Beautiful in every moment

The elegant Frame TV goes beyond the conventional by reflecting your style and fitting perfectly into your home. Every detail has been crafted to beautify your living space, with unsightly wires hidden and choice of bezel colours to suit you.

Suit your style

Customisable Bezel

The choice is yours when it comes to The Frame TV. Pick the ideal customisable frame for your space, taste, or artwork—magnets make it simple to attach and detach for a different style.

Change the look with snap-on customisable frames

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Hangs like a real frame

No-Gap Wall-Mount

Installing The Frame is simple and quick, and you can just tilt it sideways, back, or forward for the ideal view. Gorgeous from all sides, it fits perfectly in your home.

* Measured from rear end of the TV, the gap may differ based on the installation and wall type.
** A small gap between the wall and TV may occur if wall is not 100% flat or is constructed off-angle to the floor or if installed incorrectly.
*** The actual angle is approximately 6° and may vary by product size.

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* Measured from rear end of the TV, the gap may differ based on the installation and wall type.
** A small gap between the wall and TV may occur if wall is not 100% flat or is constructed off-angle to the floor or if installed incorrectly.
*** The actual angle is approximately 6° and may vary by product size.

Keep your space sleek

One Near-Invisible Cable

Make better use of your space. With a unique One Near-Invisible Cable, you can connect all devices without any messy tangled wires. Connect seamlessly with The Frame TV.

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A stand to suit any room

Flexible Stand Options

Put your TV anywhere you like. With various TV stand options that match you and the style of your interior, there’s an option for everyone.

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* Based on region or model, the Studio Stand may be sold separately.
** Studio Stands are compatible with 55""/65"" The Frame TVs.

Senses your presence

Motion Sensor

When you’re nearby, the Motion Sensor detects your presence and turns the screen on, so you can enjoy your favourite art while you’re there. When you leave, it turns off to save energy.

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Appreciate art all day long

Brightness Sensor

By detecting the ambient light, the Brightness Sensor automatically balances the screen’s brightness and colour tone for a natural illumination. So whether it’s day or night, you can see your art how it was meant to be seen.

*Performance may vary depending on the ambient brightness level.
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*Actual Product may differ from image shown. Please see our product gallery.
**The images are for illustrative purposes only and are intended to provide better understanding.

Free wall mount and installation

When you order from the Samsung Online Shop below.

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Choose yours

The elegant Frame TV goes beyond the conventional. Bring the beauty of a whole world of art into your home, and experience picture-perfect clarity with 4K UHD.

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Continue shopping to choose your Frame Bezel

Find an Experience Store near you

Search below to find a Samsung Experience store near you.

Key Specifications

* The key specifications vary by region and size.

Get more from your Frame TV

Make the most of your new Frame with our special offers on mounts, bezels and more.

    Accessories