More than just a TV

A TV designed to express your unique style in your home.

The Frame: *Wires not shown and bezel sold separately.
The Serif: *Wires not shown.
The Terrace: *Soundbar sold separately.

Find a TV to suit your style

  • Screen Size

  • Colour

  • 75”/65”/55”/50”/43”/32”
  • Charcoal Black (Colour bezels sold separately)
  • 55”/49”/43”
  • Cloud White, Cotton Blue
  • 43”
  • Navy Blue
  • 75”/65”/55”
  • Titan Black

The Terrace

Made to live outdoors

Big blockbuster or big match? Even on the sunniest of days, they deserve to be watched on a bright and brilliant QLED 4K screen. Rain or shine, The Terrace turns everyday viewing into an epic outdoor entertainment experience all year-round*. And with leading brightness on an anti-glare screen, catch all the action in flawless detail.

*Protection from water and dust based on IP55 standard and operating smoothly at temperatures between -30 to 50℃.
The Terrace The Terrace

The Sero

Mobile Entertainment, better on TV

The Sero delivers a mobile-optimised experience. This beautiful TV rotates between landscape and portrait, so it’s perfect for mobile content. Portrait mode creates just the right ambiance for your home and the Sero’s 4.1ch 60-watt speakers let you really turn up the volume.

The Sero products are shown to illustrate how to use The Sero in a variety of ways. The first is in portrait mode, in the second, mobile mirroring to The Sero in Portrait mode. The third shows a stylish night-time cityscape image in horizontal mode. The Sero products are shown to illustrate how to use The Sero in a variety of ways. The first is in portrait mode, in the second, mobile mirroring to The Sero in Portrait mode. The third shows a stylish night-time cityscape image in horizontal mode.

*Wires not shown.

The Frame

TV when it’s on, ART when it’s off

Love TV? Love art? The Frame does both. This spectacular TV truly complements your living space, bringing entertainment and fine art into your home. Thanks to QLED 4K technology, you can experience the brilliance of watching everything in lifelike colour and incredible detail, just as the creator intended. And when you’re not watching TV, the screen is a blank canvas to display a gallery of artwork or your favourite photos. Better still, with no distracting cables, nothing will get in the way of your striking view.

The Serif products are shown in three stylish rooms, two on detachable stands and one on a tabletop, and all showing beautiful ocean images onscreen. The Serif products are shown in three stylish rooms, two on detachable stands and one on a tabletop, and all showing beautiful ocean images onscreen.

*Wires not shown.

The Serif

Unconditionally Beautiful

Imagined by award-winning designers the Bouroullec Brothers, The Serif is a beautiful TV. With its signature ‘I’ profile, it looks stunning from any angle and will look beautiful anywhere in your home. It brings a brilliant viewing experience into your living room too. Watch a movie, the match or that must-see drama in over a billion colours. Thanks to AI upscaling, you’ll see it all in glorious 4K resolution. While AI sound alters the volume to suit the background noise in your home.

The Serif products are shown in three stylish rooms, two on detachable stands and one on a tabletop, and all showing beautiful ocean images onscreen. The Serif products are shown in three stylish rooms, two on detachable stands and one on a tabletop, and all showing beautiful ocean images onscreen.

*Wires not shown and bezel sold separately.
**The Serif white and cotton blue is only available in the UK.
***Actual Product may differ from image shown. Please see our product gallery.

Better Together

Discover the accessories to match your TV and optimise your viewing experience.

The Frame sits on the Samsung Studio Stand. The Frame sits on the Samsung Studio Stand.

Studio Stand

It’s easy to style The Frame to work with your taste, space or simply the artwork on display with our studio stand.
Customisable bezels available in various colours (beige, brown, white, black)  that you can match with your mood. Customisable bezels available in various colours (beige, brown, white, black)  that you can match with your mood.

Customisable Bezel

A variety of colourful options for the bezel to suit your style.
Customisable bezels available in various colours (beige, brown, white, black)  that you can match with your mood. Customisable bezels available in various colours (beige, brown, white, black)  that you can match with your mood.
The Frame TV is seen mounted on a clean wall in Art Mode, with a simple light moving through One Invisible Connection to highlight the neat look. The Frame TV is seen mounted on a clean wall in Art Mode, with a simple light moving through One Invisible Connection to highlight the neat look.

One Near-Invisible Cable

Get a clear view of what’s on The Frame without messy cables getting in the way.

Discover the wonder of QLED

Discover the wonder of QLED

1. Participating retailers only. Purchase between 03.03.21 – 04.05.21. Claim within 60 days of purchase. To claim, and for full Ts&Cs, see https://www.samsung.com/ie/offer/2021-neo-qled-tv-cashback-deal/
Offer available on selected Lifestyle TV models.