anywhere cards are accepted.
Event Photo 3: Haley Kim, Head of Service Business Operation, Samsung Electronics and Lachlan Ma, Head of Samsung Pay, Samsung Electronics H.K. Co. Ltd..
Collaborations with Payment Technology Companies
Samsung Pay has partnered with payment technology companies American Express, Mastercard and Visa.
Hiang Choong, division president of Hong Kong, Macau and Taiwan, Mastercard, said, “We are excited to be part of this collaboration, introducing yet another channel for consumers to pay simply, smartly and safely, and accelerating the city’s adoption of in-store contactless payment, which benefits consumers and merchants alike. According to a recent survey by Mastercard, mobile shopping continues to rise in popularity among consumers in Hong Kong, with more than four in ten having made purchases via their mobile device in the three months preceding the survey. This partnership demonstrates Mastercard’s commitment to delivering innovative solutions for the rapidly evolving mobile payments space.”
“The use of mobile payments in Hong Kong signals strong momentum, with already one-fifth of all Visa contactless transactions made through smartphones*. Visa is proud to support its financial institution partners with the acceptance of Samsung Pay in Hong Kong. Visa Token Service, a new security technology helps protect every transaction by replacing sensitive payment information with a unique digital identifier. Visa will continue to drive electronic payments by bringing consumers an innovative, secure and reliable way to pay,” said Caroline Ada, Country Manager, Visa Hong Kong and Macau.
Event Photo 4: Samsung Pay supports payments via both Near Field Communication (NFC) and Samsung’s patented Magnetic Secure Transmission (MST) technologies, ensuring that Samsung Pay can be used almost anywhere a point-of-sale (POS) terminal is available.
Shop and Win with Samsung Pay’s Early Access Promotional Offers
Users who wish to experience Samsung Pay can register for the Early Access Program at the following webpage: www.samsung.com/hk_en/samsungpay/obt. Eligible users will then need to install Samsung Pay via a software update on the eligible device following instructions on the email received after the registration.
Early Access participants will be eligible to win a prize, based on several offers available throughout the following months. Offers include:
Offer 1 – Top transactions: Users who shop most frequently with Samsung Pay during the promotional period will win a prize. This promotion will be conducted in two rounds, from 26 April to 9 May 2017, and from 10 to 24 May 2017. Winners will receive the following prizes:
1st place: One Samsung Galaxy S8+ (64GB)
2nd – 89th place: One Samsung Gear IconX
Offer 2 – First 1,000 shoppers: From 26 April until 24 May 2017, the first 1,000 shoppers using Samsung Pay will receive a coffee e-voucher from Pacific Coffee (valued at HKD 25). Each device will be awarded once only.
Event Photo 5: Ms Grace Chan, Head of Marketing, Card Services, Hong Kong, American Express; Ms Michelle Lee, Deputy General Manager, E-Finance Centre, Bank of China (Hong Kong); Mr Lum Choong Yu, Head of Cards and Unsecured Lending, Citibank Hong Kong; Ms Sherry Po, Head of Card Business & Business Development, Dah Sing Bank; Mr Calvin Ng, Head of eBusiness, Managing Director & Regional Head, Credit Cards & Unsecured Lending, DBS Bank; Mr Yoon Chong Ho, Retail Banking, Hong Kong and Greater China & North Asia, Standard Chartered Bank; Mr Helena Chen, Vice President, Business Development, Hong Kong, Macau and Taiwan, Mastercard; Ms Caroline Ada, Country Manager Hong Kong and Macau Country Manager, Visa Hong Kong and Macau; and Samsung Representatives.
 American Express is a MST-first issuer. Card members can use Samsung Pay at almost any eligible American Express merchant via MST or NFC. Should customers have any questions, please contact American Express customer service hotline.
 Samsung Pay is currently fully available in South Korea, the United States, China, Spain, Singapore, Australia, Puerto Rico, Brazil, Russia, Thailand, Malaysia and India. It is further available in Early Access in Canada, Sweden, the United Arab Emirates and Hong Kong
 Samsung Pay will be progressively available on the Galaxy S8+, Galaxy S8, Galaxy S7 edge, Galaxy S7, Galaxy S6 edge+ and Galaxy Note5.
 Iris scanning is currently only supported on the Galaxy S8 and S8+.
 Mastercard Online Shopping Survey 2017: http://newsroom.mastercard.com/asia-pacific/press-releases/asia-pacifics-consumers-want-peace-of-mind-when-shopping-online-mastercard-survey/
 As of December 2016.
 A supported Samsung device is required to participate.
 Terms and Conditions apply.
For more information about Samsung Pay, please visit http://www.samsung.com/hk_en/samsungpay.
Samsung Pay Service hotline: (852) 2121 9088
About Samsung Electronics Co., Ltd.
Samsung Electronics Co., Ltd. inspires the world and shapes the future with transformative ideas and technologies. The company is redefining the worlds of TVs, smartphones, wearable devices, tablets, digital appliances, network systems, and memory, system LSI and LED solutions. For the latest news, please visit Samsung Newsroom at http://news.samsung.com.