July 09, 1997 in Social Responsibility News

Samsung Electronics provided over 100,000 CDMA Handsets to Hutchison, Hong Kong

July 9, 1997, Seoul, Korea: Since November, '96, Samsung Electronics Co., Ltd. provided over 100,000 CDMA Cellular Handsets to Hutchison Co., Hong Kong. By March '97, the SCH-100S model has been provided. Recently, the SCH-200F model has just been made available.

The SCH-200F is the smallest and lightest CDMA phone currently available in the world. It has capabilities for nine selectable ringer tone types, 5-line LCD display, extended battery with Li-Lon batteries and it has the lightest weight of 159gram.

Samsung Electronics has the largest market share of CDMA handsets in Hong Kong. And, its daily sales quantity amount to 800 handsets. To increase the subscribers, Samsung is doing special promotion activities: selling an installment basis without interest for credit card subscribers, discount SVC charge, improving CDMA system infrastructure, and big advertisement on MTR, newspaper and magazine.

Samsung Electronics is already a leader in the Korea telecommunication industry and has commercial CDMA handsets contracts in the US and Peru, CDMA systems contracts in China, Russia as well as digital switching contracts in more than 10 countries.

Samsung Electronics Co., Ltd. a US$19 billion flagship company of the Korean-based Samsung Group, intends to be one of the world's top five manufacturers of multimedia telecommunications

products by the year 2005. The company's information and telecommunications division grew 67% in 1996, which totaled US$3.1 billion. In wireless communications business, Samsung Electronics is focused on digital products and aims to be ranked within the top three handset manufacturers by the year 2000.


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