43" The Sero QLED Smart TV

QA43LS05TAUXUM

  • World’s No.1 TV brand 15 years running
  • TV that moves to fit your content
  • The most mobile-friendly TV

Available size

  • Many content options, from films and videos to music and social media, are shown panning left. Then we see 2 models of The Sero with black screens, 1 set to portrait and 1 in landscape. Between them is a graphic representation of The Sero made with two rectangles using red lines.
    Rotating Screen
  • Mobile View
    Mobile View
  • The Sero’s stand is uncovered to show the parts of its sound system. The speakers bounce to demonstrate vibration, and sound waves are artistically animated as hip-hop music plays.
    4.1Ch Powerful Sound

Mobile Entertainment, better on TV

Ever wish your mobile screen was as big as your TV? Then this is the TV for you.

Mobile Entertainment, better on TV

Ever wish your mobile screen was as big as your TV? Then this is the TV for you.

Mobile Entertainment, better on TV Mobile Entertainment, better on TV
Mobile Entertainment, better on TV Mobile Entertainment, better on TV
  • * Images and videos are simulated and for illustration purposes only.
    ** The appearance, design and GUI (Graphic User Interface) specifications not affecting product performance are subject to change without notice.
  • * Images and videos are simulated and for illustration purposes only.
    * The appearance, design and GUI (Graphic User Interface) specifications not affecting product performance are subject to change without notice.

World’s No.1 TV brand 15 years running

* Samsung is ranked No.1 TV brand for 15 years.
** Source – Omdia, Jan-2021. Ranking in terms of shipments. Results are not an endorsement of Samsung. Any reliance on these results is at the third-party’s own risk.

TV that moves to fit your content

Why not always have the best viewing perspective? The Sero moves to fit your content, landscape for TV and movies and portrait for all your mobile content and apps.The Sero always gives you the right viewing angle—rotating up for mobile contents and apps, and horizontal for movies and live TV.

Many content options, from films and videos to music and social media, are shown panning left. Then we see 2 models of The Sero with black screens, 1 set to portrait and 1 in landscape. Between them is a graphic representation of The Sero made with two rectangles using red lines. Many content options, from films and videos to music and social media, are shown panning left. Then we see 2 models of The Sero with black screens, 1 set to portrait and 1 in landscape. Between them is a graphic representation of The Sero made with two rectangles using red lines.

* Images and videos are simulated and for illustration purposes only.
** The appearance, design and GUI (Graphic User Interface) specifications not affecting product performance are subject to change without notice.

Rotating Screen

The word rethink appears. The T is Sero in landscape and K in portrait. The word The Sero show as 4 models pan left. The Sero appears next to the words rotating screen in a red box. The screen and box rotate, showing an Instagram picture. The words The Sero appear in white vertically in 2 red boxes. The word rethink appears. The T is Sero in landscape and K in portrait. The word The Sero show as 4 models pan left. The Sero appears next to the words rotating screen in a red box. The screen and box rotate, showing an Instagram picture. The words The Sero appear in white vertically in 2 red boxes.

The most mobile-friendly TV

Easy Tap view

Just one tap on the bezel. That’s all it takes to show content from your mobile on The Sero. If you’re listening to music or watching a video on your phone, Tap View will have it playing on The Sero in seconds.

The Sero with a black screen appears in portrait mode on a background of orange and black stripes. A mobile device appears at the same time, showing content from YouTube. The device taps the bezel and the screen is quickly mirrored on The Sero, demonstrating the Easy Tap View feature. The Sero with a black screen appears in portrait mode on a background of orange and black stripes. A mobile device appears at the same time, showing content from YouTube. The device taps the bezel and the screen is quickly mirrored on The Sero, demonstrating the Easy Tap View feature.

* Compatible devices only.
** This service only works when TV and mobile are on.
*** Be sure to tap away from the TV screen and bezel corners. It may be scratched or broken to the TV or mobile device screen.
**** Recommend using your mobile device with the cover in place and lightly tap it on any external edge of the TV.

Mobile content just got bigger

Tired of those black bars on your TV when you play a video shot on your mobile phone? The Sero shows your content, including apps and social media, with an optimized viewing ratio so you can enjoy it on the full screen.

* Feature availability may vary by mobile device. Check before use.

* Feature availability may vary by mobile device. Check before use.

Easier Smart Experience

SmartThings

Start a movie on your smartphone during your commute and easily switch to your Samsung TV when you get home. Whether Android or iOS, the SmartThing’s app makes it easy to connect and enjoy.

A large mobile phone leans on a wall showing the SmartThings app, with controls for The Sero, lighting, and robot vacuum. Then it shows controls in portrait, including My Photo, Cinemagraph, and Sound Wall, demonstrating Sound Ring. Then the device slides down, revealing The Sero in portrait mode. A large mobile phone leans on a wall showing the SmartThings app, with controls for The Sero, lighting, and robot vacuum. Then it shows controls in portrait, including My Photo, Cinemagraph, and Sound Wall, demonstrating Sound Ring. Then the device slides down, revealing The Sero in portrait mode.

* Each device must be connected to Wi-Fi or other wireless network.
** Must download and install the SmartThings app.
*** For interoperability through SmartThings, all the devices should be registered with a single Samsung Account.

AirPlay 2

With AirPlay 2 built-in you can effortlessly play movies, shows, music and photos on The Sero right from your iPhone, iPad or Mac.

