Galaxy Unpacked

There are two key events for Samsung Galaxy's new releases: Unpacked and launch.

• The livestream of the Samsung Galaxy Unpacked event will be on July 22, 2026, at 8:00 EST. It's available for anyone to watch on Samsung.com, and you will get a first look at the next Galaxy devices and new Galaxy features.

• The official release date of the new Samsung Galaxy models will be announced during the event.

Whether or not you already have a Samsung Account, you are able to easily pre-register for the Galaxy Unpacked livestream on Samsung.com.

• You can easily register from this page, just scroll up to submit your application with your email and name.

• Detailed application steps:
1. Access event page: Go to the new Galaxy Unpacked event page.
2. Apply: Click the 'Submit Application' button on the event page.
3. Enter info: Input your email and name.
4. Take a survey: Answer a few simple questions.
5. Complete application: Coupons are emailed within a few days after registration.

• Registration benefits can be combined with Samsung Account membership perks, so if you're not already a member, sign up to maximize your offers.

The benefits when registering for Galaxy Unpacked and the benefits when pre-ordering your new Galaxy phone are different, but you can receive and use both!

• Unpacked registration is open to everyone before product launch, offering benefits for future purchases to those who register. And if you also participate in surveys, you'll be entered into a drawing for the chance to win Galaxy products.

• Samsung Galaxy pre-order means reserving and purchasing Galaxy devices, and customers get pre-order deals specific to the products they purchase.

• When you register for Galaxy Unpacked and then participate in the pre-order period after the event, you can receive both benefits. Make sure you register before July 22, 2026, so you can get the best deals!

In the event that you don't immediately receive an email confirming your registration for Galaxy Unpacked for the newest Galaxy foldables and Galaxy Watches, there are steps you can take to check if your registration was completed successfully.

• Please check the following:
1. Check your email: Most notifications are sent first via email. Also check spam/promotions folders.
2. Check My Page: Log in to Samsung.com → [My Page] → Event participation history to verify application status.
3. Try to re-register: You can attempt registration again as it's no problem if you apply multiple times. If your number is already registered, a message will inform you accordingly.

The newest Samsung Galaxy foldables and Galaxy Watches will be available for pre-order immediately after the Galaxy Unpacked event.

• Samsung Galaxy pre-orders will begin on July 22, 2026.

• If you want to pre-order, follow these steps:
1. Pre-order: For unlocked devices, order via Samsung.com; if using a carrier, proceed through the carrier's guide page.
2. Apply for benefits: Select desired benefits on the Pre-order page.

• To ensure a smooth pre-order and learn more about these new Galaxy devices, we recommend registering for Galaxy Unpacked.

The Galaxy AI experience on the new One UI will give you the opportunity for more personalization and more convenience on some of Galaxy's best AI phones.

• Galaxy AI offers a curated AI experience, so in tune with your needs and priorities that it feels like a personalized AI assistant. It anticipates your actions and adapts to your routines, so you can amplify your productivity and streamline your days across the Samsung ecosystem.

• The One UI update provides an intuitive and seamless environment to keep you immersed and focused. In addition to updates that make the most of the foldable form factors, One UI features an enhanced Galaxy AI that understands you and your habits for smoother, easier interactions.

• Register for Galaxy Unpacked to be among the first to experience the new Galaxy AI.

The newest Samsung phones are the next generation of our unique and powerful Samsung Galaxy foldables, equipped with signature Samsung innovation that sets them apart. Leveled-up hardware, fresh form factors and optimized software make these some of our most exciting smartphones yet. More Samsung phone features will be revealed during Galaxy Unpacked!

Make sure to register for Galaxy Unpacked so you don't miss out.

It's simple to switch to Samsung, even if you want to switch from iPhone to Samsung, with just a few steps.

• First, check your Trade-In eligibility to see if your phone qualifies for a discount toward your new device, even if it's from another brand or has a cracked screen.

• When you are ready to switch phones, use enhanced Smart Switch to transfer your data wirelessly. The next-gen Smart Switch on Samsung transfers more data types than before — including photos, videos, contacts, call history, home screen layout and eSIMs — without installing an app. Just scan the QR code that comes up during setup.

• Finally, send in your old phone. If you signed up for the Samsung Trade-In program, simply return your previous device to Samsung and enjoy your new Galaxy.

• If you want to see what it's like to use Galaxy devices before you switch, you can use Try Galaxy to get the experience on your current device.