March 14, 2001 in Social Responsibility News

Jay Y. Lee Appointed Vice President at SAMSUNG Electronics

Seoul, Korea, March 10, 2001 - Samsung Electronics today announced the appointment of Jae-Yong "Jay" Lee, 33, son of Samsung Chairman Kun-Hee Lee, to the position of Vice President in the company's Corporate Strategic Planning Office.

Mr. Lee will report to the senior executive in charge of the Corporate Strategic Planning Office.
Previously, Mr. Lee served as a director in the strategic planning office of Samsung Japan Co., Ltd.
and, more recently, as an entrepreneur and investor in several high-technology ventures.

In his new position, Mr. Lee will work to develop near- and long-term strategic business opportunities for Samsung Electronics. He will also focus on strategies to enhance shareholder value, corporate governance, and transparency. Following completion of his U.S. studies in April, he will engage in special accelerated management training at Samsung Electronics to further prepare for his new strategic planning role.

Mr. Lee holds a bachelor's degree in East Asian history from Seoul National University and an M.B.A. from Keio University in Japan. He attended Harvard University's Kennedy School of Government and the doctoral program at the Harvard Business School. He resides in Seoul, Korea, with his wife and son.


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