Smart Camera WB350F


Smart Camera WB350F Take your photography to the next level with the Samsung SMART CAMERA WB350F. Its 21x optical zoom and 23mm wide-angle lens help you get close to the action and capture the great images you want. The compact, cloud-enabled camera features Wi-Fi and NFC capabilities that let you share your shots in all kinds of ways. The WB350F’s elegant design also combines classic retro elegance and modern style as well as lightweight portability. 4.589 5 146 reviews

Recycling Batteries Responsibly

  • The European Directive on Batteries and Accumulators aims to minimise the impact of batteries on the environment and encourage the recovery of the materials they contain. In the UK, regulations on the recycling of batteries and accumulators (rechargeable batteries) were Introduced in 2009. The Waste Batteries Regulations aim to significantly increase UK collection and recycling of used portable batteries from 3% in 2007 to 25% by 2012, rising to at least 45% in 2016.

  • The battery symbol on a product or on its packaging indicates that the product must not be disposed of with general household waste. Instead, it is the consumer’s responsibility to dispose of their waste batteries at a designated collection point so that they can be recycled. The separate collection and recycling of batteries at the time of dispo sal will help to conserve natural resources and ensure that they are recycled in a manner that protects human health and the environment. A comprehensive list of battery recycling centres can be obtained from: www.recycle-more.co.uk

  • All Samsung products that are subject to the Batteries Directive are compliant with the UK battery and accumulator Requirements. In accordance with national law, SAMSUNG Electronics (UK) Ltd is a member of an approved batteries producer compliance scheme. This scheme collects, treats and disposes of batteries on Samsung’s behalf.

Smart Camera WB350F



  • Get closer with 21x optical zoom and a 23mm wide-angle lens
  • Save and share anywhere using the Wi-Fi and NFC capabilities
  • Take it wherever you like thanks to stylish ultraportable design
  • Use the Hybrid Touch Screen to get in control with total ease

Expand your range of photo opportunities

Expand your range of photo opportunities
21x Optical Zoom, 23mm Wide Angle From up close or far away, preserve the moment exactly how you want to remember it. Capture a spectacular mural that takes up the entire side of a building—or a field of colorful wildflowers that seems to stretch for miles—with the 23mm wide-angle lens. When you can’t get physically closer to your subject, such as a windsurfer sailing across the sea, the 21x optical zoom lets you capture every sharp detail.

The easiest way to shoot like a pro

The easiest way to shoot like a pro
Smart Mode A quick tap of Smart Mode and you’re set with various special modes. Capture perfect trails of light at night on a busy intersection full of red taillights or instantly capture a high-speed scene with Action Freeze. Let Rich Tone create extraordinarily surrealistic photos with colors that pop and express your artistic side. Just choose the one you want to shoot perfection.

Compact Size, Full HD Power, Full HD Movie Recording

Compact Size, Full HD Power, Full HD Movie Recording
Full HD Video Recording (1080 / 30p) The WB350F shoots 1920x1080p Full HD video at 30 frames per second with lifelike color and extraordinarily sharp details. Plus, its H.264 format allows for longer recording than a camera with MJPEG video, so you can capture more of the action. Then watch your brilliant HD footage in the comfort of your living room.

Dual Capture

Retro style with a modern twist
Why choose between shooting images and video when you can do both? Dual Capture lets you snap great photos while you’re shooting Full HD video. Record a soccer game as a keepsake for your child without losing the ability to email a frame-worthy still of a goal celebration to other family members.

