October 27, 2005 in Social Responsibility News

SAMSUNG Electronics Develops Industry’s First 1026-Channel DDI for High-Resolution LCD Panels

Seoul, Korea – October 27 , 2005 : Samsung Electronics Co., Ltd., a leader in advanced semiconductor technology, today announced that it has successfully completed the development of the most efficient multi-channel display driver IC (DDI) for high-resolution LCD panels. Capable of processing thousands of channels with just four image-refining ICs, Samsung's 1026CH Source Driver IC (S6CR014) , for example, can power a 17” LCD panel (SXGA;1280X1024 ) , compared to ten typically used today.

DDI is a semiconductor located in the periphery of a display panel, driving the LCD cells by transmitting electric signals to individual pixels. As the push toward large, high-resolution displays accelerates, DDI has become a key component, as more than 20 DDIs are usually integrated per panel.

With the required number of ICs dramatically reduced, the LCD module's power consumption will decrease and its overall price competitiveness is expected to improve. In addition, with the development of this next-generation multi-channel DDI, Samsung is proposing a new standard for this segment of the LCD industry.

Samsung has reduced the pad pitch inside the IC to 25um. The company has also developed a new material-based advanced chip-on-film (COF) technology capable of printing film pattern pitch within 25um.

“We employed a wide range of next-generation DDI core technologies to develop this Source Driver IC”, said Sayoon Kang, principal engineer for Samsung's System LSI Interconnect Product and Technology Team . “With this new technology, we'll solidify our global leadership position in developing display driver ICs for the LCD market.”

According to Gartner Group, a market research firm, the DDI market is expected to grow from $6.6 billion last year to $ 8 . 2 billion this year, $1 2.5 billion by 2008.

his product will be available as demands for multi-channel IC rise with initial demand expected from high-resolution panels for notebook computers beginning in the first quarter of 2006.

About Samsung Electronics
Samsung Electronics Co., Ltd. is a global leader in semiconductor, telecommunication, digital media and digital convergence technologies with 2004 parent company sales of US$55.2 billion and net income of US$10.3 billion. Employing approximately 113, 6 00 people in over 90 offices in 48 countries, the company consists of five main business units: Digital Appliance Business, Digital Media Business, LCD Business, Semiconductor Business and Telecommunication Network Business. Recognized as one of the fastest growing brands, Samsung Electronics is a leading producer of digital TVs, memory chips, mobile phones, and TFT-LCDs. For more information, please visit www.samsung.com


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