A New Era of Samsung AI TV Neo QLED

More Wow than ever
The 2024 Neo QLED TV displays bright shining colors on a screen that almost seems to float mid-air.
18 years global No.1 tv. Samsung is ranked No.1 TV brand for 18 years.

Samsung Neo QLED's
unrivaled picture and sound
lets you dive deeper, laugh louder
and live bolder
with a screen
in a class of its own.

AI TV

Meet the AI-powered brain behind the WOW

AI Processor

Take your entertainment to new heights with the power of Neo QLED. Samsung's cutting-edge AI-powered processor uses neural networks to learn scene-by-scene, optimizing your picture and sound into an unbelievably immersive viewing experience.1

Samsung NQ8 AI Gen3 Processor optimizes two out of the many content frames in the background. All the frames are organized into two rows and optimized as they enter the processor's core. The processor tilts to the side.

* NQ8 AI Gen3 Processor is only available with 2024 Neo QLED 8K QN900D.

New 2024 NQ AI Processors

Our most powerful AI processors

Discover the evolution of Samsung's groundbreaking innovations in creating our most powerful processors yet.

* NQ8 AI Gen3 Processor is only available with 2024 Neo QLED 8K QN900D.

NQ8 Al Gen3 Processor (Neo QLED 8K QN900D)
  • Up to 2x faster NPU
  •   8x greater
    Neural Networks
  • Up to 1.4x faster GPU
  • Up to 15% faster CPU

* NQ8 AI Gen3 Processor is only available with 2024 Neo QLED 8K QN900D.

* All specs are in comparison to the 2023 Neo QLED 8K TV processor.

Samsung’s AI TV innovations

  • AI Picture

    AI Upscaling1

    AI Upscaling1

    Neo QLED breathes new life into your favorite TV shows and movies with AI upscaling. Advanced AI neural networks transform your content into lifelike 4K/8K quality from a variety of sources. Stream OTT services and watch live sports with a view that feels so vividly real, it's surreal.

    * NQ8 AI Gen3 Processor is only available with 2024 Neo QLED 8K QN900D.

    A side-by-side comparison of a scene. One side shows the original scene while the other side shows a more clear and detailed picture created by AI Upscaling with Samsung's NQ8 AI Gen3 Processor.
  • AI Motion Enhancer Pro2

    AI Motion Enhancer Pro2

    Our NQ8 AI Gen3 processor leverages AI to sharpen and smooth out the motion of objects and text. This takes watching live sports to another level.

    • * AI Motion Enhancer Pro is only available with 2024 Neo QLED 8K QN900D.
    • * NQ8 AI Gen3 Processor is only available with 2024 Neo QLED 8K QN900D.
    Without AI Motion Enhancer Pro, the text and ball in a scene of a soccer match is blurry. With AI Motion Enhancer Pro, it is clear. Samsung NQ8 AI Gen3 Processor logo is dislayed on the bottom right of the corner.
  • Real Depth Enhancer Pro3

    Real Depth Enhancer Pro3

    Real Depth Enhancer Pro detects areas where a person's eye would typically focus and enhances its depth expression accordingly. It precisely optimizes numerous blocks of mini LEDs and increases foreground contrast, so you can enjoy realistic 3D-like pictures at home.

    • * Real Depth Enhancer Pro is available with 2024 Neo QLED QN900D/QN800D/QN95D/QN90D.
    • * NQ8 AI Gen3 Processor is only available with 2024 Neo QLED 8K QN900D.
    The 3 steps to projecting a life like rhinoceros is exhibited using Real Depth Enhancer technology. Samsung NQ8 AI Gen3 Processor logo is dislayed on the bottom right of the corner.
  • AI Sound

    Active Voice Amplifier Pro4

    Active Voice Amplifier Pro4

    Straining to hear what's being said in an important scene? Our audio technology uses AI to analyze your content and isolate the voices from background sounds in scenes and ambient noise in your room. Now you can catch every word of dialogue with enhanced clarity – even in distracting surroundings.

    * NQ8 AI Gen3 Processor is only available with 2024 Neo QLED 8K QN900D.

