Bespoke AI

Enabling Better Living

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Your companion to AI living

Creating personal, dependable living experiences that adapt to your lifestyle.

Smart way to manage food for healthier life

AI Vision turns what is in your fridge into healthier everyday choices.

A woman places green grapes into a refrigerator. The camera on top of the fridge recognizes the green grapes and displays a message 'Check 1 item just put in the fridge.' The camera then identifies a total of 19 items including organic spring mix, whole wheat bread, cheese, salmon, and beef, with the message updating to show 19 items. The 'Go to food list' button is selected, revealing a screen displaying 30 food item icons stored in the refrigerator. 'Homemade Pickles' is selected, showing details: Location Fridge, Entry date Jan 10, 2026, Expiration date Jan 24, 2026, 14 days left, and 'Save' is selected.

Designed to simplify everyday appliance control

Smart Screen puts intuitive control at your fingertips.

Several Bespoke control panels slide left on a dark backdrop. A hand taps the panels and their outlines light up.

Intuitive AI companion for natural voice control

Bixby listens, understands, and carries out your request across connected devices.

The Bixby logo is at the center connecting 5 Bespoke AI appliances in a circle: AC, oven, vacuum, fridge, and washer.

Long-term performance, intelligently sustained

Designed to perform long term, with evolving intelligence and proactive care that keeps appliances dependable.

7 Years of Software Updates

With 7 years of software updates on flagship products¹ your appliances stay valuable and future-ready.

Samsung home appliances arranged with a sofa on a dark stage, featuring a central screen where numbers count up from 1 to 7 with widgets rising from bottom to top around them, then the widgets disappear and Knox icons appear.

10-year warranty

Long-lasting warranties back the durable performance of key components over time.²

A cross-section of a Samsung Digital Inverter Compressor reveals internal coils and mechanical parts, with a 10 Year Warranty on Digital Inverter Compressor badge in the bottom right corner. A modern Digital Inverter Motor appears in cross-section with internal components highlighted by electric energy effects. A 10 year Warranty on Digital Inverter Motor badge is in the bottom right corner.

Home Appliance Remote Management (HRM)

Continuous monitoring enables predictive diagnostics and fault detection³ to fix problems remotely.⁴

A close up of a smartphone displays a lock screen, then opening to reveal a Home Appliance Remote Management notification about refrigerator temperature.

Connect and protect for a true companionship

Samsung unifies connected living through SmartThings, with security embedded at the core.

Life gets better, the more you connect

SmartThings enhances lifestyles through care, saving, and seamless usability.

There is a cutaway view of a 2-story house with Bixby AI appliances. The 1st floor has a living room a Jet Bot vacuum, and a kitchen with a built-in oven and fridge. The 2nd floor has a bedroom with a wallmounted AC and a utility room with a washer. An animated dotted line connects the appliances in the order of refrigerator, washer, AC, vacuum, and oven. There is a cutaway view of a 2-story house with Bixby AI appliances. The 1st floor has a living room a Jet Bot vacuum, and a kitchen with a built-in oven and fridge. The 2nd floor has a bedroom with a wallmounted AC and a utility room with a washer. An animated dotted line connects the appliances in the order of refrigerator, washer, AC, vacuum, and oven.

Protect your personal data

Protect personal data with Samsung Knox Vault & Samsung Knox Matrix.

A chip features an icon with a key in the middle. A 3D Knox logo stands on the chip. Below are certification badges for diamond level UL IoT Security Capabilities, Common Criteria EAL5+, Privacy By Design, and the security certified IoT standard logo. A chip features an icon with a key in the middle. A 3D Knox logo stands on the chip. Below are certification badges for diamond level UL IoT Security Capabilities, Common Criteria EAL5+, Privacy By Design, and the security certified IoT standard logo.

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Bespoke AI
9" LCD AI Home

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Bespoke AI 9" LCD AI Home Bespoke AI 9" LCD AI Home

Bespoke AI
Family Hub

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Bespoke AI Family Hub Bespoke AI Family Hub

Bespoke AI
Food Showcase

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Bespoke AI Food Showcase Bespoke AI Food Showcase

Bespoke AI Water and Ice Dispenser

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Bespoke AI Water and Ice Dispenser Bespoke AI Water and Ice Dispenser

Bespoke AI Auto Open Door

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Bespoke AI Auto Open Door Bespoke AI Auto Open Door

Bespoke AI SmartThings AI Energy

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Bespoke AI SpaceMax Bespoke AI SpaceMax

Bespoke AI
Laundry Combo™

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Bespoke AI Laundry Combo™ Bespoke AI Laundry Combo™

Bespoke AI
Jet™ Ultra

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Bespoke AI Jet™ Ultra Bespoke AI Jet™ Ultra

Bespoke AI
Jet™ Lite

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Bespoke AI Jet™ Lite Bespoke AI Jet™ Lite

Bespoke AI
WindFree™

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Bespoke AI WindFree™ Bespoke AI WindFree™

Get exclusive benefits with Bespoke

Samsung Care+

Certified care by Samsung experts

Flexible Finance

Spread the cost and pay your way.⁵

Next Day Delivery

Order by 7pm for mobile or 3pm for anything else.

Appliances you can rely on

10 Year Warranty

Samsung appliances offer outstanding peace of mind and long-lasting performance on motors and compressors by providing a 10-year warranty.*

* 10 year parts warranty applicable only to inverter motor and inverter compressor. Labour costs excluded.
10 Year Warranty on Digital Inverter 10 Year Warranty on Digital Inverter

CES Innovation Awards®

Samsung Bespoke AI 4-Door Refrigerator with auto open&close doors and Bespoke AI Laundry Hub™ received honors at the CES Innovation Awards 2026.

* Samsung account login may be required to use certain Samsung AI features. Images for illustration purposes only. Terms and Conditions apply.