Mr. B D Park is the President and CEO of Samsung South West Asia Operations and Managing Director, Samsung India Electronics Ltd.
In his role, Mr. Park will oversee the operations of Samsung India Electronics Pvt. Ltd. (SIEL); Samsung India Software Operations (SISO), Samsung’s R & D Centre at Bangalore; Samsung India Software Centre (SISC) and SEL India, Samsung’s R&D Centers at Noida as well as the Company’s operations in the SAARC Region.
Mr. Park brings with him over 28 years of work experience having started his career with Samsung Electro Mechanics Co. Ltd in 1983. He joined Samsung Electronics Co. Ltd. in 1991 and has worked in the Overseas Marketing Planning Group in Korea; Samsung Latin America RHQ and was the Head of the Company’s subsidiary at Chile. He became the Director of the Mobile Export team in 2001 and became the Head of South East Asia/South West Asia/Middle East Marketing Group in Global Mobile Business in 2004. He came to India as the Head of Mobile and IT Division in 2008 and has now been elevated to the position of President & CEO, Samsung South West Asia operations.
Under Mr. Park’s leadership, Samsung has emerged as a market leader in the fast growing Smartphone market in India and the Company’s market share in Mobiles has grown from 6% in 2008 to over 30% as on date. Mr. Park is well known within Samsung for his very practical management style, innovative channel management and his customer oriented approach.