Capture brilliance, not noise

Share as fast as you snap
16.3MP BSI CMOS sensor Tiny sensors tend to lead to noisy pictures. The WB35F, however, comes equipped with a 16-megapixel CCD sensor that’s larger—1 / 2.3”, to be exact—than those found in most compact digital cameras. The results are vivid yet natural images, whether you’re shooting in a dimly lit room or outside on a sunny day.
Share as fast as you snap

Save and share anytime, anywhere

Tag & Go (Photo Beam, AutoShare, Remote Viewfinder, Mobile Link) Tag&Go (NFC / Wi-Fi) features like Photo Beam, AutoShare, Remote Viewfinder and Mobile Link let you share images to compatible smartphones right next to you or on the other side of the world. Photo Beam easily sends any photo that you’re viewing to a smartphone instantly. AutoShare saves photos to your smartphone as you shoot and with Remote Viewfinder, you can control your camera with your smartphone. Effortlessly post photos to social networks and store them on the cloud.
Retro style with a modern twist

Retro style with a modern twist

Retro Modern Design Inspired from the simplicity of vintage camera design and built from state-of-the-art innovation, the retro and modern silhouette of the Samsung SMART CAMERA WB350F impresses with elegant, flowing lines and a luxurious, leather-like textured feel. Its compact and lightweight body makes it great for easy-on-the-go shooting, and with five colors to choose from, you can pick the one that matches your style the best.

Total control, now more intuitive

Total control, now more intuitive

75.0mm (3.0") hVGA Hybrid Touch Screen The Hybrid Touch User Interface offers two options: use the 5-way button to quickly move the cursor up, down, left and right to intuitively navigate the menu and make selections on the 3.0” (75mm) hVGA screen. Alternately, when you want to enter text, simply input the characters on the touch screen, much like you would on a smartphone. Navigating controls and sharing images couldn’t be easier.
Dual Capture

Baby Monitor

Watch your sleeping baby from another room. Download the Home Monitor app from the App Store or Google Play to your smartphone, and place the camera near your baby. When the camera detects crying, or even small movements, it sends an alarm notice to your smartphone, so you can decide if your child needs attention.

Retro Modern Design

Full Manual Mode

Full Manual (A/S/M) gives you full creative control. Aperture Priority and Shutter Priority settings let you experiment with shutter speeds and depth of field—for example, when you're shooting fast-moving images in low-light settings. With Samsung cameras, you can capture exactly the photos you want.
Wi-Fi (Social and Cloud)

Wi-Fi (Social and Cloud)

Your camera is cloud-connected; how you share is up to you. Send images to four people at once via Group Share, post directly to Facebook, Youtube and Picasa, or email them right from your camera. PC Auto Backup automatically stores images to your PC, while Samsung Links lets you save to DropBox.
Full Manual Mode

Best Face

Use Best Face to capture the perfect expression. With the combination of lightning-fast burst shots and facial recognition, you can simply tap a face that's looking the other way, and tap again to replace it with expressions taken moments before the actual shot.
Samsung Smart Camera App

Samsung Smart Camera App

Get the most out of your camera by installing the Samsung Smart Camera App onto your smartphone. Compatible with most iOS and Android devices, the free app lets you launch four features—Photo Beam, AutoShare, Remote Viewfinder, and MobileLink—all at once on your smartphone or tablet.

tech specs

Dimension of EC-WB350FBPBGB

Network and Wireless Connectivity

  • NFC


  • Wi-Fi


Image Sensor

  • Type


  • Sensor Size

    1/2.3″ (Approx. 7.77mm)

  • Effective Pixel

    Approx 16.3 MP



  • Focal Length

    4.1~86.1 mm (Equivalent to 23~483 mm in 35mm format)

  • F No.

    2.8(W) ~ 5.9(T)

  • Optical Zoom


  • Digital Zoom

    Still Image mode : 1.0X ~ 5.0X, Play mode : 1.0X ~ 9.4X (depends on image size), * Intelli-zoom : 2.0X


  • Type

    TFT LCD (C type Touch)

  • Size

    75.0 mm (3")

  • Resolution

    460K dots

Image Stabilisation

  • Type

    OIS (Optical Image Stabilazation)


  • External Media

    MicroSD (up to 2GB guaranteed), MicroSDHC (up to 32GB guaranteed), MicroSDXC (up to 64GB guaranteed)

  • Internal

    Approximately 9.5MB

Physical specification

  • Dimension (WxHxD)

    113.6 x 65.1 x 25.0 mm

  • Weight

    216 g


  • Capacity



  • Speed

    Smart Auto : 1/8 ~ 1/2,000 sec., Program : 1 ~ 1/2,000 sec., Night : 8 ~ 1/2,000 sec., Manual : 16 ~ 1/2,000 sec.


