February 20, 2003 in Social Responsibility News

Classic Korean Cartoon Characters Make a Come Back in a PC Game by SAMSUNG Electronics

Seoul, Korea - February 20, 2003 - Samsung Electronics is introducing a computer game featuring popular 70s and 80s Korean cartoon characters at the end of this month.

This game will offer a chance for the children and their parents, who grew up reading the cartoons, to share a common, enjoyable experience. In addition to the main game, three 2-player mini-games are also included in the package. .

The game is called “My Friends Kobongih.” Its plot unfolds as the player travel back in time to bring the sweet memories of his/ her parents’ childhood. The game not only features some of the most popular classic cartoon characters, but also beautifully reproduced typical Korean landscape of the era.

“We felt sorry about the cartoon characters from our childhood were simply fading way.” Said one of the developers. “With the introduction of this game ‘My Friend Kobongih’ we are hoping to breathe in a new life into these characters so that they can live on in the hearts of our children.”

About Samsung Electronics
Samsung Electronics Co. Ltd. is a global leader in semiconductor, telecommunication, and digital convergence technology. Samsung Electronics employs approximately 64,000 people in 89 offices in 47 countries. The company is the world's largest producer of memory chips, TFT-LCDs, CDMA mobile phones, monitors and VCRs. Samsung Electronics consists of four main business units: Digital Media Network, Device Solution Network, Telecommunication Network and Digital Appliance Network Businesses.
For more information, please visit http:// www.samsung.com


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