Samsung Launches Galaxy A 2016 Series with Premium Design and Improved Features

Jan 06. 2016

The brand new Galaxy A offers unmatched style, performance along with enhanced features perfect for self-expression

 

Samsung Launches Galaxy A 2016 Series with Premium Design and Improved Features

Samsung Launches Galaxy A 2016 Series with Premium Design and Improved FeaturesSamsung Launches Galaxy A 2016 Series with Premium Design and Improved Features

Hong Kong – January 6, 2016 – Samsung Electronics H.K. Co., Ltd. today announced its latest Galaxy A 2016 smartphones – Galaxy A5 (2016) and A7 (2016). The Galaxy A 2016 incorporates Samsung’s latest innovative design and technology, giving consumers the ability to express their individuality with powerful performance. Equipped with enhanced camera and video recording features, including an Optical Image Stabilizer and F1.9 lenses, it allows users to capture delicate images more clearly and take perfect selfie anytime anywhere, making it the best buy items in the coming year.

“At Samsung, we are committed to continued innovation, inspired by the feedback and needs of our wide range of consumers,” said Yiyin Zhao, Director of Telecom Business, Samsung Electronics H.K. Co., Ltd. “With the introduction of the Galaxy A 2016, we took the consumer feedback on our preceding Galaxy A models and made thoughtful and impactful improvements offering consumers a seamless convergence of style and performance for their everyday lifestyles.”

Stylish Metal and Glass Aesthetic Design

Beautifully crafted from metal and glass, the latest Galaxy A5 (2016) and A7 (2016) blend the harmonious design with various powerful features. The Galaxy A 2016provides two screen size options: 5.2-inch for the A5, 5.5-inch for the A7. Together with a robust body made from Gorilla Glass® 4, a FHD Super AMOLED display and ultra-slim edges, all these give users a comfortable hands-on experience and an unmatched viewing enjoyment. Galaxy A5 (2016) offers gold and black colors, while A7 (2016) offers gold, rose gold and white colors.  

Enhanced Camera Features Uplift Selfie Experience

Samsung continues its hard work in developing outstanding cameras. Galaxy A5 (2016) and A7 (2016) are equipped with incredible front (500 pixels) and rear (1,300 pixels) cameras. The newly added Optical Image Stabilizer enables users to capture clearer pictures and videos while avoiding blurred images caused by hand-shaking or moving objects. Also, the F1.9 lenses allow users to take the optimum photos in dark conditions.

In addition, Galaxy A5 (2016) and A7 (2016) support numerous enhanced selfie features, including Wide Selfie (with an angle as wide as 120 degrees), Palm Selfie and Beautifying Effects. Moreover, Samsung’s Quick Launch feature[1] enables a quick access to the camera in less than a second with double clicks on the home button, allowing users to take selfie with friends anytime.

Long Lasting Battery Life, Connect With the World Seamlessly

The battery life of Galaxy A5 (2016) and A7 (2016) is increased by 26 percent, compared to the previous version. Along with the incredible fast charging feature, users can enjoy superior mobile experience anywhere. With the Octa Core (Quad 1.5GHz + Quad 1.6GHz) processor, the high speed allows users to efficiently handle multiple tasks at the same time and load webpages more quickly. Compatible with LTE Cat 4 format, it offers a highest download speed at 150 Mbps. The high-speed multimedia streaming has taken the mobile entertainment to next level.

Galaxy A5 (2016) and A7 (2016) support Dual-SIM Dual-Standby[2], also compatible with 3G and 4G networks in Mainland China and Hong Kong[3]. Equipped by Samsung My KNOX application to support dual Whatsapp/WeChat accounts[4], users are able to check, reply and receive dual Whatsapp/WeChat account notifications on one single smartphone, enable to connect with the world seamlessly anywhere anytime.

Galaxy A5 (2016) and A7 (2016) provide fingerprint verification for unlocking smartphones swiftly. Besides, the two models are preloaded with Smart Manager, which offers simple monitor on battery, RAM and storage capacity and provides anti-virus functions.

Design Personalized Phone Through Theme Store

Galaxy A5 (2016) and A7 (2016) support Theme Storewhich enables users to download various themes to personalize their phones. Every theme comes with main screen, lock screen, system, application icons, fonts, notification sound, ringtone, keypad, also visual elements of interface such as phone, contacts, messages, browser, calculator, S Planner and others, keeping users refreshed everyday. On the Home screen, tap and hold an empty area, select Theme and access to Theme Store to download various themes. Theme Store provides over 450 different kinds of themes, ranging from colourful, contemporary art to artistic and others, also popular themes such as Mazinger Z, Snoopy, Popeye and others.

