February 22, 1999 in Social Responsibility News

Samsung Licenses ARM9 Processors and Joins ARM Consortium for Windows CE

Seoul, South Korea and LOS GATOS, CA -- February 22, 1999 - Samsung Electronics Co., Ltd. and ARM (NASDAQ:ARMHY; LSE:ARM) today announced that Samsung has licensed the ARM9TDMI™ and ARM920T™ cores from ARM.

This move expands Samsung's opportunities in high-end applications such as PDAs, smartphones, set-top boxes, gigabit networking, mass storage and consumer multimedia. Both companies also announced that Samsung has joined the ARM Consortium for the Microsoft Windows CE operating system. The Consortium was formed to optimize development of Windows CE-based solutions based on the ARM architecture.

Samsung Electronics supplies highly integrated ARM-based system-on-chip (SOC) solutions to leading electronics companies worldwide, while also satisfying the vast needs of its internal consumer electronics division. ARM technology maintains excellent code compatibility between processor families, giving Samsung the advantages of cost savings in system development and reduced time to market.

Samsung's Memory Merged Logic (MML) and mixed-signal technologies, coupled with ARM processors, will provide high performance, small die size and power-efficient SOC solutions to meet the key requirements of Samsung's target applications.

"Optimal die size, lower power consumption and tight code density are crucial to PDAs, smartphones, set-top boxes and gigabit networking, and ASICs with the ARM9 family of microprocessors best satisfy these requirements," said Farzad Zarrinfar, director of ASIC marketing, Samsung Semiconductor. "In addition, the ARM9 family of microprocessors provide an excellent performance roadmap for our customers that have already implemented the ARM7TMDI™ core in their ASICs and SOCs."

"Samsung is a leader in embedded memory ASICs, and by licensing the ARM9 family of microprocessors, Samsung can offer greatly enhanced Windows CE solutions," said Eric Carpenter, Director of Windows CE Programs at ARM.
"This agreement builds on our long-time partnership with Samsung and extends its support for our performance roadmap."

"The ARM9TDMI core, which clocks at over 150 MHz at 2.5V on Samsung's 0.25-micron CMOS process, will be available from Samsung in the second quarter of 1999. This will be followed in the third quarter of 1999, by the ARM920T, which supports Windows CE-based MMU, data cache and instruction cache," said Kwang-Hyun Kim, director of ASIC division at Samsung Electronics.

"The addition of Samsung to the ARM Consortium for Windows CE will give OEMs a greater choice for ARM Powered products," said Tony Barbagallo, group product manager, Windows CE, Microsoft Corp. "Samsung's system-on-a-chip with embedded memory technology, working in conjunction with Windows CE, will enable a new class of low power, high performance portable products."

Samsung will be working with the ARM Consortium for Windows CE in the development of solutions based on the ARM920T. Microsoft Corp. is now providing all the necessary components that enable ARM-based solutions for Windows CE. This includes support in the latest edition of the Microsoft Windows CE Platform Builder version 2.11.

ARM Consortium for Windows CE The ARM Consortium for Windows CE was created to foster innovation and decrease time to market for the ARM silicon partners and facilitate Microsoft-approved compliance testing and certification of ARM partner silicon;
current members include Cirrus Logic, Intel, LG Semicon, Samsung and Texas Instruments. The Consortium works to optimize Windows CE solutions for the emerging portable, multimedia and embedded control markets. The Consortium members are actively developing a broad range of highly integrated Windows CE-based system-chip solutions using the low-power ARM architecture.

Membership in the Consortium is available to ARM silicon partners who want to participate in the Windows CE markets with ARM Powered solutions optimized for Windows CE. These include the ARM720T™, ARM920T, StrongARMR processors and the ARM1020T™ processor (in development). Microsoft Corporation provides all the necessary components that enable ARM-based solutions for Windows CE, including support in the latest edition of the Microsoft Windows CE Platform Builder version 2.11. The ARM Consortium for Windows CE gives OEMs the selection and variety needed to develop products quickly.

About ARM
ARM, a leading intellectual property (IP) provider, licenses high-performance, low-cost, power-efficient RISC processors, peripherals, and system-chip designs to leading international electronics companies. ARM also provides comprehensive support required in developing a complete system. ARM's microprocessor cores are rapidly becoming the volume RISC standard in such markets as portable communications, hand-held computing, digital consumer and embedded solutions.

ARM serves its growing partnership base from offices in Cambridge and Maidenhead, UK; Los Gatos, California; Austin, Texas; Seattle, Washington;
Westborough, MA, USA; Paris, France; Munich, Germany; Tokyo, Japan and Seoul, Korea. More information on ARM is available at http://www.arm.com.

About Samsung Electronics
Samsung Electronics Co., Ltd., with 1998 sales revenue of more than 17 billion dollars (US), is a world leader in the electronics industry. The Korea-based firm has operations in more than 50 countries and 60,000 employees worldwide. The company consists of three main business units: Multimedia & Home Appliances, Semiconductors and Information & Telecommunications. For more information, please visit our website, http://www.samsungeletronics.com.

About Samsung Semiconductor
Samsung Semiconductor, Inc. is a wholly-owned subsidiary of the Korea-based Samsung Electronics. Samsung's Semiconductor Division is the seventh largest semiconductor manufacturer and the leading producer of memory products in the world. Samsung's System LSI products include ASICs, microcontrollers, power devices and media products. Samsung was the first company to introduce the 64-Megabit DRAM and the first fully functional 256-Megabit DRAM in 1994. In November 1996, Samsung developed the world's first working silicon for the 1-Gigabit DRAM, and was the first to deliver samples to major OEMs in 1998.

Samsung was also the first to announce working Merged DRAM with Logic technology, and currently claims the largest applications portfolio of MDL-based products. Samsung Semiconductor's North American headquarters are located in San Jose, California. For more information, please visit our website: http://www.samsungsemi.com.

ARM, Thumb, StrongARM and ARM Powered are registered trademarks of ARM Limited. ARM7TDMI, ARM9, ARM9TDMI and ARM920T are trademarks of ARM Limited.

All other brands or product names are the property of their respective holders.

"ARM" is used to represent ARM Holdings plc (LSE: ARM and NASDAQ:
ARMHY); its operating company ARM Limited; and the regional subsidiaries ARM, INC.; ARM KK; ARM Korea Ltd.


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