    When Active Voice Amplifier Pro is turned On, the sound waves of a man's dialogue are bigger and project farther off the screen than the background sounds in the scene and the noise of a robot vacuum cleaner in the room. Samsung NQ8 AI Gen3 Processor logo is dislayed on the bottom right of the corner.
  • Object Tracking Sound5

    Object Tracking Sound5

    It's easier than ever to escape into the action with Object Tracking Sound. Immerse yourself deeper into your listening experience with AI-powered action-tracking sound from all corners of the TV.

    * NQ8 AI Gen3 Processor is only available with 2024 Neo QLED 8K QN900D.

    OTS Pro tracks and plays sound according to the movement of a racecar on the screen. Samsung NQ8 AI Gen3 Processor logo is dislayed on the bottom right of the corner.
  • Adaptive Sound Pro6

    Adaptive Sound Pro6

    Adaptive Sound Pro optimizes sound by considering the characteristics of both your room and audio content. Experience improved voice clarity and vivid yet balanced sound just as the creators intended, thanks to AI audio processing that extracts and processes sound objects.

    * NQ8 AI Gen3 Processor is only available with 2024 Neo QLED 8K QN900D.

    Soundwaves above various scenes change in shape as the TV sound adapts to the dialogue, soccer game and wind chime sounds being displayed. Samsung NQ8 AI Gen3 Processor logo is dislayed on the bottom right of the corner.
  • AI Optimization

    AI Auto Game Mode7

    AI Auto Game Mode7

    Let your TV automatically detect the type of game you're playing and optimize the settings according to its genre. Now you can free yourself from the hassle of setting up your games and just play.

    * NQ8 AI Gen3 Processor is only available with 2024 Neo QLED 8K QN900D.

    From an array of gaming scenes, the screen powered by Samsung's NQ8 AI Gen3 Processor, detects the one in the center as RPG and automatically optimizes the settings. The bottom of the screen displays the Game Genre, Input Lag, resolution, FPS, HDR and VRR. It also shows other settings and features such as Virtual Aim Point, Screen Ratio, Minimap Zoom, More Settings, Game Motion Plus, Sound Output, Hue Sync.
  • AI Energy Mode8

    AI Energy Mode8

    By turning on AI Energy Mode, your TV auto-detects surrounding light levels and analyzes usage behaviors to adjust the brightness, which helps in reducing overall energy consumption. It also analyzes TV content scene-by-scene to subtly adjust brightness where possible, to cut down on energy consumption.

    * NQ8 AI Gen3 Processor is only available with 2024 Neo QLED 8K QN900D.

    Samsung TV with AI Energy Mode on uses adaptive brightness to lower the lighting levels and decrease the energy usage of the screen. Samsung NQ8 AI Gen3 Processor logo is dislayed on the bottom right of the corner.

Picture Quality

Your favorite content, reborn in brilliance

AI Upscaling

Neo QLED breathes new life into your favorite TV shows and movies with AI upscaling. Advanced AI neural networks transform your content into lifelike 4K/8K quality from a variety of sources. Stream OTT services and watch live sports with a view that feels so vividly real, it's surreal.1

AI Upscaling with Samsung's NQ8 AI Gen3 Processor optimizes details on one side of a scene. As the less-clear side disappears, the whole scene is upscaled into clarity.

Sound

Feel the pulse of every scene with
cinematic sound

Dolby Atmos® & Object Tracking Sound

It's easier than ever to escape into the action of every scene with Dolby Atmos and
Object Tracking Sound. Multi-dimensional sound is played from every corner of the screen, so it feels like you're watching from a movie theater.9

Sound waves follow a race car on the screen in a theater. The same screen is shown in a man's living room as dynamic sound waves portray the immersive sound of Dolby Atmos and OTS on the new 24 Neo QLED TV.

Focus on the voices that tell the story

Active Voice Amplifier Pro

Straining to hear what's being said in an important scene? Our audio technology uses AI to analyze your content and isolate the voices from background sounds in scenes and ambient noise in your room. Now you can catch every word of dialogue with enhanced clarity – even in distracting surroundings.4

When Active Voice Amplifier Pro is Off, the dialogue of a man on the screen emits smaller sound waves than the background noise in the scene and noise from a vacuum cleaner in the room. When it is turned On, the sound waves of the man's dialogue are bigger and project farther off the screen. Samsung NQ8 AI Gen3 Processor logo is on the bottom right of the screen.

