98" QLED Q7F 4K Samsung Vision AI Smart TV (2025)

98"
0 (0) QA98Q7FAAKXXS

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98" QLED Q7F 4K Samsung Vision AI Smart TV (2025)
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Highlights

Q4 AI Processor

Q4 AI Processor

Experience the intelligence of AI on QLED

100% Colour Volume with Quantum Dot

100% Colour Volume with Quantum Dot

A billion shades of colour

Endless Free Content

Endless Free Content

Access channels for free

Samsung Knox Security

Samsung Knox Security

Your privacy. Secured.

Features

Supersize your experience with
Samsung Vision AI

The words Samsung Vision AI is accompanied by the Samsung AI logo. Nearby, a TV turns on to display a blue landscape. The words Samsung Vision AI is accompanied by the Samsung AI logo. Nearby, a TV turns on to display a blue landscape.
Samsung QLED Q7F TV in a black and white indoor space displays a colorful scene of an otherworldly landscape. Samsung QLED Q7F TV in a black and white indoor space displays a colorful scene of an otherworldly landscape.

Key features at a glance

Companion that enriches your life

A smarter voice assistant

Bixby

With updated intelligence, Bixby in your Samsung AI TV is the perfect center of your AI home. It can process multiple commands at once, and it's better at grasping the wider context. Enjoy smoother conversations, easier searches, more intuitive reactions and seamless device control. 1

Enjoy sound optimised to your content

Adaptive Sound

Adaptive Sound has audio scenic intelligence that optimises sound based on real-time scene analysis by content type.

Make your own mood-matching wallpapers with AI

Generative Wallpaper

Choose keywords for the ambiance you want, and let AI work its magic. Your TV will generate beautiful, one-of-a-kind images that can change the atmosphere of your home. 2

Feel the power of AI in 4K

Q4 AI Processor

Samsung’s AI processor helps optimise any viewing and sound experience for 4K TVs.

The Samsung Q4 AI Processor chip descends on the TV's main board and lights up with waves of power surging from the chip to the rest of the TV. The Samsung Q4 AI Processor chip descends on the TV's main board and lights up with waves of power surging from the chip to the rest of the TV.

Picture Quality

AI-powered image enhancements tailored to a super large screen

Supersize Picture Enhancer

Supersize your picture without downsizing on quality. AI-driven upscaling, noise reduction, sharpness reinforcement and intelligent black expression all work together to deliver the optimal picture for large-sized screens.

A billion shades of colour

100% Colour Volume with Quantum Dot

Real Quantum Dot technology delivers our finest picture ever. With Colour Volume 100%, Quantum Dot takes light and turns it into breathtaking colours that stay true at various levels of brightness.

A scene of a woman in a pool spitting out water. Logo reads VDE 01/2025 Tested Color Volume 100% acc. to DCI-P3. www.VDEinfo.com. ID 40059611. Tested by VDE Germany. Another logo is made of stacked color wheels that represent Brightness. The color wheels grow in size to represent 100% Color Volume. As it does, the scene of the woman in the pool grows brighter and more vivid. A scene of a woman in a pool spitting out water. Logo reads VDE 01/2025 Tested Color Volume 100% acc. to DCI-P3. www.VDEinfo.com. ID 40059611. Tested by VDE Germany. Another logo is made of stacked color wheels that represent Brightness. The color wheels grow in size to represent 100% Color Volume. As it does, the scene of the woman in the pool grows brighter and more vivid.

Real Colours, Real QLED. You deserve nothing less.

Vibrant and accurate colours amplified by Samsung's Quantum Dot sheet without cadmium.

More about
Picture Quality

Intelligently enhanced colour expression

Colour Booster Pro

AI recognises each scene and enhances colour expression accordingly, so your viewing experience becomes more vivid and dynamic.

Wider range of contrast on a cinematic scale

Quantum HDR

Experience the full power of every image with Quantum HDR, which brings out detail and contrast. The dynamic tone mapping of HDR10+ creates deeper blacks, more vibrant imagery and details that always shine through. 3

Enjoy a full range of authentic colours

PANTONE Validated

As a trusted symbol of colour fidelity by industry experts, ‘PANTONE Validated' certifies the accurate expression of 2,140 PANTONE colours and 110 newly-added skin tone shades. So you can be sure that you're getting a rich, true-to-life viewing experience. 4

Watch your favorite content in 4K

4K Upscaling

Our powerful 4K upscaling technology ensures you get up to 4K resolution for the content you love. 5

Gaming Experience

Improved picture clarity with smooth motion

Motion Xcelerator

Experience a clear picture as your TV estimates the movement between frames, then uses that information to improve motion smoothness for subsequent frames.

