Samsung and Discovery Vitality Gives Exclusive Rewards for Staying Active with Galaxy S6 and S6 edge

Aug 03. 2015

With S Health and Vitality points, Samsung customers can be rewarded for their wellbeing

JOHANNESBURG, South Africa – 03 August, 2015 – It's become increasingly difficult to stay active and improve wellbeing in the busy modern world. Samsung Electronics South Africa has teamed up with Discovery Vitality in order to help consumers maintain good health.

The partnership between the two businesses will see Vitality points being offered to Discovery Vitality members for physical activities tracked through Samsung's new S Health 4.0 app. The S Health app, teamed with Samsung's powerful, elegant and connected Gear devices, provides consumers with the full Samsung health solution. Combined with the S Health app, the Gear S is the perfect personal fitness monitor allowing users to track runs and stay motivated while on the move. With its built-in heart rate sensor, the Gear Fit gives real time coaching to actively support and motivate consumers to achieve fitness goals. The latest version of S Health will be available from June 2015 on Samsung's latest flagship smartphones, the Galaxy S6 and S6 edge and on other Samsung devices in the near future.

As two of the largest companies in their respective fields, Samsung and Discovery are the perfect partners in the health space. This partnership encourages consumers to live well by integrating Samsung's S Health app with Discovery's Vitality programme to reward users with Vitality points for being active every day.

Discovery Vitality – South Africa's leading wellness programme with over 7 million members globally – provides an incentive-based system whereby members earn Vitality points for a variety of health-related behaviours such as exercising, buying healthy food and having health check-ups. With the S Health app users can better track and understand their wellness by capturing this information; Vitality members are then rewarded for a healthy lifestyle through discounts on flights, hotel accommodation, movies and shopping.

"We are continuously looking for ways to improve quality of life through the delivery of innovative solutions," said Craige Fleischer, Director of Integrated Mobility at Samsung Electronics South Africa. "The best thing about this partnership is that through our S Health app, users are rewarded not just for participating in exercise regimes such as going to the gym, but also for being active through everyday activities such as walking the dog and taking the stairs – all of which will help to accumulate Vitality points."

With the Galaxy S6 and S6 edge, S Health makes every step an automatically rewarded exercise. To start earning Vitality Points, all users need to do is download the Discovery app and link it to their S Health app. Activity data is then automatically updated to their Vitality account and Vitality points will start to be earned.

More Action, More Points
Together, Samsung and Discovery Vitality are changing the face of health and wellness by encouraging consumers to live a healthy lifestyle. With Vitality points it has not only become easier for consumers to track their health, it has also become more rewarding.

For example:

  • Between 5,000 and 7,499 steps a day earns 50 Vitality points;
  • Between 7,500 and 9,999 steps a day earns 100 Vitality points;
  • Between 10,000 and 12,499 steps a day earns 150 Vitality points; and
  • Over 12,500 steps a day earns 200 Vitality points.

The More Vitality Points, the Better the Rewards
The more active a Vitality member is, the more points they earn and so their Vitality status increases from Blue all the way to Gold. While great rewards are available on Blue status, the rewards get even better on Gold.

Dr Craig Nossel, Head of Vitality Wellness at Discovery said, "Discovery Vitality is continuously looking for opportunities to encourage members to lead healthier, more active lives. This is all part of our shared value model where everyone benefits. Working with innovative partners like Samsung allows us to bring cutting edge technology to our members to help make healthier choices the easier choices."

In order to start earning Vitality points today, Discovery Vitality members should follow the steps below:

  1. 1. Go to the Google Play store and download the Discovery app.
  2. 2. Log in to the app using your Discovery login details. If you are not already registered with Discovery, select 'Register' when the app opens.
  3. 3. Select 'Vitality' and choose 'Samsung S Health' from the list of devices under the 'Fitness Devices and Apps' section. Follow the instructions to connect your S Health App to Vitality.

About Samsung Electronics Co., Ltd.
Samsung Electronics Co., Ltd. inspires the world and shapes the future with transformative ideas and technologies, redefining the worlds of TVs, smartphones, wearable devices, tablets, cameras, digital appliances, printers, medical equipment, network systems, and semiconductor and LED solutions. We are also leading in the Internet of Things space through, among others, our Smart Home and Digital Health initiatives. We employ 319,000 people across 84 countries with annual sales of US $196 billion. To discover more, please visit our official website at and our official blog at

About Discovery
Discovery Limited is a South African-founded financial services organisation that operates in the healthcare, life assurance, short-term insurance, savings and investment products, and wellness markets. Founded in 1992 by the current Group Chief Executive Adrian Gore and Group Executive Director, Barry Swartzberg, Discovery set a clear core purpose – to make people healthier and to enhance and protect their lives. Underpinning this core purpose is the belief that through innovation Discovery can be a powerful market disruptor and a force for social good.

About Discovery Vitality
Launched in 1997, Vitality is Discovery's science-based wellness programme that underpins each of the Discovery businesses and is an international brand in its own right. It is the largest programme of its kind in the world, with a global membership base of over three million lives. Vitality encourages healthy behaviours that reduce long-term healthcare costs by rewarding members for improving their health.

There are now more than 1.7 million people engaged in Vitality in South Africa. Vitality is accredited by the Sports Science Institute of South Africa. The Vitality value offering is enhanced by DiscoveryCard, Discovery's unique Visa credit card which gives members real cash back. Launched in October 2004, the DiscoveryCard is South Africa's largest non-bank new generation credit card in issue. There are now over 250,000 primary cardholders.

For further information, please contact:
Pearl Ndlazi
Epic MSL Group
011 784 4790
079 021 5006

Phathutshedzo Nepfumbada
Samsung Electronics South Africa
011 549 7969
078 213 4975