September 15, 2000 in Social Responsibility News

Anyone can navigate the Internet with the help of "Site Guide"

Samsung SDS is to launch joint marketing activities with a venture company that developed an innovative solution to help surf the Internet with ease. Samsung SDS (CEO, Kim Hong-Ki) announced on September 14 that it will kick off co-marketing activities with N-create, Co., (CEO, Lee Ho-Nam) after forging a strategic alliance with the company. N-create, which developed "Site Guide", a solution that guides users in real time to navigate the Internet through two-way communication by providing a help-desk, has registered its trademark for the solution and applied for an international patent. Under the strategic alliance Samsung SDS will implement sales activities targeting conglomerates and large-size banks while N-create will focus its sales efforts on small and mid-sized companies, separating their target markets. Web sites that offer "Site Guide" allow users to move to the desired web page with just one mouse click with the help of search function, to hold Q&A sessions in real time through chat windows and to enjoy online voice call services as the solution adds voice services to web sites. Market prospects for the "Site Guide" solution are bright as the solution can be applied to a wide range of web sites from Internet portals and community sites to e-commerce sites and homepages of e-business operating companies. "Considering that Internet users are expanding from teenagers to those in their 20s to females, children, and senior citizens, an increasing number of companies are expected to use the "Site Guide" solution to help their site visitors surf the Internet with ease," said an official of Samsung SDS. According to N-create, "By forging a strategic alliance with Samsung SDS, we hope that Samsung SDS would play a key role in securing large companies and government institutions as our clients." Capitalized at 530 million won, N-create Co. is a solid technology-based venture firm which also operates back2school, an online alumni association site, and developed "Site Builder", a solution to help create homepages.


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