TV and soundbar orchestrated in perfect
harmony

Q-Symphony

Feast your ears on a symphony of sound created by the synergy of TV and Soundbar.
Q-Symphony harmonizes compatible Samsung TVs with Samsung Soundbars to fill your room with dynamic surround sound, pumping up the audio adrenaline for maximum immersion.10

With Samsung's Q-Symphony off, sound waves emanate only from the Soundbar. With it on, more dynamic sound waves from Neo QLED TV synergizes with Soundbar to create a more immersive audio experience.

Smart TV

Access a wider world of entertainment

Samsung Tizen OS

Tap into the latest apps and services that Tizen OS has to offer with one easy log-in. Enjoy a curated catalogue of free live TV channels with
Samsung TV Plus, as well as on-demand movies and gaming services. You can even find non-media features that add value to your day like smart home and lifestyle services.11

A woman lying on a sofa is watching a Samsung Smart TV with Tizen OS. Samsung Tizen OS on the screen offers various content and free live TV channels with Samsung TV Plus.

Your next quest –
no console required

Cloud Gaming

Cloud Gaming is your gateway to a wide range of streaming games from XBOX, NVIDIA GeForce Now and more. Simply connect a controller and play your favorite games and standalone apps – all without a console.12

Two kids are having fun playing games with Samsung's Cloud Gaming. The Neo QLED screen organizes a variety of games, including streaming games from Xbox, Nvidia, GeForce Now, Utomik, Boosteroid and more.

Do the SmartThings!

SmartThings

Smarten up your home with Neo QLED's built-in SmartThings hub that supports Matter,
a globally recognized IoT connectivity standard. Even without an additional hub or dongle, you can customize your smart home simply by connecting your compatible devices and managing them straight from your screen. Utilize your screen's sensor to expand your TV’s role in managing your home, like using its light sensor to turn the room lights on and off depending on the level of brightness.13

Samsung Neo QLED TV has the SmartThings icon with waves indicating connectivity. It makes the home smarter by connecting surrounding home appliances like the robot vacuum, lights, air purifier, smart oven, washer, dryer, and fridge for convenient control through Samsung SmartThings. Compatible with Matter.

Keep your privacy under lock and key

Samsung Knox Security

Rest assured that your pin codes, passwords and other private data are secured by Samsung Knox Security. Layers of software and hardware protect your TV and its connected devices from unauthorized activity, while a dedicated security team provides regular updates that help keep your TV secure.14

Simulated for demonstration purpose. Animated character G-nusmas selects its profile on Samsung TV and enters its PIN number. Your passwords and data? No worries!! They are protected by multi-layered security. Limited to certain pin codes or passwords. TV with Knox Security logo is connected to devices like the refrigerator, robot vacuum, oven, air conditioner and washer. Supports data protection and encryption only when devices are connected to Samsung TV via SmartThings. Phishing site blocker protects your login info. Samsung Knox Security is active throughout the day and regularly updated. Security software update is guaranteed for at least three years from product launch. Latest software update is required. Samsung TVs are protected by Samsung Knox.

Design

Impressive – no matter how you look at it
  • Infinity Air Design

    The slim side profile of the 2024 Samsung Neo QLED TV screen is shown to emphasize the Infinity Air Design. It spins around, revealing a nature scene on the screen and its unique air stand.

  • Attachable Slim One Connect

    The slim One Connect Box attaches to the back of the TV on the stand showing its connections, including 4 HDMI ports, one of them labeled eARC.

  • Infinity Screen

    A close-up of the corner of the 2024 Neo QLED screen showing its ultra-slim bezels.
  • Round-shaped Speakers

    A close-up of the back of the 2024 Neo QLED TV showing 4 round speakers.
The latest Samsung Neo QLED TV with its Infinity Air Design and attachable One Connect box harmonizes with the surrounding furniture in a modern living room.
The ultra-slim Infinity Air Design of the 2024 Neo QLED TV shown from the side.

    * Design specifications based on QN900D.

    Compare Samsung
    Neo QLED TVs

    Lineup

    • Category

    • Screen Size (Inch)

    • Contrast

    • HDR

    • Processor

    • Upscaling

    • Gaming Motion

    • Dolby Atmos®

    • Object Tracking Sound

    • Design

    • Smart TV (Samsung Tizen OS)

    * Available features and specifications for Neo QLED series may vary by TV size and region.19

    Help choose my TV

    Discover your ideal TV and make it yours
    in a few simple steps

    * Global No.1 TV: Source –Omdia, Feb-2024. Results are not an endorsement of Samsung. Any reliance on these results is at the third-party’s own risk.