Seamless AI-driven game optimisation

AI Auto Game Mode

Let your TV detect the type of game you're playing and optimise the settings. You can free yourself from the usual setup hassle and just play. 6

Fine-tune your game settings as you play

Game Bar

Optimise your gameplay even more with Game Bar. Samsung TVs give you a handy in-game menu for settings like FPS, input lag, minimap zoom and more. It also lets you apply ultra-wide aspect ratios of 21:9 and 32:9 to expand your view on bigger screens. 7

Immersive lighting that syncs with your game

Hue Sync

Create a dynamic atmosphere with smart lights that sync to your content. Samsung TVs can analyse the colours and movements on screen, then signal to Hue lights for matching effect — resulting in an incredibly immersive viewing experience. 8

Sound

TV and soundbar play together in smooth harmony

Q-Symphony

Surround yourself with beautifully orchestrated sound. Samsung technology syncs the TV and soundbar audio to play simultaneously — without muting the speakers of either device. 9

Immersive virtual sound that tracks the action

Object Tracking Sound Lite

3D surround sound with our virtual top channel audio allows you to be immersed in the audio experience.

One UI Tizen

Personalise your screen experience

One UI Tizen

One UI Tizen provides a personalised screen experience. With Samsung Tizen OS, it delivers all the latest innovative Samsung features. Your experience is also secured by Samsung Knox across SmartThings devices. Plus, One UI Tizen will support Tizen OS upgrades for the next 7 years.

Enjoy 7 years of
new TV experiences
for free

Access channels for free

Endless Free Content

Access free channels, including Samsung TV Plus premium channels.Enjoy news, sports, movies, entertainment, music, kids’ shows and more. With new content continuously added, there’s always more to explore.

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More about One UI Tizen

Find world-famous galleries in your TV

Art Store

Find your ideal artwork from the world’s leading museums and artists. Discover new art pieces with relevant and timely selections that complement each season, holiday and mood. 10

Your privacy. Secured.

Samsung Knox Security

Your privacy is secure on Samsung TVs. Sensitive data like passwords are protected, connected IoT devices are monitored and malicious apps and sites are automatically blocked. Plus, Samsung's security team helps keep your TV safe with constant updates. 11

The best of TV. All for free.

Samsung TV Plus

Dive into a vast collection of shows, movies and other content on Samsung TV Plus. It comes installed for free on your TV — no payment, subscription or setup required. 12

Elevate your day with curated lifestyle experiences

Samsung Daily+

Find apps and services for health, work and lifestyle on Samsung Daily+. You can access SmartThings, Workout Tracker, karaoke and more, all in one place. 13

SmartThings

Connect and manage your smart home devices, all from your TV

SmartThings

With a built-in smart hub, your TV can connect and control smart devices — even those requiring Matter and HCA compatibility. You can also get notifications about your devices straight from the screen, including a 3D Map View that shows your entire smart home system at a glance.

TV in living room shows SmartThings screen. SmartThings and Matter logos. Icons appear over the connected devices. Zoom in on TV shows SmartThings in different rooms. Focus on light’s status. It goes from Off to On. Blind goes from Off to Opened. Zoom out to show TV displaying smart home info. TV in living room shows SmartThings screen. SmartThings and Matter logos. Icons appear over the connected devices. Zoom in on TV shows SmartThings in different rooms. Focus on light’s status. It goes from Off to On. Blind goes from Off to Opened. Zoom out to show TV displaying smart home info.

More about
SmartThings

Gestures to control with your watch

Universal Gestures

Easily control your TV with your smartwatch. Just wear your Galaxy Watch and use hand gestures, like pinching to select an option, or moving your wrist back and forth for pause and play. 14

Save energy with intelligent analysis

AI Energy Mode

Energy saving made easy with SmartThings. By turning on AI Energy Mode, it auto detects surrounding light levels and analyses usage behaviors to adjust the brightness. Also, it analyses the content scene-by-scene to subtly adjust brightness where possible, to manage energy consumption. 15

Control your TV from your phone

Quick Remote

Through your mobile device, you can access key Samsung Tizen TV features such as media, features, ambient mode and menu. Quick Remote can also act as your TV remote, allowing you to change channels, adjust the volume and more right from your phone. 16

Transform your TV into a karaoke stage

Karaoke

Have fun with friends and family with the karaoke feature in Samsung Daily+. You can even connect your phone to use as a mic. No need for any separate equipment — your singing setup is already here. 17

Sustainability

Charge it with light

SolarCell Remote

With a solar panel on its back, our SolarCell Remote is charged by light — no need for disposable batteries. And with smart features like a built-in microphone and voice assistant, this remote is innovative in more ways than one.18

Close-up of SolarCell Remote’s front and back sides. Buttons are placed on the front, while the back reveals a solar panel. Close-up of SolarCell Remote’s front and back sides. Buttons are placed on the front, while the back reveals a solar panel.