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Samsung Electronics is creating a culture of infinite possibilities that enriches lives and amazes the world. The deep trust and commitment of our customers drives our continuous effort to lead change and innovation.
Technological innovation at Samsung Electronics accounts for our growth and stellar performance. That’s proven by annual sales of more than 400 million mobile devices worldwide, fueled by our amazing smartphone technology. Our telecommunications equipment and solutions power the global expansion of 4G. And our digital imaging technology enriches people’s lives, not only by capturing special moments but also by allowing memories to be shared instantly, anytime, anywhere.
Mobile Communications BusinessFocused on People Inspired innovation, we always
aim to deepen value and convenience for customers.
We rose to the top in the global smartphone market in 2016 by providing an enriched user experience and smarter product capabilities, thereby solidifying our market leadership. In addition to our premium smartphone models, our mid-/lowpriced product line-ups allowed us to benefit from positive consumer feedback in even broader markets around the globe. We strengthened our product ecosystem with wearables, IoT (Internet of Things), and accessories while strengthening our market competitiveness by broadening our service offerings and B2B business portfolio into mobile payment, security solutions, etc. In 2017, we plan to bring meaningful and life-enriching innovation to deliver an enhanced consumer experience while thoroughly analyzing market conditions to implement our global product line-up strategy and pursue profitability. We will use our top-notch R&D capabilities to introduce innovative products that push the boundary of today’s smartphone market and ensure unrivaled quality management to increase consumer benefits. Furthermore, our investment and R&D will continue in the areas of IoT, artificial intelligence, convergence-driven services, and in the B2B, which will drive the momentum for the future growth.
Networks BusinessProviding next-generation network infrastructure and solutions with outstanding technology and successful experience.
We have undertaken a greenfield project to build the world’s largest new LTE (4G) network with our major client in India and initiated India’s first nationwide LTE service in September 2016. In Malaysia, we launched TD-LTE network, the first LTE that supports VoLTE (Voice over LTE) in the nation aiming nation-wide services. While our endeavors to broaden our presence in emerging markets continue to flourish, we also try to lead such advanced mobile communications markets as those in Korea, the U.S., and Japan. Our new base station products are taking the lead in introducing LTE-Advanced Pro, the evolution of 4G LTE technology before 5G era, and we are working with global leading operators to test next-generation communication technology in the real-use environment with an aim to become the first to commercialize 5G FWA (Fixed Wireless Access) technology. In 2017, we will continue with ‘Infill & Growth’ project in India to expand service coverage and network capacity while increasing the application of diverse communications network quality management solutions, including VoMA and DMA. In the advanced market, we will lead the commercialization of the world’s first 5-band frequency carrier aggregation technology, 4x4 Multiple Input Multiple Output (MIMO), and narrow-band IoT (NB-IoT) technology while announcing our portfolio of wide-ranging small cell products to reach new customers. We are working to launch a commercial version 5G FWA End-to-End product which was demonstrated at the 2017 Mobile World Congress and are developing FD-MIMO and other 5G millimeter wave technologies as well as Below 6GHz technology at the same time to continue to promote and lead the commercialization of next generation telecommunication technologies.