January 05, 2006 in Mobile News

SAMSUNG Demonstrates World’s First 3.6 Mbps HSDPA Phone At Consumer Electronics Show

LAS VEGAS, January 4, 2006 - Samsung Electronics Co., Ltd, a leading provider of mobile phones and telecom systems, reinforce its technology leadership with the world's first successful demonstration of High Speed Downlink Packet Access (HSDPA) technology, reaching speeds up to 3.6 Mbps, at the Consumer Electronics Show in Las Vegas.

Although there have been several demonstrations of speeds up to 1.8 Mbps in the past, Samsung's demonstration of HSDPA handset speeds of 3.6 Mbps is the industry's first ever.

Web browsing, as well as streaming and downloading of content, will be demonstrated to compare with speeds of 1.8 Mbps and 384Kbps. Samsung's 3.6 Mbps HSDPA handset allows users to download content much faster than on WCDMA or GSM/GPRS networks. For example, downloading a 4MB mp3 file takes less than 10 seconds at 3.6Mbps HSDPA.


Resulting from strategic collaborations between the two companies, Samsung's in-house developed HSDPA handset, equipped with Qualcomm's Mobile Station Modem™ (MSM™) MSM6280™ solution, will demonstrate fast and reliable multimedia services.

Recently, Samsung announced the introduction of Europe's first commercial HSDPA phone for Vodafone, the world's largest mobile operator.

"As a global telecommunications leader committed to developing handsets that serve as the most advanced personal multimedia devices on the market, Samsung is proud to showcase HSDPA as the future of mobile broadband," said Kitae Lee, president of Samsung's Telecommunications Network Business.

"The first over-the-air 3.6 Mbps calls on an HSDPA handset by Samsung mark an exceptionally important milestone in driving the commercialization and deployment of this technology worldwide," said Dr. Sanjay K. Jha, president of QUALCOMM CDMA Technologies.

HSDPA, a new form of mobile broadband, is capable of transmitting data at speeds up to seven times faster than that of WCDMA. Users can enjoy large-scale multimedia downloads, such as DVD-quality movies and interactive multimedia games, with high-speed wireless Internet access comparable to speeds of fixed-line ADSL services.

About Samsung

Samsung Electronics Co., Ltd. is a global leader in semiconductor, telecommunication, digital media and digital convergence technologies with 2004 parent company sales of US$55.2 billion and net income of US$10.3 billion. Employing approximately 113,600 people in over 90 offices in 48 countries, the company consists of five main business units: Digital Appliance Business, Digital Media Business, LCD Business, Semiconductor Business and Telecommunication Network Business. Recognized as one of the fastest growing global brands, Samsung Electronics is a leading producer of digital TVs, memory chips, mobile phones, and TFT-LCDs. For more information, please visit www.samsung.com


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