February 19, 1998 in Social Responsibility News

Olympic Figure Skating Pair Medalists Ingo Steuer and Mandy Woztel Phone Home Courtesy of SAMSUNG

NAGANO, Japan - February 19, 1998 - Seconds after their bronze medal winning performance on Tuesday, February 10, German Olympic medalists Ingo Steuer and Mandy Woztel shared their victory with their families via cellular phone from Hakuba -- courtesy of Samsung Group. TOP (The Olympic Partner) IV wireless communications sponsor of the 1998 Winter Games in Nagano and the 2000 Summer Games in Sydney, Samsung created the Call Home program to connect Olympic athletes with friends and family around the globe free of charge.
"Call Home provides the means for athletes to immediately share their proud moments with family and friends around the globe," said Samsung director Kim Tae-Ho. "The beauty of wireless technology is the freedom and connection it offers, which Samsung is proud to share with the world's finest athletes." Samsung provides each athlete with a Call Home card -- essentially a free calling card -- usable with Samsung cellular phones located at five Game venues, including the alpine ski events in Hakuba. To assist the athletes with cellular phone service, Samsung has dispatched Call Home Messengers (service technicians) who will be available through closing ceremonies.

Samsung implemented the Call Home program on a trial basis in Nagano and will fully extend the program at the 2000 Summer Olympic Games in Sydney. Samsung Electronics Co., a flagship company of Samsung Group, has been providing state-of-the-art wireless communications solutions since 1984. Samsung Group, a global electronics, engineering and chemical manufacturer, and financial services company, is dedicated to contributing to the betterment of the society in which it operates.


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