Our Commitment

 

At Samsung Electronics, we put our top priority on protecting your personal information.

Fully acknowledging the fact that your personal information belongs to you, we do our best to securely store and carefully process the information you share with us.

We place our highest value on your trust. We hence collect a minimal amount of information only with your permission and use it solely for its intended purposes. We do not provide the information to third parties without your knowledge.

We at Samsung Electronics devote best efforts to ensure your data protection including technical data security and internal management procedures as well as physical data protection measures. Particularly, we’ve developed a strong encryption technology based on Samsung Knox. We’ve applied Samsung Knox across our systems and products, differentiating ourselves from others.

We strive to improve your lives by offering inspiring and fascinating digital experiences. In order to do so, your trust is paramount importance and thus, we will do our best to protect your personal information.

Thank you for your continued interest and support.

Privacy Policy

SAMSUNG PRIVACY POLICY HIGHLIGHTS

Samsung Electronics (“Samsung Electronics”, “Samsung”, “we”, “us”) knows how important privacy is to our customers. We want to make sure you understand how we collect and use your personal information across all of our Samsung devices and services, from mobile phones and tablets to TVs, home appliances, online services, and more.

While this Privacy Policy applies to all our services, we’ll also provide additional information about privacy related to particular services where necessary.

OVERVIEW OF PERSONAL INFORMATION

We collect personal information that you provide directly, information about how you use our services and information from third party sources. We use this information to provide you with services, understand the way you use our services so we can improve and personalize your experience and to develop the most relevant apps, technologies, and content for our customers. We also use personal information to provide customized advertising tailored to your interests.

SHARING YOUR PERSONAL INFORMATION

We may share your personal information with affiliate companies of Samsung Electronics, as well as with companies that provide services on behalf of Samsung Electronics. We may also share your personal information with trusted partner companies, such as mobile service providers or insurance companies, that provide you with products and services that you request and information about products and services you may be interested in. We share personal information with law enforcement agencies when it’s required by law or to protect Samsung Electronics and its users.

SAMSUNG PRIVACY POLICY

Effective Date: 6 November, 2020

This Privacy Policy applies to all of our Samsung devices and services, from mobile phones and tablets to TVs, home appliances, online services, and more, collectively called Services.

It’s important that you check back often for updates to the Privacy Policy. We may update this Privacy Policy periodically to reflect changes in our personal information practices with respect to the Services or changes in applicable law. We’ll post a notice on our website to notify you in advance of material changes to our Privacy Policy and indicate at the top of the Privacy Policy when it was most recently updated. The most current version of the Privacy Policy will always be available here: https://www.samsung.com/hk_en/info/privacy/.