March 12, 2002 in Social Responsibility News

Technical leadership demonstrated with latest mobile phones from SAMSUNG

(Hannover, March 13-20 2002) - The incorporation of powerful new technology in Samsung's latest mobile phones is making exciting futuristic features available today. Mobile phones, with advanced features, are on show by Samsung at CeBIT 2002 demonstrating how new technology can change the way mobile phones operate.


Samsung's SPH-i330 phone is a mobile with a PDA (Personal Digital Assistant) combined. This compact wireless intelligent terminal has a large screen just like a PDA, has been developed in conjunction with PalmTM and is wholly compatible with all Palm-OS?based applications.


This tri mode terminal (CDMA 800/1900, AMPS), designed for use on CDMA2000 1x networks, has a 256 colour display and 16 polyphonic ringing. It offers wireless Internet connection and the ability to send and receive e-mail while on the move but using an easy to read screen. Like the Palm it has easy text input via writing recognition and a speaker phone for hands free conversation.


The PDA element of the SPH-i330 features a touch screen panel, hand writing recognition (Graffiti), address book, scheduler, to-do list, memo pad, calculator, clock and PC synchronisation to allow Palm applications to be downloaded. The data capabilities include web browsing, web clipping available via Palm.net, e-mail, short message service and data synchronisation with a PC. The SPH-i330 also includes infrared communication.


Samsung is also showing its mobile phone that is a camera as well. The CDMA, SCH-X590 has a colour LCD and embedded camera allowing photos to be sent wirelessly. The camera function has a 400% zoom is 10 stages, a light control function and it is possible to set the camera to take a photo automatically after 10 seconds. Up to 100 photos can be saved in CIF (Common Interface Format) format. Photos can be sent mobile to mobile, and mobile to computer via e-mail. Up to four photos can be displayed on the 120 x 160 pixels, 4096 STN colour screen.


But the SCH-X590 is not just a camera phone; it also has orchestral ringing tones. Like the newly launched SCH-X290, it has 40 polyphonic ringing which allows users to produce highly personalised and true sounds as their own ringing tones. 40 polyphonic is the equivalent of 40 sounds which means that up to 40 different instruments can be represented and be playing simultaneously. The phone's sophisticated sound chip allows it to imitate a wide spectrum of sounds. For users who do not want to settle for another musical tone, the new Samsung phones go a step beyond with the ability to sample regular human speech as a ring tone allowing users to have the voice of their partner or child as their incoming call alert.




About Samsung Electronics
Samsung Electronics Co. Ltd. is a global leader in semiconductor, telecommunication, and digital convergence technology. Samsung Electronics employs approximately 64,000 people in 89 offices in 47 countries. The company is the world's largest producer of memory chips, TFT-LCDs, CDMA mobile phones, monitors and VCRs. Samsung Electronics consists of four main business units: Digital Media Network, Device Solution Network, Telecommunication Network and Digital Appliance Network Businesses.
For more information, please visit http:// www.samsungelectronics.com


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