* AirPlay 2 functionality is available on all 2020 and later Samsung smart TV.
** Apple and AirPlay 2 are trademarks of Apple Inc., registered in the U.S. and other countries.
*** AirPlay 2 requires iOS 12.3 or later, or macOS 10.14.5 or later.

* AirPlay 2 functionality is available on all 2020 and later Samsung smart TV.
** Apple and AirPlay 2 are trademarks of Apple Inc., registered in the U.S. and other countries.
*** AirPlay 2 requires iOS 12.3 or later, or macOS 10.14.5 or later.

Give your room a new aesthetic

The Sero is shown blending perfectly into the room behind it. We don’t notice it until the camera zooms in. Then we see several scenes as the camera gets closer, including pages being turned and an astronaut. The video ends with the words “the sero”. The Sero is shown blending perfectly into the room behind it. We don’t notice it until the camera zooms in. Then we see several scenes as the camera gets closer, including pages being turned and an astronaut. The video ends with the words “the sero”.

Various Portrait modes

The Sero blends seamlessly into your space. Change the room's ambience with one of five modes - poster, clock, photo, sound wall or Cinemagraph.

.

Various Portrait modes

The Sero blends seamlessly into your space. Change the room's ambience with one of five modes - poster, clock, photo, sound wall or Cinemagraph.

.

Various Portrait modes

The Sero blends seamlessly into your space. Change the room's ambience with one of five modes - poster, clock, photo, sound wall or Cinemagraph.

.

Various Portrait modes

The Sero blends seamlessly into your space. Change the room's ambience with one of five modes - poster, clock, photo, sound wall or Cinemagraph.

.

Various Portrait modes

The Sero blends seamlessly into your space. Change the room's ambience with one of five modes - poster, clock, photo, sound wall or Cinemagraph.

Your moments, made special for you

Ambient Mode +

From info you need as you head out each morning, to music visualizations for parties, or even background music on a calm afternoon with tea—The Sero’s Ambient Mode+ offers the options you need to create the atmosphere you want.

* Ambient Mode+ works only when The Sero is in horizontal mode.

A display as unique as your own style

Dynamic design, enormous possibility

No matter how you use it, The Sero is a space-saving and stylish addition to any room's design. Elegantly minimal with a navy blue stand, it is 360° of innovative beauty. More than a TV, The Sero redefines what a screen can do.

Singular display, unparalleled style

Deep, premium sound

Premium speaker 4.1ch 60W Speakers

Hit the volume when you want to. The Sero’s surprisingly powerful audio system has 4.1ch 60-watt speakers with Dolby Digital Plus. It's easy to connect to your smartphone and the speakers are almost hidden in the vertical stand, delivering premium sound throughout the room with plenty of bass.

The Sero’s stand is uncovered to show the parts of its sound system. The speakers bounce to demonstrate vibration, and sound waves are artistically animated as hip-hop music plays. The Sero’s stand is uncovered to show the parts of its sound system. The speakers bounce to demonstrate vibration, and sound waves are artistically animated as hip-hop music plays.

It makes sure you hear what matters

Active Voice Amplifier (AVA)

The Sero uses audio spatial intelligence to recognize when there are potentially distracting sounds around you. It automatically clarifies the voices on-screen so you don’t have to break focus on the dialogues that matter through the advanced sound signal processing. Noisy around you? No problem

See the world inQLED certified

Color Volume 100%

Your eyes deserve better picture quality and beautiful colors. With Samsung’s Quantum Dot technology, The Sero delivers on the promise, with a full 100% color volume that shows you realistic colors no matter how bright or dark the scene gets.

* QLED have received verification from world-class testing and certification association, Verband Deutscher Elektrotechniker (VDE), for its ability to produce 100 percent color volume.
** QLED : Samsung QLED is Quantum dot based TV.
*** 100% color volume measured to DCI-P3 standard, certified by VDE.
**** Compatibility with all HDR content is not guaranteed.
***** The range of HDR claims luminance based on internal testing standards and is subject to change according to viewing environment or specific conditions.

Enjoy 4K picture from any source

AI Upscaling

From color and texture data, to lighting and contrast details, The Sero upscales everything to 4K picture quality by analyzing each scene of your content. It works even if your content source’s quality isn’t 4K.

* Viewing experience may vary according to types of content and format.

* Viewing experience may vary according to types of content and format.

Even when the day turns to night, enjoy your view.

Adaptive Picture

Sometimes the room becomes dark while you're watching a movie, and it becomes hard to see what's on the TV screen. With Adaptive Picture, The Sero can sense changes in the lighting environment around you and adjust to maintain optimum brightness and contrast settings for pleasant viewing.

Bixby Voice Assistant




With Bixby built in, you can talk to The Sero and tell it what to do. And controlling the basic functions is just the beginning. Ask Bixby and get more.

* Available technology, functions, GUI(Graphic User Interface) and smart features may vary by region, service provider, network environment, mobile devices or TV product, and are subject to change without notice.
* Actual user experience may vary.
* This feature is only available in certain languages.

Expand your life with seamless connections

Smart TV by Tizen

* Smart services and GUI (Graphic User Interface) may vary by model, region, language and mobile device.
** A Samsung Account is required to set up the TV.
*** Actual user experience may vary.
**** Some features and functions provided by connected devices may not be supported or limited to use.
***** Turn-on TV feature support may vary by model.

Specifications

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  • Series LS
  • Display 43"
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