  • AF-Assist Lamp


  • Type

    TTL Auto Focus (Center AF, Multi AF, Tracking AF, Face Detection AF, Touch AF), * Manual Focus, * Movie CAF

  • Range

    Normal : 80 cm ~ Infinity (Wide), 350 cm ~ Infinity (Tele), Macro : 10 cm ~ 80 cm (Wide), 150 cm ~ 350 cm (Tele), Auto Macro : 10 cm ~ Infinity (Wide), 150 cm ~ Infinity (Tele), Manual : 10 cm ~ Infinity (Wide), 150 cm ~ Infinity (Tele)

Drive Mode

  • Mode

    Single, Continuous(High, Normal), BKT(AE)

  • Self-Timer

    Off, 2 sec., 10 sec.


  • Digital Output Connector

    USB 2.0

  • Audio

    Microphone : Mono, Internal Speaker : Mono

  • Video Out



  • Control

    Program AE, Aperture Priority AE, Shutter Priority AE, Manual Exposure

  • Metering System

    Metering : Multi, Spot, Center-weighted, Face Detection AE, Metering Range : EV 1~17 (Wide, ISO Auto), EV 3~17 (Tele, ISO Auto)

  • Compensation

    ±2EV (1/3EV steps)


  • Mode

    Auto, Auto & Red-eye reduction, Fill-in flash, Slow sync, Flash Off, Red-eye fix

  • Range

    Wide: 0.3m ~ 4.1m (ISO auto), Tele: 0.5m ~ 2.9m (ISO auto)

  • Recharging Time

    Approx. 4 sec

White Balance

  • Mode

    Auto WB, Daylight, Cloudy, Fluorescent_H, Fluorescent_L, Tungsten, Custom, K


  • Still

    Miniature, Vignetting, Ink Painting, Oil Painting, Cartoon, Cross Filter, Sketch, Soft Focus, Fish Eye, Classic, Retro, Zooming Shot

  • Movie

    Pause during recording and playing, Still Image Capture, Time Trimming


  • Mode

    1) Auto 2) Program 3) A/S/M 4) Smart 5) Best Face 6) Magic Plus 7) Settings 8) Wi-Fi

  • Smart

    Beauty Face, Continuous Shot, Landscape, Macro, Action Freeze, RichTone, Panorama, Waterfall, Silhouette, Sunset, Low Light Shot, Fireworks, Light Trace

  • Image Size

    16M : 4608x3456 14MP : 4608x3072, 10M : 3648x2736, 12MW : 4608×2592, 5M : 2592x1944, 3M : 1984x1488, 2MW : 1920×1080, 1M : 1024x768 8M : 2832x2832

Image Play

  • Type

    Single image, Thumbnails, Advanced Slide Show, Movie Clip, Smart Album

Date Imprinting

  • Date Imprinting

    Date&Time, Date, Off (user selectable)


  • Mode

    Movie, Movie Filter(Miniature, Vignetting, Sketch, Fish-eye, Classic, Retro, Palette Effect 1, Palette Effect 2, Palette Effect 3, Palette Effect 4)

  • Image Size

    1920x1080(30fp), 1280×720 (30fp), 640×480 (30fps), 240 web

  • Sound

    Sound Alive, Sound Alive Off

  • Format

    MP4 (Video: MPEG4, AVC/H.264, Audio: AAC)


  • Application

    I Launcher ( iLinker)

