gamescom is the world’s largest gaming event, held in Cologne, Germany. Over the course of 5 days, developers, hardware brands, esports organizations, and gaming fans from around the world converge to get hands-on with the latest games and gaming technologies. gamescom 2026 runs from August 26-30, with the official opening taking place on August 25.

Where can I find the Samsung booth?

You can find us in Hall 9. We’ll be showcasing how our products work together to support all kinds of gamers, from casual mobile gamers all the way to competitive esports players.

What types of experiences can I expect at Samsung’s booth?

First, our message this year is #PlaySamsung. We believe that gaming is never a one-size-fits-all experience, and you’ll discover that we’re empowering gamers of all types with a broad range of devices and solutions spanning mobile, displays, storage, TVs, and audio – all working together to help you build a setup that fits how you actually play.

What products are featured at Samsung's booth?

Among the many devices and solutions at our booth, you’ll find our Odyssey 3D monitor, Galaxy S26 Ultra, 9100 PRO SSD, JBL Quantum headsets, OLED TVs, and much more. The showcase is designed to show you how they all work together seamlessly to deliver an amazing gaming experience.

Expired

#PlaySamsung

Gear up for gamescom 2026 with Samsung.
Discover our complete lineup right here
from Aug 24 to Sep 13, 2026.

Step into the heart of gamescom 2026
in historic Cologne, Germany,
and experience Samsung's Full Gaming Stack. It's where every gamer's dreams come together.

Koelnmesse Hall 9, Cologne
Aug 26–30, 2026

Play your way at gamescom

Samsung's Full Gaming Stack brings screen, storage, sound, and mobile into one seamless experience.
Find your player type and build your setup below.

Three esports players in matching uniforms compete in an arena, each equipped with a monitor, keyboard, mouse, and headset.

The visionary

Players who demand total immersion, no compromise.

A person plays an action game on a smartphone held horizontally with both hands.

The speedster

Players who demand instant response, everywhere.

There is a wall-mounted TV with Samsung Game Hub onscreen. A man seated in front uses a controller to choose a game.

The explorer

Players who love exploring every way to game.

Get geared up and play your way

Odyssey OLED G8 G80SH

Buy

9100 Pro

Buy

Galaxy S26 Ultra

Buy

Portable SSD T9

Buy

OLED S90H

Buy

FAQ

What is gamescom?

gamescom is the world’s largest gaming event, held in Cologne, Germany. Over the course of 5 days, developers, hardware brands, esports organizations, and gaming fans from around the world converge to get hands-on with the latest games and gaming technologies. gamescom 2026 runs from August 26-30, with the official opening taking place on August 25.
Where can I find the Samsung booth?

You can find us in Hall 9. We’ll be showcasing how our products work together to support all kinds of gamers, from casual mobile gamers all the way to competitive esports players.
What types of experiences can I expect at Samsung’s booth?

First, our message this year is #PlaySamsung. We believe that gaming is never a one-size-fits-all experience, and you’ll discover that we’re empowering gamers of all types with a broad range of devices and solutions spanning mobile, displays, storage, TVs, and audio – all working together to help you build a setup that fits how you actually play.
What products are featured at Samsung's booth?

Among the many devices and solutions at our booth, you’ll find our Odyssey 3D monitor, Galaxy S26 Ultra, 9100 PRO SSD, JBL Quantum headsets, OLED TVs, and much more. The showcase is designed to show you how they all work together seamlessly to deliver an amazing gaming experience.