IIFL Samasta is a microfinance institution offering affordable e-finance to women from unbanked sections of society in rural and semi-urban areas since 2008. Leveraging innovative technology solutions, the institution provides financial products and services in 22 states across India. It has also established financial literacy centres for customers to make smart financial decisions for a better and secure future.

• Preference for an entry-level, customisable device with an easy UI and UX
• Absence of a simplified and secured device
• Lack of technological capabilities to streamline and automate processes for micro-enterprises
• Micro-enterprises facing difficulties in contacting their potential customers

• Deployed customised Galaxy A13, A04s, and A14 with premium features at an economical price point 
• Samasta Sakhi finance app was installed on smartphones with Knox Guard
• Knox Guard automated one-time app installation
• Samasta communicated with micro-enterprises with the help of Knox Guard

Enterprise-ready Galaxy A13, A04s, and A14 smartphones with Knox Guard were ready to use with automated, one-time configuration and seamless integration of the Samasta Sakhi finance app. It eased communication and the adoption of digital payments for Samasta customers. As a result, it enabled Samasta to achieve its goal of providing financial inclusivity for women even in remote areas.