System Requirement

  • Macintosh

    Intel Mac or later, Mac OS 10.4 or higher, Minimum 256MB RAM, 110MB of available hard-disk space, USB port

  • Windows

    PC with processor better than Intel Core 2 Duo 1.66 GHz / AMD Athlon X2 Dual-Core 2.2 GHz or higher, Minimum 512MB RAM (Over 1GB recommended), Windows XP SP2 / Vista / 7/8, 250MB of available hard-disk space (Over 1GB recommend), USB 2.0 port, nVIDIA Geforce 7600GT or later / Ati X1600 series or later, 1024×768 pixels, 16-bit color display compatible monitor, (1280x1024, 32-bit color display recommended), Microsoft DirectX 9.0c or later

Operating Environment

  • Operating Temperature

    0 - 40 °C

  • Operating Humidity

    5 - 85 %


Owners Overall Ratings

132 out of 146 (90%) customers recommend this product

  • Features4.7/5.0
  • Performance4.5/5.0
  • Design4.4/5.0
  • Value4.6/5.0

Owner Reviews

Sort By
Highest Rated



  • Features5/5.0
  • Performance5/5.0
  • Design5/5.0
  • Value5/5.0


Absolutely one of the best cameras I have ever used. Great features - amazing pictures and videos. Easy to email - post to Facebook - transfer to IPad and IPhone instantly -- You cant miss with this one



  • Features5/5.0
  • Performance5/5.0
  • Design3/5.0
  • Value5/5.0

great features

for an inexpensive camera it has many great features especially the great zoom distance.

Customer review from samsung.com/us/



  • Features5/5.0
  • Performance5/5.0
  • Design5/5.0
  • Value5/5.0

Love how easy this is to use

The camera is very user friendly and produces great photos. I especially like being able to send photos to my phone.

Customer review from samsung.com/us/



  • Features5/5.0
  • Performance4/5.0
  • Design5/5.0
  • Value5/5.0

Great camera for the money

Purchased this camera for a Europen trip and found the camera is pretty easy to use. Some of the hi lighting pictures look perfect in normal mode butdo seem to distort pretty quick when zooming in.

The low light pictures will require you to be steady for approx. 3 seconds after the picture is taken or they will come out blurred. I also have a Samsung Note 4 and can use my phone as the view finder which means I can put the camera in areas and see what I am going to photograph. The wifi is really nice to be able to save pictures to the cloud and free up the memory card. We did purchase a 32gb SD card but did not purchase a high speed card so it will take a little longer to save pictures but did not affect the quality of the photos. Overall I am very satisfied with this camera

Show more +

Customer review from samsung.com/us/


Expert Reviews



Samsung WB350F review

A bit rough around the edges, but the Samsung WB350F has the quality where it counts, and for a great price

Read More




Samsung WB350F review

A bit rough around the edges, but the Samsung WB350F has the quality where it counts, and for a great price

Read More



Samsung WB350F Review

, and adds NFC, as well as giving the camera a more compact body, yet still retaining the same 21x optical zoom lens, 16 megapixel backlit CMOS sensor, full HD video recording and manual controls, as well as a 3inch touch screen.

Read More

Nik Rawlinson


Samsung WB350F review

We performed our tests indoors and out under mixed weather, so the results encompassed a wide gamut of lighting conditions. Despite this, the Samsung did a great job of retaining the original colours in each of our shots, although at the longest end of...

Read More


User Manual

10.78 MB, pdf, ENGLISH

27 Dec, 2014

Firmware (1)

  • Upgrade guide(i-Launcher guide)

    All OS, 0.49 MB, pdf, MULTI LANGUAGE

    Version : 1.0

    20 Dec, 2013 tooltipbox

    Close tooltip pop-up
    1. Title
    2. Applicable Model
    3. Carrier or Corporate Customer
    4. Description
    When you upgrade your camera -> please use i-Launcher program
    refer to attachment: i-Launcher guide for SEC Camera_ENG.pdf

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