AI is truly revolutionising the world, with the potential to change and impact how we live, work, and play. The new Galaxy S24 series is setting new standards in premium mobile innovation, powered by Galaxy AI¹ that enables premium and intelligent experiences, all in the palm of your hand.

Here are four reasons why Galaxy S24 Ultra, Galaxy S24+ and Galaxy S24 are the ideal tools to unleash the power and potential of you, empowered by AI, with a more intuitive and convenient smartphone experience than ever before.

As far as New Year’s resolutions go, getting to grips with your self-organisation is a good goal. Boost your effectiveness in getting things done with Note Assist² in Samsung Notes, which lets you create AI-generated summaries for quick reference later. Transcript Assist³ helps get the busy work out of the way by using AI and Speech-to-Text technology to transcribe, summarise and translate recordings, so you can spend less time on busy work, and more time on the things that matter.

Galaxy S24 series takes search to the next level with the intuitive Circle to Search⁴ with Google. Press and hold the home button and simply circle, highlight, scribble, or tap anything on Galaxy S24’s screen. You'll get handy, high-quality search results, whether it’s finding out where to buy a cool shirt that you saw on your social app, or discovering more about that trendy hangout that you just walked past.

With Live Translate⁵, users can enjoy two-way, real-time voice and text translations of phone calls. What better opportunity to finally say hi to that new exchange student that just joined your class? With the Interpreter feature, live conversations can be instantly translated on a split-screen view, letting one read a text transcription of what the other is saying.

If text messaging is your thing, but you find yourself needing some help to adjust your tone to different people in your life, Chat Assist can add that perfect touch, whether it’s spinning a catchy social media caption⁶, or taking on a more formal tone for work discussions with a manager.

Thanks to Galaxy S24 series’ ProVisual Engine⁷, budding creative professionals can elevate their craft with a comprehensive suite of AI-powered tools that transform everything from taking that shot to maximising creative freedom. Take better photos in varying conditions with features like Quad Tele System with new 5x optical zoom lens and its 50MP sensor, as well as upgraded Nightography capabilities.

After the shot, Galaxy AI editing tools enable simple edits like erasing unwanted elements in the photo, recomposing your image. Make everything look *chef’s kiss* with Edit Suggestion⁸  that helps suggest tweaks to your photos and Generative Edit⁹ that fills in parts of an image background with generative AI when you tilt your image or remove certain elements.

The Galaxy S24 series brings the power of AI to ensure that users have choice and control over their devices through Advanced Intelligence settings which can disable online processing of data for AI features¹⁰.

At the same time, Galaxy S24 series is secured by Samsung Knox, Samsung’s defence-grade, multi-layer security platform, which safeguards your critical and private information. And having seven generations of OS upgrades and seven years of security updates¹¹ for the Galaxy S24 series ensures you can enjoy the optimised performance of your Galaxy device for even longer.