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This Month's Picks

New
Seoul Chill Travel Festival Seoul Chill
Travel Festival
Earn a Free ticket to Seoul or Hotel Dinner Buffet for 2
Only on Samsung Online Shop Free ticket to Seoul or
Hotel Dinner Buffet for 2
Seoul Chill Travel Festival Seoul Chill Travel Festival
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Get education store offers
up to 30% off Get education store offers up to 30% off
Samsung Education Store Samsung Education Store
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New
Free Jet™ Clean Station Dust Bag(5ea) Free Jet™ Clean Station Dust Bag(5ea)
BESPOKE Jet™ BESPOKE Jet™
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New
Exclusive on eShop Exclusive on eShop
32” Frame & The Sero White color 32” Frame & The Sero White color
the frame and the sero the frame and the sero
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New
Buy now to get Galaxy Buds2 Buy now to get Galaxy Buds2
Galaxy Book3 Ultra Galaxy Book3 Ultra
Galaxy Book3 Ultra Galaxy Book3 Ultra
Buy now
New
Buy now to get an ITFIT 3-in-1
Multifunction Wireless Charger Buy now to get an ITFIT 3-in-1
Multifunction Wireless Charger
Galaxy S23 Ultra Galaxy S23 Ultra
Galaxy S23 S23 Galaxy S23 S23
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Free Galaxy Buds2 Free Galaxy Buds2
Galaxy Z Fold4 Galaxy Z Fold4
Galaxy Z Fold4 Galaxy Z Fold4
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Galaxy Watch5 Galaxy Watch5
Galaxy Watch5 Galaxy Watch5
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New
Get Extra HK$1200 or $1500
Trade-in Rebate Get Extra HK$1200 or $1500 Trade-in Rebate
Galaxy Z Flip4 Galaxy Z Flip4
Galaxy Z Flip4 Galaxy Z Flip4
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New
Get Extra HK$300
Trade-in Rebate Get Extra HK$300 Trade-in Rebate
Galaxy A54 5G Galaxy A54 5G
Galaxy A54 5G Galaxy A54 5G
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Pre-order all new 2023 TVs now Pre-order all new 2023 TVs now
Get exclusive eShop offer Get exclusive eShop offer
neo qled neo qled
Pre-order now
Free roundtrip tickets to Seoul x 2 + SlimFit Wallmout & installation Free roundtrip tickets to Seoul x 2 + SlimFit Wallmout & installation
65" Neo QLED 8K QN900C 65" Neo QLED 8K QN900C
neo qled neo qled
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Free a hotel buffet for 2 with standalone purchase Free a hotel buffet for 2 with standalone purchase
HW-Q990C Soundbar HW-Q990C Soundbar
q series soundbar q series soundbar
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Free Full Motion Slim Wall Mount + NowE gift card Free Full Motion Slim Wall Mount + NowE gift card
55" OLED 4K S95C 55" OLED 4K S95C
OLED OLED
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All new white color + Free The Sero Wheels All new white color + Free The Sero Wheels
43" The Sero 43" The Sero
the sero the sero
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Online Shop offer: up to $3,500 off Online Shop offer: up to $3,500 off
AI AirDresser AI AirDresser
Air Dresser Air Dresser
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36 mo. interest-free instalment 36 mo. interest-free instalment
Multi-Door Refrigerator Multi-Door Refrigerator
Multi Door Refrigerator Multi Door Refrigerator
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Online Shop offer: up to $2,200 off Online Shop offer: up to $2,200 off
SmartThings Washer SmartThings Washer
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Online Shop offer: up to $3,000 off + ITFIT 2 in 1 Hand Warmer Online Shop offer: up to $3,000 off + ITFIT 2 in 1 Hand Warmer
Bottom Mount Refrigerator Bottom Mount Refrigerator
Bottom Mount Refrigerator Bottom Mount Refrigerator
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Free BESPOKE Jet Clean Station Dust Bag (5ea) Free BESPOKE Jet Clean Station Dust Bag (5ea)
BESPOKE jet™ BESPOKE jet™
BESPOKE jet™ BESPOKE jet™
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New
Buy now to get Galaxy Buds2 Buy now to get Galaxy Buds2
Galaxy Book3 Ultra Galaxy Book3 Ultra
Buy now
New
Buy now to get Galaxy Buds2 Buy now to get Galaxy Buds2
Galaxy Book3 Pro 360 Galaxy Book3 Pro 360
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Free a hotel buffet for 2 with standalone purchase Free a hotel buffet for 2 with standalone purchase
Odyssey G8 OLED Gaming Monitor Odyssey G8 OLED Gaming Monitor
Buy now
Get free roundtrip ticket to Seoul x 1 - Spend $18,000 or above
 Get free roundtrip ticket to Seoul x 1 - Spend $18,000 or above
Odyssey Neo G7 Mini-LED Curved Gaming Odyssey Neo G7 Mini-LED Curved Gaming
Buy now
New
Buy now to get Galaxy Buds2 Buy now to get Galaxy Buds2
Galaxy Book3 Pro Galaxy Book3 Pro
Buy now

