Unconditionally Beautiful
The Serif rethinks TV, how we use them and how they fit in our lives. We want to introduce all that The Serif has to offer in your life. All the ways you can make it uniquely yours. All by itself, The Serif will make its own statement. Choose how you want to use it, and shape your lifestyle around it.
How The Serif
reshapes your lifestyle
* When using NFC on TV, Bluetooth® on your mobile device will automatically activate.
* QLED has received verification from world-class testing and certification association, Verband Deutscher Elektrotechniker (VDE), for its ability to produce 100 percent colour volume. 100 percent colour volume measured to DCI-P3 Standard.
See how The Serif fits into your space
Explore The Serif
* Images are simulated for illustrative purposes only. Appearance, design, and GUI (Graphic User Interface) specifications not affecting product performance are subject to change without notice.
* Actual product may differ from image shown. Please see our product gallery.
* The product colour may vary by region.