[Video] Samsung’s Bespoke Appliances Take Center Stage in Seoul’s COEX K-pop Square

This spring, Samsung Electronics is set to bring appliance experiences that tailor to a diverse range of lifestyles to consumers all over the world with the release of their latest Bespoke line of home appliances, recently announced at CES 2021.

In anticipation of the products’ release, Samsung has installed an exciting video campaign featuring the latest Bespoke appliances in Seoul’s COEX K-pop Square, a landmark and popular destination for K-pop fans and locals alike located in the southern business district of the city.