Samsung Galaxy S7 edge Blue Coral launches in SA

Nov 21. 2016

Stylish new hue available for Galaxy S7 edge

JOHANNESBURG, South Africa – 21 November, 2016 – Samsung South Arica has announced that its market leading Galaxy S7 edge is now available in Blue Coral. The shimmering new colour exudes on trends sophistication and style.

Craige Fleischer, Director of Integrated Mobility at Samsung Electronics South Africa, says that Blue Coral gives consumers yet another way to match their smartphone to their personal style. “The Galaxy S7 edge is currently available in Black Onyx, Gold Platinum, White Pearl, Pink Gold, Silver Titanium and is now also available in a dreamy blue in South Africa. Inspired by the 2016 Colour of the Year, Samsung applied a contrasting gold tone to the phone’s metallic frame creating serenity with a hint of sophistication,” says Fleischer.

Samsung offer customers more variety by providing them a flagship smartphone in a colour that enhances the overall look of the device. The serene, light blue shade perfectly complements the gold trim and dual-edge display of the premium Galaxy S7 edge.

Featuring a sleek design and ergonomic curves of the Galaxy S7 range with edge technology the user experience is taken to the next level. Features include the Dual Pixel camera that delivers brighter and sharper images, even in low light, powerful performance, fast wireless charging, water and dust resistance, as well as a microSD card slot.

“Samsung mobile’s ongoing success depends on staying ahead of market trends and meeting our customers’ needs. The Blue Coral Galaxy S7 edge comes to market in response to consumer feedback and demand for additional colours, supporting the premium experience delivered by Samsung’s flagship products,” concludes Fleischer.

Recommended Retail Price (RRP): 

Galaxy S7 edge: R16,999.00

For more product information, please visit  

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For further information, please contact:
Theo Boshoff
Epic MSL Group
011 784 4790
083 329 2150

Phathutshedzo Nepfumbada
Samsung Electronics South Africa
011 549 7969
078 213 4975