October 18, 2005 in Social Responsibility News

SAMSUNG Announces New Monitors Designed For Today's Demanding Business Requirements

Irvine, CA -- Samsung, the world's leading manufacturer of TFT computer monitors and professional displays, expands its award-winning series of high-end LCD displays with the introduction of the new 17-inch SyncMaster 740T ($379 Estimated Street Price) and the 19-inch SyncMaster 940T ($499 Estimated Street Price). Designed to meet the demanding needs of today's corporate, financial and government markets, the SyncMaster 740T and SyncMaster 940T offer digital and analog inputs; feature Samsung's proprietary MagicTune™ MagicContrast™, MagicBright II™, MagicColor™ and Magic Zone™ technologies; sport ultra-narrow bezel designs; and offer ergonomic stands that allow for height adjustment, tilt and pivot functionality and swivel abilities. Both monitors are currently shipping nationwide.

"Samsung's focus is to provide end users with innovative technologies that help improve productivity and efficiency in the workplace and in the home. The new SyncMaster 740T and SyncMaster 940T continue to up the technology ante with Samsung's proprietary Magic technologies, and ultra sleek slim designs." said David Nichols, Director of Display Marketing for Samsung's Information Technology Division (ITD). "With the introduction of these two new displays, Samsung showcases its innovative technology and yet again solidifies the company's position as the front runner in display technology."

The SyncMaster 740T and the SyncMaster 940T utilize Samsung's proprietary MagicTune, MagicContrast, MagicBright II, MagicColor and MagicZone technologies to provide users with the best possible viewing experience. MagicTune technology enables users to have full control over all display features with extensive color adjustment capability per an individual's viewing criteria. This produces the best onscreen performance for the optimal personalized viewing experience. Samsung's innovative technology allows users the ability to save various personalized display profiles for several different environments. MagicTune allows users to change the display's various settings with a simple click of a mouse. This functionality is completed with no additional cable or interface; all MagicTune communication is completed through a video cable.

The 740T and 940T feature Samsung's MagicBright II technology, which allows users to select the proper optimized setting of brightness, contrast and gamma correction for the type of media being displayed. User can select from five modes: Game, Movie, Sport, Internet or Text. With just a push of a button, the user can improve image clarity of the specific type of media being displayed. Both monitors adopt Samsung's MagicColor technology, which selectively enhances color automatically for the areas that need color correction. With this cutting-edge technology, users can remove the unwanted glare of an image and bring back the natural color appearance of the specified object automatically.

Samsung's MagicContrast is also implemented in the 740T and 940T monitors. MagicContrast allows for a high contrast ratio of 1500:1 in the 740T and 1000:1 in the 940T. Contrast ratio is the measurement of the difference in light intensity between the brightest white and the blackest black. With such high contrast ratios, these two displays offer greater legibility when reading or viewing content on the monitor's screen. Additionally, a higher contrast ratio reduces eye fatigue and offers several major benefits to business and home users alike including deeper shadows that are easier to distinguish, colors that are brighter and more enhanced, and text that is sharper and easier to view than monitors with lower contrast ratios. Along with the superb contrast ratio, both models offer an extra-wide viewing angle of 178-degrees vertically/horizontally, which is ideal for providing detailed onscreen images at any angle of view.

Samsung's MagicZone technology, offered in both displays, allows a user to select any area of the screen and change its characteristics. This state-of-the-art technology parallels the On Screen Display functions for the specified window, enabling the user to alter the contrast, brightness, color and sharpness. within the selected window.

The Samsung SyncMaster 740T offers razor sharp picture and innovative features that are ideal for the corporate or home office. The 740T delivers a 0.264mm pixel pitch with a 1280 x 1024 native resolution at 16.7 million colors. Samsung's SyncMaster 940T delivers crisp, clean text and bright, vivid colors. The monitor offers 250cd/m2 brightness, a 0.294-pixel pitch with a 1280 x 1024 native resolution at 16.7 million colors.

Available in an attractive black cabinet color, both new monitors redefine the concept of sleek sporting ultra-narrow bezels, making them ideal for tiling. Multiple monitors can be lined side-by-side or stacked on top of each other for a continuous flow of virtually uninterrupted data. The 740T offers a 0.43-inch bezel and the 940T offers a 0.47-inch bezel. Both monitors come with a built-in Power Brick, Pivot technology and VESA wall-mount capability, which is perfect for the crowded corporate environment, or for home users needing more desk space. Both offer a four-way adjustable stand that allows for height adjustment, tilt and swivel capabilities.

Samsung backs all of its monitors with a three-year, parts and labor warranty, including the backlight as well as toll-free technical support 24 hours a day, 365 days a year. In addition, Samsung offers a three-year Advanced Replacement Program, three-year Repair and Return or Exchange and three-year Shuttle Exchange for hassle-free repairs.

For more information about Samsung's SyncMaster monitors or for the name of the dealer near you, contact Samsung toll free at 1-800-SAMSUNG or via the Internet at www.samsung.com.

About Samsung's Information Technology Division

Samsung Electronics America's Information Technology Division (ITD), located in Irvine, California, is the U.S. subsidiary of Samsung Electronics Company, Ltd. (SEC). Samsung's ITD markets a complete line of award-winning TFT and CRT display products, color and monochrome laser printers, fax machines and multifunction devices for professional, corporate and SOHO users. ITD also markets large-screen plasma displays designed specifically for the professional and commercial markets.

The Samsung Electronics America organization oversees the North American operations of Samsung's Consumer Electronics Division (CED) and Information Technology Division (ITD), as well as its subsidiaries including Samsung Telecommunications America (STA) and Samsung Semiconductor, Inc. (SSI).

About Samsung Electronics

Samsung Electronics Co., Ltd. is a global leader in semiconductor, telecommunication, digital media and digital convergence technologies with 2004 parent company sales of US$55.2 billion and net income of US$10.3 billion. Employing approximately 113,000 people in over 90 offices in 48 countries, the company consists of five main business units: Digital Appliance Business, Digital Media Business, LCD Business, Semiconductor Business and Telecommunication Network Business. Recognized as one of the fastest growing brands, Samsung Electronics is the world's largest producer of color monitors, color TVs, memory chips and TFT-LCDs. For more information, please visit www.samsung.com.

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