Availability and Suggested Retail Prices

Galaxy A5 (2016) and Galaxy A7 (2016) will be available in Hong Kong on 8th Jan at the suggested retail prices as below:

Product Name

Color

Suggested Retail Prices

Galaxy A5 (2016) (16GB)

Gold and Black

HK$2,898

Galaxy A7 (2016) (16GB)

Gold, Rose Gold and White

HK$3,298

In addition, customers who purchase Galaxy A5 (2016) or Galaxy A7 (2016) can enjoy a free Clear View Cover (valued at HKD198). Offer is available while stock lasts.

For more product information, please visit www.samsung.com/hk_en or contact Samsung customer service hotline at (+852) 3698-4698.

Samsung Galaxy A5 (2016) Product Specifications:

Network

LTE Cat.4

*May differ by markets and mobile operators

Display

5.2-inchFHD (1920x1080) Super AMOLED

Processor

Octa Core: Quad 1.5GHz + Quad 1.6GHz

OS

Android 5.1 (Lollipop)

Camera

Rear: 13MP Optical Image Stabilizer including LED flash light (F1.9 lenses)
Front: 5MP including Wide Selfie with an angle as wide as 120 degrees (F1.9 lenses)
Quick Launch feature** (double clicking the home button to access camera mode)

Video

MP4,M4V,3GP,3G2,WMV,ASF,AVI,FLV,MKV,WEBM

Audio

MP3, M4A, 3GA, AAC, OGG, OGA, WAV, WMA, AMR, AWB, FLAC, MID, MIDI, XMF, MXMF, IMY, RTTTL, RTX, OTA

Additional features

Samsung KNOX, S-Voice, Dual SIM option

Connectivity

Wi-Fi 802.11 a/b/g/n, Bluetooth® v 4.1, ANT+, USB 2.0,
NFC (UICC)

Sensor

Accelerometer, Proximity, Geomagnetic, RGB Light Sensor,
Fingerprint Scanner

Memory

16GB Storage (2GB RAM)
Micro SD slot (up to 128GB)

Dimension

144.8 x 71.0 x 7.3mm , 155g

Battery

2,900mAh, Fast Charging

 

Samsung Galaxy A7 (2016) Product Specifications:

Network

LTE Cat.4

*May differ by markets and mobile operators

Display

5.5-inch FHD (1920x1080) Super AMOLED

Processor

Octa Core: Quad 1.5GHz + Quad 1.6GHz

OS

Android 5.1 (Lollipop)

Camera

Rear: 13MP Optical Image Stabilizer including LED flash light (F1.9 lenses)
Front: 5MP including Wide Selfie with an angle as wide as 120 degrees (F1.9 lenses)
Quick Launch feature** (double clicking the home button to access camera mode)

Video

MP4,M4V,3GP,3G2,WMV,ASF,AVI,FLV,MKV,WEBM

Audio

MP3, M4A, 3GA, AAC, OGG, OGA, WAV, WMA, AMR, AWB, FLAC, MID, MIDI, XMF, MXMF, IMY, RTTTL, RTX, OTA

Additional features

Samsung KNOX, S-Voice, Dual SIM option

Connectivity

Wi-Fi 802.11 a/b/g/n, Bluetooth® v 4.1, ANT+, USB 2.0,
NFC (UICC)

Sensor

Accelerometer, Proximity, Geomagnetic, RGB light sensor,
Fingerprint scanner

Memory

16GB Storage (3GB RAM)
Micro SD slot (up to 128GB)

Dimension

151.5 x 74.1 x 7.3mm, 172g

Battery

3,300mAh, Fast Charging

Notes:

All functionality, features, specifications and other product information provided in this document including, but not limited to, the benefits, design, pricing, components, performance, availability, and capabilities of the product are subject to change without notice or obligation.

[1] Camera launch times subject to minor variations.

[2] Subject to local network, data and messaging services. When one of the SIM slots supports 4G or 3G networks, the other SIM slot supports only the 2G networks.

[3] 3G Network in HK: WCDMA; 3G Network in China: TD-SCDMA and WCDMA. 4G Network in HK: FDD-LTE and TD-LTE; 4G Network in China:TD-LTE. Subject to local network, data and messaging services.

[4] Installation of Samsung My KNOX application is required. Samsung My KNOX application is only applicable to designated Samsung Galaxy devices.

About Samsung Electronics Co., Ltd.

Samsung Electronics Co., Ltd. inspires the world and shapes the future with transformative ideas and technologies, redefining the worlds of TVs, smartphones, wearable devices, tablets, cameras, digital appliances, printers, medical equipment, network systems, and semiconductor and LED solutions. We are also leading in the Internet of Things space through, among others, our Smart Home and Digital Health initiatives. We employ 319,000 people across 84 countries with annual sales of US $196 billion. To discover more, please visit: www.samsung.com.

 

 

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