2013 saw Samsung making major waves in the TV world with its curved OLED TV and stunning 85’’ S9...
Remember your first TV? Television’s come a long way since the cathode ray tube. Now it’s taken a giant leap forward with the latest breakthrough: the OLED TV. You might have heard people talk about OLED before, but what does it actually mean? Why is it so important? Discover just why OLED TV is such a revolution and how it could change the way we are entertained - not just today but in the future.
What is OLED?
OLED stands for “organic light emitting diode”. Each diode has three subpixels - red, green, and blue - that make up a single pixel. It takes two million pixels to create the picture you see on your OLED TV screen. But here’s the most important part: unlike in LED TVs, new OLED diodes use a special organic component that provides its own light source for each pixel. On the other hand, LED or LCD TVs need an additional light source.
The ultimate picture
Ahead of the curve
Groundbreaking OLED technology lets TV designers and engineers go far beyond flat screens. They can now make curved TV sets. The edges of the screen are brought closer to you, which creates a wider field of view and makes it seem a lot larger. This means far more immersive and enjoyable viewing than ever before.
Inspired by the arc of a classical arena, the Samsung OLED TV’s elegant Timeless Arena design is unlike anything you’ve seen. The TV’s beautiful curved shape has been carefully developed so that it’s optimised for the human eye and it means that the distance between the viewer and the screen is the same, so you can enjoy the best possible picture quality. This curve almost seems to wrap around you, drawing you into the picture to provide a uniquely immersive viewing experience.
Multi View combinations
TV just got even smarter
Samsung’s S9C OLED TV also offers the latest Smart TV innovations. This includes S Recommendation with Voice Interaction. Instead of surfing channels, you can now just ask for viewing suggestions using ordinary speech. S Recommendation learns what you like to watch, so the more you watch, the smarter it becomes at finding things you’ll enjoy. With Samsung’s Smart Hub, it’s much easier to explore a wealth of great movies, TV shows, apps, social networks and more.
And thanks to Smart Evolution*, the Samsung OLED TV is future-ready, so it will be as cutting edge tomorrow as it is today.
AV Forums Reference Status awarded to the Samsung Smart hub Platform (14th March 2013).
What the experts are saying
Reviewers are raving about the new Samsung S9C OLED TV. See for yourself:
"The Samsung KE55S9C lives up to all its early promise, producing the kind of black levels that enthusiasts have only dreamed about before."
"The S9C sets new benchmarks when it comes to black level, contrast ratio and dynamic range."
10 / 10
- AV Forums
"In terms of picture quality the Samsung S9C is the best direct-view display we’ve ever laid eyes on."
- HDTV test
See the revolution for yourself
Eager to discover more about the Samsung S9C OLED TV? Visit the link below to find out all about its spectacular picture quality, elegant design and new features like Multi View.
Can’t wait to see the Samsung OLED TV in action? Click below to locate your nearest retailer and experience it for yourself.