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Two lines separate and turn to become rectangles. They touch at the corners and one opens slightly like a book to represent the Galaxy foldable devices.
Two lines separate and turn to become rectangles. They touch at the corners and one opens slightly like a book to represent the Galaxy foldable devices. Two lines separate and turn to become rectangles. They touch at the corners and one opens slightly like a book to represent the Galaxy foldable devices.



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A Galaxy S25+ in Navy is arranged near a Galaxy S25 in Icyblue. The Galaxy S25 in front view displays a notification from Now Brief with the words 'Get today's highlight' on the bottom of the screen. The Galaxy S25+ in rear view shows the bold camera design. Galaxy AI. A Galaxy S25+ in Navy is arranged near a Galaxy S25 in Icyblue. The Galaxy S25 in front view displays a notification from Now Brief with the words 'Get today's highlight' on the bottom of the screen. The Galaxy S25+ in rear view shows the bold camera design. Galaxy AI.

Galaxy S25 Ultra

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Galaxy S25 Edge

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Galaxy Tab S10 Ultra

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Neo QLED 8K

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The Frame

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Q-Series Soundbar

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Smart Monitor M9

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Home living made simple

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Samsung’s Bespoke AI product lineup shows: Bespoke AI Windfree, Bespoke AI Laundry, Bespoke Jet Bot Combo AI Robot Vacuum Cleaner and Bespoke AI Home Side-by-Side Refrigerator. Bespoke AI logo. Samsung’s Bespoke AI product lineup shows: Bespoke AI Windfree, Bespoke AI Laundry, Bespoke Jet Bot Combo AI Robot Vacuum Cleaner and Bespoke AI Home Side-by-Side Refrigerator. Bespoke AI logo.

Bespoke AI Refrigerator

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Bespoke AI Laundry

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Bespoke AI JetBot

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Microwave Ovens

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Image simulated for illustrative purpose. Actual UX/UI may differ. Colour and model availability may vary depending on country or carrier. Samsung account login is required for certain AI features.

Colour and model availability may vary depending on country or carrier.