Homebuyers today expect durability and high performance in every aspect of a new home. That expectation extends to the appliances, which play a critical role in both daily function and the perceived quality of the kitchen. Appliances that fail quickly or underperform are among the most common frustrations reported by new homeowners, often leading to costly callbacks and damage to a builder's reputation.

For builders, choosing better appliances is about more than just aesthetics on move-in day. Reliable, well-made appliances reduce service issues, improve homeowner satisfaction, and reflect a commitment to quality that can elevate the overall brand of the builder. They also provide an opportunity to shift the conversation away from focusing solely on upfront cost per square foot.

While a lower CPSF might seem beneficial during construction, it may not deliver the best return in the long run. Investing in appliances with meaningful innovation, such as AI features, energy-saving technology, and smart connectivity, can add value over time. A more thoughtfully equipped kitchen can make a home more attractive to buyers or renters, potentially supporting a higher sale price or rental rate. Choosing appliances from a top global brand like Samsung can signal that attention to quality runs throughout the home.

1. Evaluate Build Quality, Materials and Innovation

Durability starts with high-quality materials, but it's the testing process that truly proves how well an appliance will hold up. Samsung uses premium finishes like stainless steel, ceramic enamel, and tempered glass not just for aesthetics, but for their ability to resist rust, heat, and wear over time. These materials form the foundation of their appliances, but it's the company's testing protocols that separate them from other brands.

Samsung puts its appliances through a rigorous series of stress and durability tests that reflect how people actually use them day to day. At its global test labs, doors are opened and slammed thousands of times to simulate years of use. Freezers undergo repeated temperature cycles to validate ice-making consistency. Cooktops are subjected to prolonged heat cycles that replicate thousands of cooking sessions. Shelves are loaded to their limits to confirm they won't crack under pressure or impact. Even detergent drawers are tested to ensure smooth operation after repeated openings.

These tests inform how Samsung engineers future improvements. For example, the Bespoke All-in-One AI Laundry Combo uses a low-temperature inverter heat pump system to reduce wear on internal parts. Combined with SuperSpeed technology that shortens cycle times, the result is a machine that lasts longer, uses less energy, and meets the demands of busy households.

These tests are also about more than durability. They're part of a broader focus on thoughtful design and long-term performance. Samsung ranks as one of Interbrand's Top 5 Global Brands, which speaks to the trust and innovation they've built across their product lineup. For builders, choosing a brand with that kind of reputation sends a clear message, it shows care went into every detail of the home, right down to the appliances.

2. Warranty and Dedicated Builder Support

Even the most reliable appliances can need service over time. That's why warranty coverage and after-sales support matter, not just for homeowners but for builders too. When things go wrong, how a brand responds reflects on the entire home. Choosing an appliance partner with dependable support helps protect your reputation and keeps buyers happy long after move-in day.

Samsung offers solid warranty coverage, including one year for parts and labor, plus extended protection for essential components like compressors and motors. But more importantly, they've built a support structure that's tailored for the builder community. It's not just about fixing appliances; it's about showing up when it counts.

Their program includes:

·     In-home service to reduce homeowner disruption

·     SmartThings app integration with maintenance alerts and easy troubleshooting

·     A national network of certified repair techs and strong parts availability

Samsung also brings something less common in the industry: a builder support team that understands the pace, pressure, and priorities of residential construction. They work directly with pros to create long-term partnerships and deliver the kind of service that keeps homeowners confident in the homes you build.

3. Prioritize energy efficiency

High efficiency doesn't just benefit the environment. It plays a key role in durability. Efficient appliances typically run cooler and put less strain on mechanical components, often leading to a longer operating life.

Samsung excels at energy efficiency, with more than 600 ENERGY STAR-certified appliances, including refrigerators, washers, dryers and dishwashers. The company's SmartThings Energy platform gives homeowners control over how and when energy is used. With tools like AI Energy Mode, appliances learn usage patterns and adjust their power draw to reduce stress on motors and compressors.

Take the example of Samsung's energy-efficient refrigerators. They are designed to adapt to daily usage patterns, using more power when demand is highest and scaling back during quieter hours. The digital inverter compressor adjusts gradually rather than cycling on and off abruptly, helping to reduce energy use and extend the appliance's lifespan.

4. Research brand reputation and recognition

Longevity is not just about materials and technology; it's about trust. Reputation takes years to build, but can be quickly undermined by unreliable appliances. Builders can safeguard their name by selecting brands known for consistent performance, long-term reliability and strong customer satisfaction.

Samsung was the most awarded brand in the J.D. Power 2024 U.S. Home Appliance Satisfaction Study, earning top rankings in 10 of 11 categories. The brand was also recognized by the U.S. Environmental Protection Agency with the ENERGY STAR Emerging Technology Award and the Corporate Commitment Award for its ongoing sustainability and efficiency initiatives.

Meanwhile, Dacor, the luxury brand of Samsung, continues to push the boundaries of performance and design. Its 48-inch French Door Refrigerator was named one of Beautiful Kitchens and Baths' 30 Most Innovative Products for 2024, and the brand recently earned the prestigious iF Design Award for excellence in aesthetics and functionality.

These accolades reinforce Samsung's commitment to delivering long-term performance and reliability. These are qualities that matter deeply to builders cultivating low-risk, high-value partnerships.

Designing homes for the long haul

When selecting appliances that will stand the test of time, factors like build quality, premium materials, after-sales support, energy efficiency, and brand reputation are essential — not only for long-term performance, but for enhancing a builder's reputation. Over time, these choices pay dividends, as satisfied homeowners continue to use, trust and recommend both the products and the builders who chose them. By partnering with a brand recognized for excellence, builders can offer homeowners more than just attractive features, they can offer peace of mind.

Team up with a pioneer in AI-driven smart home solutions for appliances that are efficient, sustainable and aligned with the future of connected living. Contact Samsung today to elevate your residential projects and exceed the expectations of today's homeowners.