Samsung 2025 TV Range Explainer
Samsung’s 2025 TV lineup redefines home entertainment with cutting-edge, exceptional picture quality, immersive sound, and elegant designs. From the advanced Neo QLED 8K TVs to cinematic OLEDs, versatile QLEDs, accessible Crystal UHD models, and stylish lifestyle TVs, there’s a TV for every viewer, lifestyle, and space. Whether you’re enjoying movie nights, gaming marathons, or family-friendly shows, Samsung’s 2025 TVs are built to elevate every moment.
Neo QLED 8K Series
The Samsung QN950F tops the 2025 Neo QLED lineup with its powerful NQ8 AI Gen3 Processor and 8K AI Upscaling Pro¹, which transforms any content into breathtaking 8K clarity - so even lower-res shows look stunning. Its Neo Quantum HDR 8K Pro⁹ and Quantum Matrix Technology PRO deliver intense brightness and precise light control, bringing out deep blacks and vibrant colours for a truly lifelike picture. The sleek Infinity Air Design with One Connect³ keeps your space clean and clutter-free, while Dolby Atmos creates immersive, room-filling sound that moves with the action. Plus, Glare-Free Technology² ensures crystal-clear viewing in any lighting, so you never miss a detail.
The QN900F offers similarly sharp 8K visuals powered by the NQ8 AI Gen2 Processor, boosting every frame with lifelike detail and dynamic contrast. Quantum Matrix Technology PRO and Neo Quantum HDR 8K Pro provide consistent brightness and rich colours, while Glare-Free Technology² keeps the picture vivid from every seat. Together, these features deliver a premium viewing and gaming experience that adapts to your environment for maximum immersion and clarity.
Best for: Premium cinephiles, large rooms, hardcore gamers.
Best paired with: Q990F soundbar
OLED Series
The Samsung S95F takes OLED to the next level with its NQ4 AI Gen3 Processor and 4K AI Upscaling Pro¹, delivering stunningly lifelike colour accuracy thanks to Pantone validation. OLED HDR Pro brings our best OLED brightness and true blacks for exceptional contrast, while Dolby Atmos® adds immersive sound for a truly cinematic experience — whether you're streaming movies or gaming. And with Glare-Free Technology², you’ll enjoy true blacks, rich colours, and perfect clarity at any time of day. The S95F also stands out as one of our slimmest TV designs yet, ideal for those who love a sleek, stylish finish.
The S90F strikes a balance between performance and value with OLED HDR+ and AI Motion Enhancer Pro, making fast-paced action look smooth and sharp. It also features Motion Xcelerator 144Hz⁴, delivering ultra-smooth motion for gamers and sports fans who demand the highest refresh rates. For those seeking an entry-level OLED, the S85F delivers deep blacks and rich colours with OLED HDR and virtual Dolby Atmos®, offering impressive picture and sound without breaking the bank.
Best for: Streaming enthusiasts, gamers, design lovers
Best paired with: Q930F or S800D soundbar
Neo QLED 4K Series
The Samsung QN90F leads the Neo QLED 4K lineup with its NQ4 AI Gen3 Processor and 4K AI Upscaling Pro¹, turning any content into stunning, vibrant visuals perfect for movies, sports, and gaming. Thanks to Glare-Free Technology², you get clear, distraction-free viewing no matter the lighting. Neo Quantum HDR+ and Quantum Matrix Technology Plus boost peak brightness and deliver sharp contrast, making every scene pop with lifelike detail.
The QN80F offers many of these premium picture benefits, with Neo Quantum HDR and Quantum Matrix Technology Core ensuring rich colours and smooth motion. Meanwhile, the QN70F balances performance and value by combining Quantum Matrix Technology Slim with Motion Xcelerator 144Hz⁴, ideal for everyday entertainment and fast-paced action.
Best for: Movie lovers, sports fans, casual gamers.
Best paired with: HW-Q600F soundbar
Online exclusives: QN1EF, available in 55, 65, 75 and 85 inches
QLED Series
Samsung’s 2025 QLED series - featuring the Q8F and Q7F - brings impressive 4K picture quality and smart performance to a range of budgets. Powered by the Q4 AI Processor, the Q8F and Q7F deliver crisp 4K AI Upscaling¹ that sharpens every scene, making movies, sports, and games look more detailed and vibrant. Thanks to Real Quantum Dot technology and 100% Colour Volume¹⁰, these TVs produce rich, lifelike colours that stay bright and true in any lighting, so everything you watch feels vivid and immersive.
