Welcome to
BESPOKE AI
Do less. Live more.
AI and connected solutions that give you
more free time and bigger energy savings
Do less. Live more.
Less chores,
more free time
Connected experience with SmartThings for more comfort in life
Less hassle,
more intelligence
AI-powered solutions for easy and customized experiences
Offer
Designed for you,
by you.
Customizable refrigerator powered by Bespoke AI
Upgrade your style and taste
Convenient cooking experience by Bespoke AI
Refrigerator
Designed for you, by you.
Laundry
Less Energy. Bigger Capacity
Vacuum Cleaner
Powerful AI cleaning with all-in-one Clean Station™
Bespoke Cooking
Powerful heat for fast and uniform cooking
Get exclusive benefits with Bespoke
Appliances you can rely on
5 Year Warranty
Have complete peace of mind with our 5-year parts and labour warranty on selected Bespoke Home Appliances¹
20 Year Warranty
Samsung appliances offer outstanding peace of mind and long-lasting performance on motors and compressors by providing a 20-year warranty - the industry's longest*
Which? Large Kitchen Appliance Brand of the Year
Samsung large kitchen appliances were acknowledged for their impressive reliability at the Which? Awards 2022
