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January 07, 2014 in CES News

Samsung SMART Camera WB50F

LAS VEGAS, US – January 07, 2014 – Building on the impressive heritage of Samsung’s WB family of cameras, the company is today announcing a new member to the range. The WB50F is sleek and stylish, boasting a clear long zoom, and bouncing soft flash that allows photographers to create images that are soft and naturally lit as well as those that are bright, light and crisp

As well as the impressive 12x optical zoom, the WB50F is also equipped with a 16MP CCD sensor allowing for the soft flash to reach its optimal potential and create images with softer, more natural lighting.

Tag & Go : Simply Tap to Share Memories

With advanced NFC and Wi-Fi connectivity, sharing images is easier than ever. The innovative and brand new ‘Tag & Go’ feature pairs the WB50F with smartphones simply by tapping the two devices together. With no configuration required, Tag & Go allows the camera and smartphone to work together through a host of functions, meaning that transferring, sharing and backing up images requires minimal effort. Photo Beam instantly transfers images being viewed on the camera to the smartphone, while AutoShare backs up images automatically, as they are being taken. Remote Viewfinder allows photographers to control the WB50F using the paired smartphone, providing greater control for setting up images while with Mobile Link photographers can choose which individual shots they wish to transfer to their smartphone, making it simple to organize images. Working in tandem, the camera and smartphone offers next-generation connectivity so that sharing images and videos is easy and enjoyable.

Both Smart Mode and Smart Auto are standard with the WB50F. Smart Mode allows for a number of different customization and personalization settings to be used by photographers. Smart Auto automatically selects these settings based on an analysis of the shooting situation. Both features allow the device, and photographer to capture the most beautiful images as possible.

The Samsung WB50F was created with the style conscious and aesthetically-aware photographer at heart. It comes in four different colors including white, black and red, and its sleek design will appeal to those who want a camera to be both a fashion accessory and photography device.

Please visit our CES booth to experience this future technology firsthand. Samsung's product line will be displayed from January 7-10 at booth #12004 in the Central Hall of the Las Vegas Convention Center.

Full details, video content and product images are available at the Samsung microsite at http://www.samsungces.com, http://www.samsungmobilepress.com, or mobile site at http://m.samsungces.com, http://m.samsungmobilepress.com as well.

Note to Editors

Samsung WB50F Specifications

*All functionality, features, specifications and other product information provided in this document including, but not limited to, the benefits, design, pricing, components, performance, availability, and capabilities of the product are subject to change without notice or obligation.

About Samsung Electronics Co., Ltd.

Samsung Electronics Co., Ltd. is a global leader in technology, opening new possibilities for people everywhere. Through relentless innovation and discovery, we are transforming the worlds of televisions, smartphones, personal computers, printers, cameras, home appliances, LTE systems, medical devices, semiconductors and LED solutions. We employ 270,000 people across 79 countries with annual sales of US$187.8 billion. To discover more, please visit www.samsung.com.