AUCKLAND, New Zealand – April 2026 – Samsung Electronics Co., Ltd. today announced it has retained its position as the world’s No. 1 gaming monitor brand for the seventh consecutive year, continuing a run that started in 2019.

According to the latest data from International Data Corporation (IDC), Samsung captured 18.9% of the global gaming monitor market by revenue,¹ reinforcing its leadership in high-performance gaming displays. Samsung also ranked first in the OLED gaming monitor segment for the third consecutive year, achieving a 26% market share.²

“As the No. 1 gaming monitor brand, our goal is to continue leading the market with differentiated innovation,” said Hun Lee, Executive Vice President of Visual Display (VD) Business at Samsung Electronics. “Strong partnerships with game studios guide our innovation, while a clear technology roadmap keeps us focused. By expanding our gaming library and broadening platform compatibility, we’re delivering displays that perform when it matters most to gamers.”

“In gaming, the smallest difference makes all the difference,” said esports star Lee ‘Faker’ Sang-hyeok of T1. “Being No. 1 for seven consecutive years shows that so many of us choose Samsung for a reason. I'm excited to see what innovative gaming technologies Samsung will bring next to help us perform at our best.”

Samsung’s sustained leadership reflects its focus on next-generation gaming monitor technology and immersive gaming experiences. That momentum was recently on display at GDC 2026 in San Francisco, where Samsung showcased its latest Odyssey line-up, giving developers a firsthand look at glasses-free 3D and HDR10+ GAMING. The 2026 Odyssey line-up includes:

• 32-inch Odyssey OLED G8 (G80SH model): Stunning 4K QD-OLED at 240Hz with exceptional colour and contrast, protected by Samsung OLED Safeguard+ technology. Available for order in NZ from June.
• 32-inch Odyssey G8 (G80HS model): The industry’s first 6K gaming monitor, delivering native 165Hz performance with Dual Mode support up to 330Hz in 3K. This model also offers VESA-certified DisplayPort 2.1 (DP 2.1) connectivity, which supports smooth gaming and efficient video playback. Available for order in NZ from June.
• 27-inch Odyssey G6 (G60H model): The world’s first 1,040Hz gaming monitor with Dual Mode, delivering esports-level motion clarity and responsiveness. Available later this year in NZ.

For more information about Samsung’s gaming monitor line-up, please visit https://www.samsung.com/nz/monitors/all-monitors/?gaming.

About Samsung Electronics Co., Ltd.

Samsung inspires the world and shapes the future with transformative ideas and technologies. The company is redefining the worlds of TVs, digital signage, smartphones, wearables, tablets, home appliances and network systems, as well as memory, system LSI and foundry. Samsung is also advancing medical imaging technologies, HVAC solutions and robotics, while creating innovative automotive and audio products through Harman. With its SmartThings ecosystem, open collaboration with partners, and integration of AI across its portfolio, Samsung delivers a seamless and intelligent connected experience. For the latest news, please visit the Samsung Newsroom at news.samsung.com.