40” Class Serif 4K UHD TV (White)
40” Class Serif 4K UHD TV (White)
40” Class Serif 4K UHD TV (White)
40” Class Serif 4K UHD TV (White)
40” Class Serif 4K UHD TV (White) 40” Class Serif 4K UHD TV (White)
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40” Class Serif 4K UHD TV (White)

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40” Class Serif 4K UHD TV (White)
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40” Class Serif 4K UHD TV (White)
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Timeless, versatile design

Artfully blends into any room

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    4K UHD TV

    4K UHD TV

    Flat TV

    Flat TV

    Built-in Wi-Fi

    Built-in Wi-Fi

    Bluetooth<sup>®</sup>

    Bluetooth®

    About This Product

    Along with best-in-class display technology, the Samsung Serif TV provides consumers with a more elegant viewing experience designed to blend naturally within the home. It makes a bold centerpiece statement with its generous size and it's unique I-shaped profile, broadening at the bottom to form a sturdy base and at the top to create a small shelf.

    About This Product
    Timeless, versatile design

    Timeless, versatile design

    This unique collaboration between Samsung and the award-winning Paris-based design duo Ronan & Erwan Bouroullec blends design and technology into a simple, functional solution.

    Artfully blends
    into any room

    It makes a bold centerpiece statement with its generous size, while its sleek design delivers an elegant viewing experience no matter where it's placed.

    Artfully blends into any room
    Slim body broadens to form a shelf on top

    Slim body broadens to form a shelf on top

    The Samsung Serif TV features a unique I-shaped profile, broadening at the bottom to form a sturdy base and at the top to create a small shelf.

    Easy access to simple services

    The user interface includes a transition between standby and normal viewing options called "curtain mode". This feature allows users to apply a filter over the content, creating a "curtain" effect in which viewers can access services such as a clock, Bluetooth speakers, apps and their photo gallery.

    Easy access to simple services
    Looks great from any angle

    Looks great from any angle

    A woven fabric cover magnetically attaches to the back panel of the television to conceal component connections, ensuring it looks great from all angles.

    Specially designed remote control

    The remote control has been specially designed for the Serif TV to be a minimalist, tasteful device that is entirely unique.

    Specially designed remote control
    Distinctive stand design

    Distinctive stand design

    A distinct stand design, featuring attachable legs that easily screw into the bottom four corners, works in unison with the Serif TV's design. The custom legs, included with the TV, allow it to sit comfortably and blend more naturally into the home.

    Art meets technology

    When the Bouroullec Brothers designed the Serif TV, they envisioned an object that fits into everyday life—a hybrid of furniture design and technology.

    Art meets technology

    The Samsung online advantage

    Exclusive shopping features and offers on Samsung.com and the shop Samsung App.

    The Samsung online advantage

    Exclusive shopping features and offers on Samsung.com and the shop Samsung App.

    Convenient financing options
    Fast & free delivery
    Hassle-free returns

    Convenient financing options

    Low monthly payments and No Interest
    if Paid in Full within 6, 12, or 24 months.ø

    Fast & free delivery

    Free, expedited shipping on all Samsung.com
    and Shop Samsung App orders.

    Hassle-free returns

    Easily initiate a return on an
    item by using our online order lookup.

    4K UHD TV
    4K UHD TV
    Flat TV
    Flat TV
    Built-in Wi-Fi
    Built-in Wi-Fi
    Bluetooth<sup>®</sup>
    Bluetooth®
    3
    HDMI
    ENERGY STAR® Certified
    ENERGY STAR® Certified
    • Series

      Series

      Serif TV

    • Design

      Type

      4K UHD TV

      Screen Type

      Flat Panel

      Stand Type (Color)

      Metal Stick (Cable Holder)

      4K Ultra HD Connected

      Yes

    • Video

      Screen Size

      40" Measured Diagonally

      Motion Rate

      MR 120

      Color (Quantum Dot/Active Crystal/PurColor)

      PurColor

      HDR (High-Dynamic Range)

      HDR Premium

      UHD Upscaling

      Yes

      Depth Enhancing Technology

      Contrast Enhancer

    • Audio

      Dolby

      Dolby Digital Plus

      DTS Premium Sound

      DTS Premium Sound 5.1

      Sound Output (RMS)

      20W (10W + 10W)

      Speaker Type

      Down Firing w/Bass Reflex (2CH)

      Multiroom Link

      Yes

      TV SoundConnect

      Yes

      Bluetooth Headset Support

      Yes

    • Wireless Connectivity

      Wi-Fi Connectivity

      Built-in Wi-Fi

      Wi-Fi Direct

      Yes

    • Features

      Smart Hub

      Yes (2015 Smart Hub)

      Processor

      Quad-Core

      Apps Platform

      Smart TV with Apps and Full Web Browser

      Smart View 2.0

      Yes

      Dimming Technology

      UHD Dimming

      ConnectShare™

      Yes

      OSD Language

      Yes

      Anynet+™ (HDMI-CEC)

      Yes

      Closed Captioning

      English, Spanish, French

      Electronic Program Guide (Channel Guide)

      Yes

      V-Chip

      Yes

      Wi-Fi Direct

      Yes

      Bluetooth®

      Yes

      Eco Sensor

      Yes

      TV to Mobile - Mirroring

      Yes

      Mobile to TV - Mirroring, DLNA

      Yes

      Briefing on TV

      Yes

    • Inputs & Outputs

      HDMI

      3

      USB

      2

      RF In (Terrestrial/Cable Input)

      1/1(Common Use for Terrestrial)/0

      RF In (Satellite Input)

      1/1(Common Use for Terrestrial)/0

      Digital Audio Out (Optical)

      1

      Audio Return Channel Support (via HDMI port)

      Yes

      RS232C

      1

    • Dimensions

      Product Size (W x H x D) Without Stand

      36.6" x 22.1" x 6.9"

      Product Size (W x H x D) With Stand

      36.6" x 36.7" x 12.7"

      Shipping Size (W x H x D)

      41.3" x 25.4" x 8.3"

    • Weight

      Product Weight Without Stand

      27.6 lb.

      Product Weight With Stand

      28.9 lb.

      Shipping Weight

      39 lb.

    • Power

      ENERGY STAR® Certified

      Yes

      Power Supply (V)

      AC110-120V 60Hz

      Typical Power Consumption

      51W

      Maximum Power Consumption

      125W

      Standby Power Consumption

      Under 0.3W

    • System

      DTV Tuner

      ATSC / Clear QAM

    • Accessory

      Remote

      Standard Remote Control (TM1570-White)

      Power Cable

      Yes

      User Manual

      Yes

      E-Manual

      Yes

    • Key Features

      Flat TV

      Yes

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    Features and specifications are subject to change without prior notification. All images are dramatizations for demo purposes.