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Rovio, SAMSUNG Partner To Bring Angry Birds To Life On SAMSUNG Smart TVS

on Jan 09, 2012

Angry Birds for Samsung TVs will be available this year as well as animated Angry Birds shorts

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Samsung News

LAS VEGAS, Jan. 9, 2012 – Samsung Electronics Co., Ltd. today announced that it is partnering with Rovio to bring its worldwide gaming phenomenon, Angry Birds, to Samsung Smart TVs. Samsung will also be working with Rovio to offer new animated Angry Birds shorts on Samsung Smart TVs. This content will be available in 2012 on Samsung Smart TV models. Samsung TVs will become the first TVs to support the hit game without the need for an external set-top box.

“With the introduction of Angry Birds, Samsung is expanding its leadership in Smart TV with must-have games our consumers demand,” said Eric Anderson, vice president of content and product solution at Samsung Electronics America. “Our partnership with Rovio is not just around a single app – we will be working together to develop new ways to harness the latest Samsung technologies to deliver an incredibly immersive experience to consumers in the living room.”

Angry Birds animations will be available later this year on the Angry Birds TV channel through Samsung Apps, and will be compatible with 2010, 2011 and 2012 TVs.

“We are delighted to partner with Samsung to bring fresh Angry Birds content to Smart TVs all around the world,” said Peter Vesterbacka, Mighty Eagle and CMO of Rovio. “We are thrilled to announce for the first time with Samsung that our on-demand video animation channel featuring Angry Birds will be available on Samsung's Smart TVs later in the year, and we will work closely with Samsung to deliver amazing new gameplay and video for Angry Birds fans everywhere.”

Samsung Apps, the world’s first and largest dedicated HDTV apps store, now offers more than 1,400 apps including games, music, news, video, fitness and more.


About Samsung Electronics Co., Ltd.
Samsung Electronics Co., Ltd. is a global leader in semiconductor, telecommunication, digital media and digital convergence technologies with 2010 consolidated sales of US$135.8 billion. Employing approximately 190,500 people in 206 offices across 68 countries, the company operates two separate organizations to coordinate its nine independent business units: Digital Media & Communications, comprising Visual Display, Mobile Communications, Telecommunication Systems, Digital Appliances, IT Solutions, and Digital Imaging; and Device Solutions, consisting of Memory, System LSI and LCD. Recognized for its industry-leading performance across a range of economic, environmental and social criteria, Samsung Electronics was named the world’s most sustainable technology company in the 2011 Dow Jones Sustainability Index. For more information, please visit www.samsung.com


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