    * Images are simulated and for illustration purposes only. Appearance and design specifications which are not affecting to product performance are subject to change without notice. UI is subject to change without prior notice.

    1. AI Processor & AI Upscaling: Viewing experience may vary according to types of content and format. Upscaling may not apply to PC connection and Game Mode.
    2. AI Motion Enhancer Pro: Viewing experience may vary according to types of content and format. AI Motion Enhancer Pro does not apply to PC connection and Game Mode.
    3. Real Depth Enhancer Pro: Viewing experience may vary according to types of content and format.
    4. Active Voice Amplifier Pro: Activation under the TV menu is required to enable Active Voice Amplifier Pro.
    5. Object Tracking Sound: Availability of top channel speakers may vary depending on model, so refer to the product detail page for more information.
    6. Adaptive Sound Pro: This feature can be activated in the TV Menu > Intelligent Mode > Adaptive Sound Pro. The default setting of Adaptive Sound Pro is Off.
    7. AI Auto Game Mode: AI Auto Game Mode is available for certain console games only. Availability may vary according to gaming content and format. UI is subject to change without prior notice.
    8. AI Energy Mode: Energy saving rate may vary by regions, models, sizes, viewing conditions or types of content. Products shipped in Eco Mode have some AI Energy Mode functions enabled by default, so energy saving levels by turning on AI Energy Mode may appear lower compared to Standard Mode. AI Energy Mode does not work with Game Mode. Energy savings based on internal test results and may vary depending on content being displayed and surrounding brightness levels.
    9. Dolby Atmos® & Object Tracking Sound: Availability of top channel speakers may vary depending on model, so refer to the product detail page for more information.
    10. Q-Symphony: Check for Q-Symphony compatibility on soundbar product specifications. Soundbar sold separately.
    11. Samsung Tizen OS: Content and services may vary by region and are subject to change without notice. Agreement to Smart Hub Terms and Conditions and Privacy Policy are required before use. Some content and services require registration and subscription.
      • a. (Except for China, Türkiye, Israel) Requires Samsung account to access the full range of Samsung Tizen OS features including the Smart TV features and apps. If you choose not to login, you will only be able to connect to terrestrial TV (applicable to devices with tuners only) and external devices (e.g. via HDMI). You may need a separate device (e.g. PC or mobile) to create a Samsung account.
      • b. For Samsung TV Plus: Requires Samsung account. Supported Samsung devices and channels may vary by country. Channels and UI are subject to change without notifications. Available for free on Samsung Smart TVs since 2016. Ads may appear on Samsung TV Plus.
    12. Cloud Gaming: Available games and content may vary by country and model and are subject to change without notice. Certain games require a separate controller (sold separately). Internet connection and subscription may be required. Requires Samsung account. UI is subject to change without prior notice. You may need to download apps depending on the game or service.
    13. SmartThings: Available technology, functions and features may vary by country, service provider, network environment or product, and are subject to change without notice. Requires a Wi-Fi, Bluetooth or other wireless network connection, and login to Samsung account. Connected devices are sold separately. UI is subject to change without prior notice. Turning On/Off connected devices with light sensors is only supported for IoT lighting devices that are compatible with SmartThings.
    14. Samsung Knox Security: Samsung Knox Security applies to Samsung TVs powered by Tizen®, launched since 2015. Security software update is provided for three years from product launch. Latest software update is required.
    15. Motion Xcelerator 240Hz: 4K 240Hz is only available with PC-connected games that support such specifications (PC graphic card required). Performance may vary.
    16. Motion Xcelerator 165Hz: 4K 165Hz is only available with PC-connected games that support such specifications (PC graphic card required). Performance may vary.
    17. Motion Xcelerator 144Hz: 4K 144Hz is only available with PC-connected games that support such specifications (PC graphic card required). Performance may vary.
    18. Motion Xcelerator 120Hz: Viewing experience may vary according to types of content and format.
    19. Compare Samsung Neo QLED TVs.
      • a. For QN900D 65 inch: Neo Quantum HDR 8K+
      • b. For QN90D 50 / 43 inch: Neo Quantum HDR, Dolby Atmos without top channel speakers, OTS Lite
      • c. For QN90D 98 inch: Motion Xcelerator 120Hz