Purest picture in real
life conditions

A Key Visual for Q Picture page. An Image shows flowers of various colors such as red and green in Samsung’s New QLED TV look vivid and alive.

A billion colours and intricate details. All powered by our amazing Quantum dot technology. Now we all see the same, and it all starts here.


Over a billion shades of colour

We took the simple process of turning light into colour, and made it something truly special with our ground-breaking Quantum dot technology.
See your favourite content and characters come to life in realistic, accurate colours, made possible with 100% colour volume1 .

Un mundo completamente nuevo
A animated image of natural scenery to explain Q Color. As the color volume goes up from 70% to 100%, various colors look more vibrant and clear.

So, what exactly
is colour volume?

By definition, it’s an index of how well colours are reproduced in richness and accuracy. It’s like raising the volume on your stereo and getting full surround sound. With higher colour volume, you get a wider, more diverse range of colour. Samsung QLED TV gives it all: 100% colour volume1 .

A background image shows day to night in one image from left to right and shows color volume 100% graphics, representing Samsung QLED TV shows color volume 100% in day and night.

And why is it so important?

People watch TV in very different surroundings. The picture usually appears dull or washed out when the room conditions are bright. There's where 100% colour volume1 comes in. The images retain their colour and vibrancy, so that you can see impeccable details in any light. That’s Samsung QLED TV.

It begins with Quantum dots

Developed exclusively by Samsung, the world's first cadmium-free Quantum dots are the nano-sized particles that turn light into the billions of brilliant colours you see on QLED TVs. Like diamonds, Quantum dots are inorganic.
They protect the screen from image retention, so that means bright and vivid colours for many, many years to come.

The Samsung QLED TV is seen from the side. And  Quantum dots of various color flows out from TV screen. And the text “Quantum Dot” is overlaid on the dots.

Deep contrast at any time, in any light

Think about all those times you just couldn't see what's on the TV screen. Sometimes there’s just too much sunlight in the room. Sometimes, not enough. The new 2018 QLED TVs put those annoyances in the past, with deeper blacks and whiter whites2 that highlight every single detail. See every detail whether you’re in a room drenched with light or no light at all.

As the time changes from day to night, the view of the Earth from space in the Samsung QLED TV remains crisp and clear.

At any time,
in any light

Q Contrast

True blacks minimize glare from external light sources. This allows you to see the details in the darkest scenes, regardless of the level of light in the room.

Infographics of key Q contrast technology : Ultra Black Elite and Direct Full Array Elite.

beyond the

Q HDR Elite
(powered by HDR10+3 )

Sometimes you just can’t see what’s on your own TV screen. Especially when it’s a dark object on a dark scene. Q HDR was created by our combination of expertise and HDR10+3 technology to give you a wider range of brightness and contrasts to bring all the picture nuances to life.

Ve más allá de las sombras
A faint image of an astronaut in a spaceship with a white background becomes more clear and lifelike in the Samsung QLED TV.

A closer look at HDR10+

With HDR10+3 , images are individually processed scene by scene for optimised visuals with dynamic tone mapping. That means you get rich colours, deep contrasts, and simply spectacular picture quality for every scene you watch. It allows you to see what the content producers intended for you to see.

A Thumbnail image for A HDR 10+ demo video, showing a car racer on the TV screen.

Picture quality that lasts

Samsung QLED is composed of inorganic materials that provide consistently bright and vivid image quality that lasts.

On the left is an OLED TV and on the right a QLED TV, both showing the same image of a spaceship. The HD logo on the left OLED TV looks blurred due to screen burn-in.

What is Burn-in? Burn-in is a permanent defect in areas of a TV display that can be caused by cumulative effects of displaying the same image or scene
for long periods of time, sometimes even as little as one hour. Burn-In Free for life, Guaranteed.**

Q Engine

The powerful engine behind the spectacular picture.

QLED TV's spectacular picture quality is powered by our incomparable processor - Q Engine. It instantly analyzes every scene you see to deliver the most life like picture in excellent colour, contrast and details.

Image of the Q Engine, equipped in the Samsung QLED TV, lighting up as it starts to run.

Really get
into your game

Enter the brilliance of a virtual gaming world created by QLED TV. Dive into fast and dynamic games with low input lag, and marvel at the elevated gaming experience.

A scene from a FPS game. A solider is about to shooting gun to target. It looks real and dynamic.

Size Matters.
Upsize your entertainment

QLED Large Screen TV takes on-screen entertainment to a whole new level of immersion with breathtaking cinematic experiences.
Dive right into the heart of all the action and see every scene come to life with even more vivid colours and immaculate details.

Super BIG TV,  mira la imagen MÁS GRANDE
A motion that explains Samsung QLED’s big screen benefit. A scene is firstly shown in a small screen as a soccer player strikes a crucial goal during the game, barely see the crucial scene. TV screen expands to show a truly immersive viewing experience in a bigger screen.

1 QLED TVs have received verification from world-class testing and certification association, Verband Deutscher Elektrotechniker (VDE), for its ability to produce 100% colour volume. 100% colour volume measured to DCI-P3 Standard.
2 The peak brightness may vary depending on the model and size of the TV.
3 The HDR10+ certification may vary by model and only available on HDR10+ content.

* QLED TV: Samsung QLED is Quantum dot based TV.
* Please refer to the product detail page for each model.
** Information and Specifications are accurate at the time of print and subject to change without prior notice. Comparisons are dramatisations to showcase features. Images are simulated for illustration purposes only.