Sound is equally enhanced: the Q8F’s AI Sound automatically adjusts audio to match the content and your room’s acoustics for a more natural, immersive experience, while the Q7F features Object Tracking Sound Lite, making the audio follow on-screen action to keep you fully engaged. Both ranges sport Samsung’s sleek AirSlim design, ensuring your TV looks as good as it performs without dominating your space. With Quantum HDR adding depth and contrast, these TVs deliver stunning visuals that bring your favourite entertainment to life in a way that’s both beautiful and easy to enjoy.
Best for: Families, everyday viewers, vibrant colour seekers
Best paired with: HW-Q600F soundbar
Online exclusives: QEF1, available in 50, 55, 65, 75 and 85 inches. QE1D, available in 50, 55, 65 and 75 inches
The Frame Series
The Frame (LS03F) blends iconic design with advanced display technology to transform your living space. This TV features a modern frame design with customisable bezels⁷, as well as Art Mode, turning the screen into a stunning digital canvas. This is all complemented by Dolby Atmos® sound and Matte Display² that reduces glare and maintains clarity from any angle.
Best for: Art lovers, style-conscious users, outdoor entertainers
Best paired with: HW-S800D soundbar
Projector Series
The Premiere (LPU9D) is Samsung’s ultra-short-throw projector that packs big-screen brilliance into a compact design. Using advanced Triple Laser Technology, it delivers vibrant, true-to-life colours and sharp images even in smaller rooms. With its ultra-short-throw setup, you can place it close to the wall for instant, hassle-free installation. A stylish, smart choice for immersive home entertainment.
Compact and portable, The Freestyle offers a big-screen experience with a flexible 180° design that lets you project onto walls, ceilings, or even your outdoor space¹². It features instant setup and Smart TV capabilities powered by Tizen¹³, so you can stream content straight away without needing additional devices. With Premium 360 Sound and compatibility with external batteries¹⁴, it’s ideal for spontaneous movie nights, or entertainment on the go.
Best for: Small spaces, home cinema fans, interactive users
Best paired with: HW-S700D soundbar
Crystal UHD & FHD/HD Series
Samsung’s 2025 mid-range TVs - like the U8000F, F6000, and H5000 - offer solid performance packed with smart features that make every day viewing enjoyable and accessible. The U8000F features a Crystal Processor 4K and 4K upscaling, meaning even lower-resolution content looks sharp and vibrant on screen. The sleek MetalStream design adds a modern, premium feel to any room. Powered by Samsung’s intuitive Tizen OS⁵, this model provides easy access to streaming apps, so binge-watchers can dive into their favourite content with ease.
For those looking for reliable Full HD or smart TV options, the F6000 model delivers great value. The F6000 combines PurColour technology with Samsung’s smart platform to ensure bright, natural colours and straightforward access to streaming entertainment. HDR support on this model further enhances contrast and colour depth, bringing your favourite movies and shows to life. Overall, these TVs offer a versatile, user-friendly experience without sacrificing style or performance.
Best for: Budget buyers, casual streamers, first-time smart TV owners
Best paired with: HW-B400F or B650F soundbar
Online exclusives: DUE800, available in 75 and 85 inches. DU7010, available in 43, 50, 55 and 65 inches
Ready to Elevate Your Lifestyle?
With Samsung’s 2025 TV range, you’re not just upgrading your screen - you’re upgrading the way you enjoy entertainment. Visit our TV Buying Guide for more information regarding TV resolution, TV size, and more., and more.
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¹Upscaling may not apply to PC connection and Game Mode.
²Measured against Unified Glare Rating (UGR) testing standard, validated as 'Glare Free' by UL.
³TV requires a separate power cable connection. Operating distance can vary depending on the usage environment.
⁴4K 144Hz is only available with PC connected content. Supports VRR/4K@120Hz.
⁵Samsung account required to access our network-based smart services and apps. Subscriptions required. Some apps may not be available at launch. 3rd party content providers may remove apps from the Smart TV platform or stop updating them at any time.
⁶Samsung account and internet connection required.
⁷Customisable bezels each sold separately.
⁸ Touch interaction is only available with the Touch Stand connected. Touch Interaction may not function properly depending on set up and the condition of the surface projection surface.
⁹Neo Quantum HDR 8K+ applicable to 65”
¹⁰Measured to DCI-P3 standard, certified by VDE.
¹¹TV can be partially exposed to ambient non-direct sunlight, but direct sunlight should be avoided. For proper installation, follow instructions in User Manual.
¹²Compatible external battery required for outdoor use and sold separately. Weatherproof case recommended for outdoor use and sold separately.
¹³Smart TV functionality requires internet connection. Product does not have TV tuner. Samsung account required to access our network-based smart services and apps.
¹⁴Sold separately.
