Beautiful in every moment

With Samsung One Invisible Connection and No Gab Wall Mount, Samsung The Frame TV perfectly harmonize with the surroundings.

It was a challenge to turn television into an art form. The elegant Frame TV goes beyond conventional by turning your living space into a gallery. Every detail elevates your room with artistic appeal.


Real frame design that goes beyond TV

A hand holding a pencil and drawing lines with a ruler.

Customise to your style

Customisable Bezel

The choice is yours when it comes to The Frame. Pick the ideal customizable frame for your space, taste, or artwork—magnets make it simple to attach and detach for a different style.

* Each customisable bezel is sold separately.

Hangs like a real frame

No Gap Wall-Mount

Installing The Frame is simple and quick, and you can just tilt it sideways, back, or forward for the ideal view. Gorgeous from all sides, it fits perfectly in your space.

*No Gap Wall-mount sold separately. Measured from rear end of the TV, the gap may differ based on the installation and wall type. A small gap between the wall and TV may occur if wall is not 100% flat or is constructed off-angle to the floor or if installed incorrectly.
The Frame is upright and moves toward the wall showing that there’s hardly any gap between The Frame and the wall.

Tilt top and bottom for the ideal view

*The actual angle when tilting may vary by product size.
Side view of The Frame and a man mounting it on the wall.

Adjust 6° left or right to get it beautifully level

A man mounting The Frame on the wall.

Keeps the view clean

One Invisible Connection

Make better use of your space. With a single, nearly One Invisible Connection, you can connect all devices without any messy tangled wires. Connect invisibly with The Frame TV.

The Frame with the One Invisible Connection on the wall in kitchen where a girl is sitting on a chair while the mother is preparing food.
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*The 'One Invisible Connection' refers to a single, transparent optical cable connected to the One Connect Box including the TV power integrating external device cables, but it does not refer cables connected to other devices such as sound bar.

The slim, One Invisible Connection connects every device to the TV through the One Connect Box, allowing you to place the connected devices further away, so you can use the space for your decor.

* Devices must be connected to One Connect.
** Compatible devices only.

Close-up of the One Connect Box and a Blu-ray player in a cabinet.

* Devices must be connected to One Connect.
** Compatible devices only.

Transform your room into a gallery

Stand Options

Think different. Put your Frame TV anywhere you like with various TV stand options that match you and the style of your interior.

Samsung Studio Stand is the perfect complement to The Frame TV. It makes The Frame look more like a piece of artwork.
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* Studio stand sold separately and compatible with 55”/65” The Frame TVs.

Framing the best user experience

The Frame on the wall in a living room with two women.

Curate your favorites


Curate your own personalized gallery using favorite art pieces in your living room. Select and mark the pieces you like as favorites and see them all in one place.

The Frame customizes layouts for individual artworks.

Change the atmosphere

Time setting for Slideshow

Enjoy the art pieces you like at the time that you want. Select the art pieces you want to see and set the time on how long you want it to be shown on screen.

Timer is set on 30 minutes and the picture on The Frame changes to a different one after 30 minutes.

Senses your presence

Motion Sensor

When you’re nearby, the Motion Sensor detects your presence and turns the screen on, so you can enjoy your favorite art while you’re there. When you leave, it turns off to save energy.

* Motion sensor operates when turned on in Art Mode. Performance may vary depending on lighting condition.
A man is in the kitchen and The Frame is on the wall behind him displaying a painting. The Frame automatically turns off after he leaves the room.

The way to appreciate art all day long

Brightness Sensor

By detecting the ambient light, the Brightness Sensor automatically balances the screen’s brightness and color tone for a natural illumination. So whether it’s day or night, you can see your art how it was meant to be seen.

* Performance may vary depending on the ambient brightness level.
The Frame is displaying a picture on a Studio Stand. As the brightness of room decreases, the lights in the picture dims.

* Actual Product may differ from image shown. Please see our product gallery.
** The images are for illustrative purposes only and are intended to provide better understanding.

Choose yours.

*Available Art displayed may differ from image shown. Some art may require purchase or paid subscription with the Art Store. Art pieces in the Art Store are subject to change without prior notice.

*All screen and images shown are for illustration purposes only and may not be an exact representation of the product. Please check in-stores for more details.