Samsung and SodaStream partner to create fridge sparkling water dispenser
Auckland, New Zealand – September 11, 2013 – Samsung Electronics New Zealand today announces the Samsung AW4
refrigerator becomes available in the New Zealand market from mid-September. The AW4 is the first-ever fridge to feature a built-in sparkling water dispenser.
The automatic dispenser is powered by SodaStream and delivers cold, filtered sparkling water from the same point on the refrigerator door that produces still water and ice.
Samsung New Zealand Consumer Electronics Sales Director Jon Barrell says the AW4 highlights Samsung’s commitment to meeting consumer needs while also providing innovative and unique products.
“The new AW4 sparkling water fridge reflects Samsung’s strong pledge to offer home appliances that not only meet consumers’ needs, but anticipate them as well,” says Barrell,
“By joining forces with SodaStream we are able to provide consumers with a practical yet innovative alternative to bottled sparkling water.”
Consumers can select up to three levels of carbonation for their sparkling water. The dispenser uses a standard SodaStream 60L CO2 cylinder that rests in a small concealed area inside the refrigerator’s left door. The cylinder is easily accessible to change when empty.
SodaStream CEO Daniel Birnbaum says the collaboration with Samsung has been a key step in the brand’s goal of providing consumers with the ultimate convenience and at-home carbonation experience.
“This collaboration brings home carbonation to the next level and we are proud to partner with Samsung to help make consumers’ lives easier,” says Birnbaum.
“This product is a key milestone in our vision to reduce clutter and waste produced by the pre-packaged beverage industry.”
The spacious AW4 refrigerator comes complete with Samsung’s best-in-class features for today’s dynamic homes, including:
Samsung Twin Cooling Plus®
New technology from Samsung that works by cooling the refrigerator and freezer compartments separately, keeping food fresh and eliminating the circulation of odours.
Flex Zone drawer
A child-friendly, counter-height drawer that comes with smart dividers which can be used to create up to four separate compartments; the drawer also has its own separate temperature setting for optimal cooling of any food or beverages.
Flexible shelf storage
Two foldable shelves inside the AW4 fridge which can slide in and flip up to create space for larger items – these are perfect for storing large dishes when entertaining.
The AW4 also features high efficiency LED lighting and the Ice Master ice-maker which produces up to 4.5kg of ice a day.
The features are all complemented by Samsung’s premium design and elegant finish, including the newly designed stainless-look display panel made to seamlessly match the stainless steel finish of the fridge.
The Samsung AW4 sparkling water four-door refrigerator is available in New Zealand from mid-September 2013.
SodaStream is the world’s leading manufacturer and distributor of home beverage carbonation systems which enable consumers to easily transform ordinary tap water instantly into carbonated soft drinks and sparkling water. Soda makers offer a highly differentiated and innovative solution to consumers of bottled and canned carbonated soft drinks and sparkling water. Our products are environmentally friendly, cost effective, promote health and wellness, and are customisable and fun to use. In addition, our products offer convenience by eliminating the need to carry bottles home from the supermarket, to store bottles at home or to regularly dispose of empty bottles. Our products are available at more than 60,000 retail stores in 45 countries around the world, including 15,000 retail stores in the United States. For more information, visit http://www.sodastream.com
About Samsung Electronics Co., Ltd.
Samsung Electronics Co., Ltd. is a global leader in technology, opening new possibilities for people everywhere. Through relentless innovation and discovery, we are transforming the worlds of televisions, smartphones, personal computers, printers, cameras, home appliances, LTE systems, medical devices, semiconductors and LED solutions. We employ 270,000 people across 79 countries with annual sales of US$187.8 billion. To discover more, please visit www.samsung.com.