Doors Open To the Newly Revamped Samsung Store in Gateway

Oct 30. 2015

Samsung announces the re-launch of the Samsung store in KZN

JOHANNESBURG, South Africa – 30 October, 2015 – Samsung Electronics South Africa has revamped and is re-launching the Samsung Store at the Gateway Theatre of Shopping in KwaZulu-Natal. This premier shopping centre situated north of Durban, is all about glamour, world-class shopping and the ultimate in customer convenience.

The rationale behind the re-launching of the Samsung Store includes a more visible presence and an improved customer service offering, while ensuring that the store has been designed with an affirmation of the global Samsung retail identity. The layout is consumer focused and aimed at making the browsing and shopping experience as easy and pleasurable as possible.

"Our Samsung Stores offer knowledgeable expertise and consultation for consumers while providing direct access to our latest cutting-edge products. South Africans will now be able to engage with our team of professional technicians who are on hand to offer technical advice and solutions," said Michelle Potgieter, Director of Corporate Marketing and Communications at Samsung Electronics SA.

Reasons to visit the revamped Samsung Store:

  • Delightful shopping environment
    The bigger the better! The revamp included a sizeable expansion, which culminated in more space for state-of-the-art electronic equipment and domestic appliances - giving the store a new look and feel and enriched customer activity.
  • Products, experience and service
    The store is a premium outlet which showcases a wider range of Samsung products and provides consumers with a unique, interactive experience with Samsung's technological developments. This includes the Gear VR interactive zone, the live kitchen demo zone, the unique display and interaction zone to showcase our SUHD and UHD Curved TV panels, as well as the customer training zone. The new Galaxy café adds to this experience - shoppers can now enjoy a coffee or tea while waiting for their sale or mobile repair to be processed.

    Each store offers demonstrations, expert advice and consultation, technical support and solutions, including a 'Quick Repair Service' on mobile devices.
  • Professional assistance and training
    The store offers assistance to users on how to get the most out of their newly purchased products. Customers can anticipate excellent technical expertise and repairs with the Samsung in-store level two service offering, which includes screen repairs, software updates and training.

"This Samsung Store showcases our ongoing commitment to engaging with our current and future customers by delivering personalised knowledge to meet their ever-evolving needs," concludes Potgieter.

The Samsung Store at the Gateway Theatre of Shopping complements the 18 Samsung stores that are already operational across the country.

  • Gateway Theatre of Shopping, 1 Palm Boulevard, Umhlanga Ridge, Umhlanga, 4319
    Tel: 031-470-4000

About Samsung Electronics Co., Ltd.
Samsung Electronics Co., Ltd. inspires the world and shapes the future with transformative ideas and technologies, redefining the worlds of TVs, smartphones, wearable devices, tablets, cameras, digital appliances, printers, medical equipment, network systems, and semiconductor and LED solutions. We are also leading in the Internet of Things space through, among others, our Smart Home and Digital Health initiatives. We employ 319,000 people across 84 countries with annual sales of US $196 billion. To discover more, please visit our official website at www.samsung.com and our official blog at global.samsungtomorrow.com.

For further information, please contact:
Pearl Ndlazi
Epic MSL Group
011 784 4790
079 021 5006
pearl@epicmslgroup.com


Phathutshedzo Nepfumbada
Samsung Electronics South Africa
011 549 7969
078 213 4975
p.nepfumbada@samsung.com