More than just a TV

A TV designed to express your unique style in your home

Find a TV to suit your style

  • Screen Size

  • Colour

  • 65”/55”/32"
  • Black
  • 55”
  • White
  • 43”
  • Blue

The Frame

TV when it’s on, ART when it’s off

Love TV? Love art? The Frame does both. This spectacular TV truly complements your living space, bringing entertainment and fine art into your home. Thanks to QLED 4K technology, you can experience the brilliance of watching everything in lifelike colour and incredible detail, just as the creator intended. And when you’re not watching TV, the screen is a blank canvas to display a gallery of artwork or your favourite photos. Better still, with no distracting cables, nothing will get in the way of your striking view.

The Frame are shown installed in a variety ways with different colour bezels and with its art collection onscreens. The Frame are shown installed in a variety ways with different colour bezels and with its art collection onscreens.

The Serif

Unconditionally Beautiful

Imagined by award-winning designers the Bouroullec Brothers, The Serif is a beautiful TV. With its signature ‘I’ profile, it looks stunning from any angle and will look beautiful anywhere in your home. It brings a brilliant viewing experience into your living room too. Watch a movie, the match or that must-see drama in over a billion colours. Thanks to AI upscaling, you’ll see it all in glorious 4K resolution. While AI sound alters the volume to suit the background noise in your home.

The Serif products are shown in three stylish rooms, two on detachable stands and one on a tabletop, and all showing beautiful ocean images onscreen. The Serif products are shown in three stylish rooms, two on detachable stands and one on a tabletop, and all showing beautiful ocean images onscreen.

The Sero

Mobile Entertainment, better on TV

The Sero delivers a mobile-optimised experience. This beautiful TV rotates between landscape and portrait, so it’s perfect for mobile content. Portrait mode creates just the right ambiance for your home and the Sero’s 4.1ch 60-watt speakers let you really turn up the volume.

The Sero products are shown to illustrate how to use The Sero in a variety of ways. The first is in portrait mode, in the second, mobile mirroring to The Sero in Portrait mode. The third shows a stylish night-time cityscape image in horizontal mode. The Sero products are shown to illustrate how to use The Sero in a variety of ways. The first is in portrait mode, in the second, mobile mirroring to The Sero in Portrait mode. The third shows a stylish night-time cityscape image in horizontal mode.

Discover the wonder of QLED

Discover the wonder of QLED