Wireless speeds rocket ahead
Driven by exploding demand, the speed of wireless networks has increased 100-fold in 15 years.
IN A LITTLE OVER A DECADE, WIRELESS SPEEDS HAVE INCREASED EXPONENTIALLY TO KEEP PACE WITH EXPLODING DEMAND FOR DATA
That means the majority of consumer electronics sold today connect to WiFi.
1.85 connented devices per person.
4.3 connented devices per person.
The explosive growth of WiFi data speeds over the last decade holds an important strategic takeaway for the near future. Consider that the most significant leap in speed, a more than 11-fold increase, happened between 2003 and 2009. These are the years during which use of laptops and mobile phones became a way of life. As increased speed encourages broader use, speed and demand play leapfrog. In short: Expectations about connectivity are only going to rise.
That’s a lesson that companies looking to differentiate themselves should take to heart. Already, WiFi-connected devices account for a majority of consumer electronics sold today. Five years from now, the number of connected devices people carry with them every day will more than double, from about 2 on average today to 4. In the face of constant change, it’s a safe bet that ‘The New Normal’ will always be faster, more connected and data-rich than what came before it.
Forward-thinking companies should make investing in faster connectivity a cornerstone of their organization’s IT strategy. This will position them to realize the promise of wearables and connected devices in their organizations and to increase efficiencies and cut costs by delivering data in real time. More than that, it will be essential to surpassing the expectations of consumers who will be more connected than ever before.