Samsung TVs | Which TV is best for me? | Samsung UK

Help choose my TV

Help choose my TV

Neo QLED 8K

OLED

Neo QLED

QLED

Crystal UHD

Full HD/HD

The Frame

The Serif

The Terrace

The Sero

TV Accessories

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New 2025 TVs

More immersive than ever. Discover our latest TVs - all powered by Samsung Vision AI

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Where great stories come to life

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65" TVs

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Find your perfect Samsung TV

From state-of-the-art Neo QLED 8K, Neo QLED 4K and OLED, to uniquely stylish Lifestyle TVs and stunning 4K UHD TVs. Packed with the latest smart TV tech innovations and all with leading display technologies that elevate home viewing. Find your ideal TV today.

Explore our TV ranges

Absolute 8K, above all

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Neo QLED 8K screen blends seamlessly into the background of a modern living room. Icons indicating the top features which are NQ8 AI Gen3 Processor, 8K AI Upscaling Pro, Wireless One Connect and Glare free.

Pure blacks, bright whites and limitless contrast

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Samsung's OLED screen blends seamlessly in a modern living room. Icons indicating the top features which are NQ4 AI Gen3 Processor, Glare Free, 4K AI Upscaling Pro Motion Xcelerator 165Hz.

Our most advanced 4K experience

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Neo QLED screen mounted seamlessly onto the wall of a modern living room. Icons indicating the top features which are NQ4 AI Gen3 Processor, 4K AI Upscaling Pro, Glare free and Neo Quantum HDR+.

Naturally bright with true-to-life colour

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QLED screen mounted neatly onto the wall of a neutral-toned living room. Icons indicating the top features which are NQ4 AI Processor, 100% Color Volume With Quantum Dot, Airslim and Endless free content.

The best-in-class,
crystal clear choice

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New arrivals

Take a look at our new 2025 TVs

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Discover your ideal TV and make it yours in a few simple steps

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More about Samsung TVs

Samsung Vision AI

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A TV appears with a vivid blue abstract landscape on screen. Four other TVs with vivid designs on screen appear, with two on either side of the original TV. Samsung Vision AI is here.

A TV appears with a vivid blue abstract landscape on screen. Four other TVs with vivid designs on screen appear, with two on either side of the original TV. Samsung Vision AI is here.

The Samsung Difference

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A front view of a Samsung TV that displays colorful graphics. Only on Samsung TV.

A front view of a Samsung TV that displays colorful graphics. Only on Samsung TV.

Why Samsung
Smart TV

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Samsung TVs are shown in different kinds of living rooms with users enjoying their screens by watching sports, playing games, displaying art and using the Samsung Tizen OS.

Samsung TVs are shown in different kinds of living rooms with users enjoying their screens by watching sports, playing games, displaying art and using the Samsung Tizen OS.

Best Gaming TV

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A Samsung Gaming TV displays The First Descendant game in action. A close-up of a cyberwarrior.

A Samsung Gaming TV displays The First Descendant game in action. A close-up of a cyberwarrior.

*Samsung Vision AI features are available on 2025 Neo QLED, OLED, QLED (excluding Q6F model) and The Frame as of Q1 2025. Supported models may vary depending on the feature.
*Samsung TV has been ranked No.1 selling TV Brand for 19 consecutive years by Omdia.
*Images are simulated and for illustration purposes only.
*Product appearance and specifications are subject to change.
*Features may vary by model. Check the specifications of each model for details.