Samsung today announces it has become headline sponsor of Cancer Research UK’s initiative in which a team of brave swimmers will take on the Irish Sea to raise £1million for Cancer Research UK. ‘The Samsung Galaxy S II Swim’ involves a team of relay swimmers, including Sir Richard Branson and Ronan Keating, swimming the 56miles across the Irish Sea starting at Holyhead in Wales, ending in Dublin, Ireland.

As part of its sponsorship, Samsung has pledged to donate £3500 for every mile the team completes. The team, which aims to set off on Wednesday 31 September from Holyhead, will be recording their experiences on their Galaxy S II Smartphone and the Galaxy 10.1 tablet.

Simon Stanford, Managing Director, Mobile, Samsung UK and Ireland said: “Our range of Galaxy devices are designed for people that live life to the full so it’s fitting we sponsor such an exciting and adventurous challenge that we know will appeal to all Samsung customers. It’s an ambitious target for an ambitious challenge and we encourage all customers to get behind the team and donate whatever they can to help reach the £1million target for such a worthwhile cause.”

Frances Milner, Supporter Led Fundraising Director, Cancer Research UK, said: “We are delighted to have Samsung on board as our headline sponsor. This is a tough challenge – the Irish Sea is almost three times the length of the English Channel – but we have a great team who are all motivated by our aim to raise £1million. Every two minutes someone in the UK is diagnosed with cancer and so events like this are vital for raising money for our lifesaving work.”

For more information or to sponsor the team please visit:
www.the-swim.co.uk.
The Samsung Galaxy S II is available in black now and in white in the coming weeks from all major mobile phone retailers.

Samsung Galaxy S II Product Specifications:

Network	GSM 850 / 900 / 1800 / 1900 HSPA+21 850 / 900 / 1900 / 2100
OS	Android 2.3 (Gingerbread)
Display	4.27” WVGA (480x800) Super AMOLED Plus
Processor( BB& AP )	XMM6260 + 1GHz Dual core Processor
Camera	Main (Rear): 8.0-Mega Pixel Camera AF with LED Flash Front: 2.0-Mega Pixel Camera Single Shot, Continuous Shot, Panorama Shot, Smile Shot
Video	MPEG4/H.264/H.263/DivX/VC- Playback : FULL HD (1080p)@30fps Recording: FULL HD (1080p)@30fps Format: 3gp (mp4) 1080p Recording / Playing (BP / MP / HP) MHL DLNA
Audio	MP3, AAC, AAC+, eACC+ 3.5mm Ear Jack & Speaker, Stereo FM Radio with RDS, Voice Recorder
Hub	Social Hub • Integrated Contacts, Integrated Calendar, Widget, Unified Inbox • Premium: SNS push notification, Push Email & Push IM • Basic: POP3 / IMAP Email & IM (* Availability of Social Hub differs by country and mobile operator)
Value-added Features	Android Market Samsung TouchWiz 4.0 QuickType by SWYPE Document Viewer / Editor Android Brower, RSS Reader Exchange ActiveSync Google MapsTM with Latitude, Places, Navigation (beta) A-GPS GoogleTM Voice Search Lost Phone Management
Connectivity	Bluetooth technology v 3.0 + HS USB 2.0 Wi-Fi 802.11 (a / b / g / n)
Sensor	Accelerometer, Light, Digital Compass, Proximity, Gyro
Memory	8GB + 16 / 32GB Flash + microSD (up to 32GB)
Size	125.3 x 66.1 x 8.49mm, 116g
Battery	1650mAh Talk Time: Standby Time:

Specifications
* All functionality, features, specifications and other product information provided in this document including, but not limited to, the benefits, design, pricing, components, performance, availability, and capabilities of the product are subject to change without notice or obligation

About The Swim
• The Swim is a unique celebrity-led challenge to swim the treacherous Irish Sea from Holyhead to Dublin in a relay team, a distance of 56 miles, almost three times the length of the English Channel, to raise £1million towards Cancer Research UK’s lifesaving work. It will take place in September this year.
• The team will be joined by two swimmers from members of the public who were picked by open water swimming experts.
• Anyone can sponsor the team at www.virginmoneygiving.com/team/theswim


About Samsung Electronics Co., Ltd.
Samsung Electronics Co., Ltd. is a global leader in semiconductor, telecommunication, digital media and digital convergence technologies with 2010 consolidated sales of US$135.8 billion. Employing approximately 190500 people in 206 offices across 68 countries, the company consists of nine independently operated business units: Visual Display, Mobile Communications, Telecommunication Systems, Digital Appliances, IT Solutions, Digital Imaging, Memory, System LSI and LCD. Recognised as one of the fastest growing global brands, Samsung Electronics is a leading producer of digital TVs, semiconductor chips, mobile phones and TFT-LCDs. For more information, please visit www.samsung.com.