Mobile

Galaxy Book3 Series

Buy now to get Galaxy Buds2 and many other exclusive offers.

Galaxy Book3 Series Galaxy Book3 Series
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Galaxy A54 5G

Galaxy A54 5G Galaxy A54 5G
Learn more Buy now

Galaxy Z Fold4

Buy Galaxy Z Fold4 now to get Galaxy Buds2 or 1 Year Device Protection by Samsung Care+ and many more exclusive offers.

Galaxy Z Fold4 Galaxy Z Fold4
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Galaxy Z Flip4

Galaxy Z Flip4 Galaxy Z Flip4
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Galaxy Watch5 | Watch5 Pro

Galaxy Watch5 Watch5 Pro Galaxy Watch5 Watch5 Pro
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TV and Audio

More Wow than ever

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Experience the difference

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Make your own Frame

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There are 4 Samsung The Frame TVs. One with teak bezel and My Shelf accessories, one with white bezel and studio stand, and two with red and brown bezel and basic stand option There are 4 Samsung The Frame TVs. One with teak bezel and My Shelf accessories, one with white bezel and studio stand, and two with red and brown bezel and basic stand option

Complete Wow theatre experience

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Unexpected joy everywhere

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the freestyle the freestyle

Home Appliances

Ditch dust for good

Learn more Buy now
BESPOKE Jet BESPOKE Jet

Your Fridge Your Way

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Powerfully Refresh & Sanitize

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AI AirDresser AI AirDresser

Ecobubble with AI Control

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Explore #DoWhatYouCant

01
A Collaboration Set on Defying the Norms
Samsung’s electronic ingenuity meets the poetic savoir-faire of Maison Margiela.
Learn more
A Collaboration Set on Defying the Norms A Collaboration Set on Defying the Norms
02
Shoot Stunning Blue Hour Pics With Your Phone
You’ve heard of golden hour. Now learn the secrets of blue hour photography.
Learn more
Shoot Stunning Blue Hour Pics With Your Phone Shoot Stunning Blue Hour Pics With Your Phone
03
Meet G·NUSMAS, the curious extraterrestrial
The whimsically brilliant Samsung engineer from outer space.
Learn more
The whimsically brilliant Samsung engineer from outer space. The whimsically brilliant Samsung engineer from outer space.

Looking for Something else?

* For purchase reaching the Specified Spending in Samsung Online Shop during 29 May to 30 June 2023, the corresponding Samsung Online Shop Seoul Chill Travel Festival Promotion Offer will be automatically applied, the Gift / Offer under this Promotion would not be applicable. Terms and conditions apply. Offers are with limited quantity, on first-come-first-serve basis, while stocks last. 

* Image of Galaxy Z Fold4 and Galaxy Z Flip4 simulated for illustration purposes.

* Image simulated. S Pen Fold Edition sold seperately and is only compatible with Galaxy Z Fold4 and Galaxy Z Fold3.

* Suction tested based on the IEC 62885-2 Cl. 5.8 standard, tested at the inlet of the non-accessorized tool, using Max mode. Based on SLG (Schubert Leiter Geratesicherheit) tests. Refers mostly to suspended particles that are sized 0.5-4.2µm which are generally invisible to human eyes, such as pollen and mold.